Vietnam Ice Cream Market Research Report: Forecast (2025-2030)

Name: Vietnam Ice Cream Market Research Report: Forecast (2025-2030)
Creator: MarkNtel Advisors
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Vietnam Ice Cream Market Share- By Category (Impulse Ice Cream [Single Portion Dairy Ice Cream, Single Portion Water Ice Cream], Take-Home Ice Cream [Take-Home Dairy Ice Cream], Ar...tisanal Ice Cream), By Leading Flavors (Vanilla, Chocolate, Strawberry, Coconut, Banana, Green Tea, Mango, Durian, Raisin, Lemon), By Format (Cup, Stick, Cone, Brick, Others), By Sales Channel (Retail Offline [Grocery Retailers], Retail E-Commerce) and others Read more

Food & Beverages
Apr 2025
Pages 136
Report Format: PDF, Excel, PPT

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Vietnam Ice Cream Market Statistics

The Vietnam Ice Cream market size was estimated at USD 180 million in 2024
By 2030, the market size is expected to touch USD 245 million, registering a CAGR of around 6.20%
In terms of volume, the market size of ice cream in the country exceeded 40 Million Liters
Impulse ice cream was the best-performing category in 2024, with a market size expected to grow at a CAGR of 9.5%
Kido Group is the leading player in 2024, with a market share exceeding 45%.
Vanilla held the top rank with a market share of around 28% in 2024
The Retail Offline channel is the dominant segment under the sales channel, holding a market share of around 95%.
Ho Chi Minh City alone had a market share of around 35% in the country’s ice cream sales in 2024

Market Overview

The Vietnam Ice Cream Market is anticipated to grow at a CAGR of around 6.2% during 2025-2030. The Ice Cream Market size in Vietnam was estimated at USD 180 million in 2024 and is anticipated to exceed USD 245 million by 2030. This is being driven by the hot and humid climate for more than nine months in a year, increasing disposable income of citizens, and evolving food trends making inroads for artisanal and exotic flavored ice creams. In addition, the booming tourism industry of Vietnam is immensely contributing to the growth of the ice cream industry. The companies are introducing new flavors to cater to the growing consumer needs, driven by local and foreign tourists’ arrivals. Expansion of distribution and point of sales is also anticipated to significantly contribute to the growth in the market.

Vietnam Ice Cream Market Share, Size, Forecast & Growth (2030)

Vietnam Ice Cream Market Trends:

Players Innovate in New and Exotic Flavors in Ice Cream, Gaining Traction in the Market - The consumers in Vietnam are increasingly exploring exciting flavors and varieties of ice cream. Therefore, companies operating in the country’s ice cream market have been launching new flavors such as black sugar pearl, blueberry, watermelon, strawberry yogurt, etc., to cater to the demand. For example, Kido Group launched the new Merino Kool Kem Che Co Ba Saigon, combining the flavor of traditional Vietnamese sweet soup with soft, creamy ice cream.

Kido has previously introduced the Merino Xplus, a crunchy red bean ice cream that has been blended with white chocolate and brown rice. To specifically appeal to Vietnamese consumers, the product was offered in a variety of traditional flavors, such as durian, taro, red bean, and green bean. Operating its production facilities also helps Kido Group because it reduces the time it takes to develop new products. This enables it to outperform its competitors in terms of staying abreast of consumer trends.

Vietnam Ice Cream Market Opportunities:

Leveraging E-commerce and Social Media to Expand Consumer Base - Though e-commerce tends to remain insignificant for the ice cream industry. The online channels are anticipated to be most important for the players to promote their brands. The online channel includes buyer engagement through some of the well-known social media platforms. Such as TikTok, Facebook, etc., which are highly used in Vietnam. Additionally, retailers like traditional stores, 7-Eleven, and some foodservice channels, such as restaurants, are using platforms like Grab and Zalo in order to get a higher consumer base.

For example, in 2023, Kido Group collaborated with TikTok to create a shopping entertainment channel. They made their first appearance in Vietnam for the entertainment and shopping platform on TikTok, giving its users an experience of both watching entertainment content while discovering and buying Kido Group’s ice creams through TikTok itself. The purpose was to become a commercial channel for entertainment, food reviews, fashion, etc. While focusing mainly on the enhancement of the brand image, which helps further boost the sales and hence increases the demand.

Vietnam Ice Cream Market Challenges:

Price Sensitivity, Health Concerns, and Limited Product Diversity Restricting Growth - Though Vietnam is currently witnessing a slight increase in the retail volume of ice cream, several challenges still hinder the overall market growth. Vietnam is categorized as a lower-middle-income country in 2025. The consumers are price-sensitive and prefer the budget category ice creams. Despite growing traction, imported and artisanal ice creams are often seen as luxury items. Additionally, the ice creams are generally high in sugar content, hence they don’t align with the health and wellness trends of the consumers. Although the brands have been gradually introducing low-fat, low-sugar, or dairy-free ice creams, these products remain niche and expensive, limiting their mass appeal.

Vietnam Ice Cream Market Segmentation Analysis (Category):

Impulse Ice Cream dominated the market in 2024. Impulse Ice Cream, consisting of single-portion dairy ice cream, held a market share of more than 80% in 2024. Additionally, Vietnam’s hot weather plays a vital role in the sales of the impulse ice cream, as the consumers need a cooling snack. The consumers prefer convenient options, which are generally handy in nature. Therefore, they choose options such as single-serve cups, sticks, cones, etc. Moreover, the dominance of this category is fueled by the increasing tourism in Vietnam. There is a significant growth in tourism in 2024 of about 17.5 million international visitors, which is significantly higher as compared to the previous year. Though the country had still not reached its pre-pandemic tourism levels, it still has the recovery potential and could be achieved in the upcoming forecast period.

Competitive Market Strategies

The major players in the market, including Kido Group, Aice Yummy Vietnam Co. Ltd., Unilever Vietnam International Co. Ltd., Vietnam Dairy Products JSC (Vinamilk), Trang Tien Service & Trading Co. Ltd., Nestlé Vietnam Co. Ltd., TNC Consumer Goods JSC, Phan Nam Monterosa Trading JSC, Thuy Ta JSC, and Others are enhancing their market positions through strategic initiatives such as mergers, collaborations, and acquisitions.

Vietnam Ice Cream Industry Recent Development:

2024: Magnum (Unilever Vietnam International Co. Ltd.) embraces the "mood food" trend with its latest indulgent ice cream range, blending rich flavors and sensory experiences.

Gain a Competitive Edge with Our Vietnam Ice Cream Market Report

Vietnam Ice Cream Market Report by MarkNtel Advisors provides a detailed & thorough analysis of market size & share, growth rate, competitive landscape, and key players. This comprehensive analysis helps businesses gain a holistic understanding of the market dynamics & make informed decisions.
This report also highlights current market trends & future projections, allowing businesses to identify emerging opportunities & potential challenges. By understanding market forecasts, companies can align their strategies & stay ahead of the competition.
Vietnam Ice Cream Market Report aids in assessing & mitigating risks associated with entering or operating in the market. By understanding market dynamics, regulatory frameworks, and potential challenges, businesses can develop strategies to minimize risks & optimize their operations.

*Reports Delivery Format - Market research studies from MarkNtel Advisors are offered in PDF, Excel and PowerPoint formats. Within 24 hours of the payment being successfully received, the report will be sent to your email address.

Frequently Asked Questions

A. The Vietnam Ice Cream Market is expected to grow at a compound annual growth rate (CAGR) of around 6.2% over the forecast period.

A. The Vietnam Ice Cream market size was estimated at USD 180 million in 2024 and is anticipated to exceed USD 245 million by 2030.

A. Increased tourism is expected to drive the ice cream market in Vietnam.

A. Kido Group, Aice Yummy Vietnam Co. Ltd., Unilever Vietnam International Co. Ltd., Vietnam Dairy Products JSC (Vinamilk), Trang Tien Service & Trading Co. Ltd., Nestlé Vietnam Co. Ltd., TNC Consumer Goods JSC, Phan Nam Monterosa Trading JSC, Thuy Ta JSC and Others are the major market players operating in the Ice Cream market of Vietnam.

A. Impulse Ice Cream held the largest share of the Vietnam Ice Cream Market.

A. Utilization of social media and online platforms is one of the growth opportunities driving the Vietnam Ice Cream Market.

A. Price sensitivity, health concerns, and limited product diversity are the possible restraints affecting the growth of the Vietnam Ice Cream Market.

Market Segmentation
Introduction
1. Product Definition
2. Research Process
3. Assumptions
Executive Summary
Vietnam Ice Cream Market Policies, Regulations, and Product Standards
Vietnam Ice Cream Market Supply Chain Analysis
Vietnam Ice Cream Market Trends & Developments
Vietnam Ice Cream Market Dynamics
1. Growth Drivers
2. Challenges
Vietnam Ice Cream Market Hotspot & Opportunities
Vietnam Ice Cream Market Outlook, 2020-2030F
1. Market Size & Outlook
  1. By Revenues (USD Million)
  2. By Volume (Million Liters)
2. Market Share & Outlook
  1. By Category
    1. Impulse Ice Cream- Market Size & Forecast 2020-2030, USD Million & Million Liters
      1. Single Portion Dairy Ice Cream- Market Size & Forecast 2020-2030, USD Million & Million Liters
      2. Single Portion Water Ice Cream- Market Size & Forecast 2020-2030, USD Million & Million Liters
    2. Take-Home Ice Cream- Market Size & Forecast 2020-2030, USD Million & Million Liters
      1. Take-Home Dairy Ice Cream- Market Size & Forecast 2020-2030, USD Million & Million Liters
        
        Bulk Dairy Ice Cream- Market Size & Forecast 2020-2030, USD Million & Million Liters
        
        Multi-Pack Dairy Ice Cream- Market Size & Forecast 2020-2030, USD Million & Million Liters
    3. Artisanal Ice Cream - Market Size & Forecast 2020-2030, USD Million & Million Liters
  2. By Leading Flavors
    1. Vanilla- Market Size & Forecast 2020-2030, USD Million & Million Liters
    2. Chocolate- Market Size & Forecast 2020-2030, USD Million & Million Liters
    3. Strawberry- Market Size & Forecast 2020-2030, USD Million & Million Liters
    4. Coconut- Market Size & Forecast 2020-2030, USD Million & Million Liters
    5. Banana- Market Size & Forecast 2020-2030, USD Million & Million Liters
    6. Green Tea- Market Size & Forecast 2020-2030, USD Million & Million Liters
    7. Mango- Market Size & Forecast 2020-2030, USD Million & Million Liters
    8. Durian- Market Size & Forecast 2020-2030, USD Million & Million Liters
    9. Raisin- Market Size & Forecast 2020-2030, USD Million & Million Liters
    10. Lemon- Market Size & Forecast 2020-2030, USD Million & Million Liters
  3. By Format
    1. Cup- Market Size & Forecast 2020-2030, USD Million & Million Liters
    2. Stick- Market Size & Forecast 2020-2030, USD Million & Million Liters
    3. Cone- Market Size & Forecast 2020-2030, USD Million & Million Liters
    4. Brick- Market Size & Forecast 2020-2030, USD Million & Million Liters
    5. Others (Sandwich, Tub, etc.)- Market Size & Forecast 2020-2030, USD Million & Million Liters
  4. By Sales Channel
    1. Retail Offline- Market Size & Forecast 2020-2030, USD Million & Million Liters
      1. Grocery Retailers- Market Size & Forecast 2020-2030, USD Million & Million Liters
        
        Convenience Retailers- Market Size & Forecast 2020-2030, USD Million & Million Liters
        
        Convenience Stores- Market Size & Forecast 2020-2030, USD Million & Million Liters
        
        Supermarkets- Market Size & Forecast 2020-2030, USD Million & Million Liters
        
        Hypermarkets- Market Size & Forecast 2020-2030, USD Million & Million Liters
        
        Small Local Grocers- Market Size & Forecast 2020-2030, USD Million & Million Liters
    2. Retail E-Commerce- Market Size & Forecast 2020-2030, USD Million & Million Liters
  5. By Region
    1. Northern
    2. Southern
    3. Central
  6. By Company
    1. Company Revenue Shares
    2. Competitor Characteristics
Vietnam Impulse Ice Cream Market Outlook, 2020-2030F
1. Market Size & Outlook
  1. By Revenues (USD Million)
  2. By Volume (Million Liters)
2. Market Share & Outlook
  1. By Leading Flavours- Market Size & Forecast 2020-2030, USD Million & Million Liters
  2. By Format- Market Size & Forecast 2020-2030, USD Million & Million Liters
  3. By Sales Channel- Market Size & Forecast 2020-2030, USD Million & Million Liters
Vietnam Take-Home Ice Cream Market Outlook, 2020-2030F
1. Market Size & Outlook
  1. By Revenues (USD Million)
  2. By Volume (Million Liters)
2. Market Share & Outlook
  1. By Leading Flavours- Market Size & Forecast 2020-2030, USD Million & Million Liters
  2. By Format- Market Size & Forecast 2020-2030, USD Million & Million Liters
  3. By Sales Channel- Market Size & Forecast 2020-2030, USD Million & Million Liters
Vietnam Artisanal Ice Cream Market Outlook, 2020-2030F
1. Market Size & Outlook
  1. By Revenues (USD Million)
  2. By Volume (Million Liters)
2. Market Share & Outlook
  1. By Leading Flavours- Market Size & Forecast 2020-2030, USD Million & Million Liters
  2. By Format- Market Size & Forecast 2020-2030, USD Million & Million Liters
  3. By Sales Channel- Market Size & Forecast 2020-2030, USD Million & Million Liters
Vietnam Ice Cream Market Key Strategic Imperatives for Success & Growth
Competition Outlook
1. Company Profiles
  1. Kido Group
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  2. Aice Yummy Vietnam Co. Ltd.
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  3. Unilever Vietnam International Co. Ltd.
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  4. Vietnam Dairy Products JSC (Vinamilk)
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  5. Trang Tien Service & Trading Co. Ltd.
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  6. Nestlé Vietnam Co. Ltd.
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  7. TNC Consumer Goods JSC
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  8. Phan Nam Monterosa Trading JSC
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  9. Thuy Ta JSC
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  10. Others
Disclaimer

MarkNtel Advisors follows a robust and iterative research methodology designed to ensure maximum accuracy and minimize deviation in market estimates and forecasts. Our approach combines both bottom-up and top-down techniques to effectively segment and quantify various aspects of the market. A consistent feature across all our research reports is data triangulation, which examines the market from three distinct perspectives to validate findings. Key components of our research process include:

1. Scope & Research Design At the outset, MarkNtel Advisors define the research objectives and formulate pertinent questions. This phase involves determining the type of research—qualitative or quantitative—and designing a methodology that outlines data collection methods, target demographics, and analytical tools. They also establish timelines and budgets to ensure the research aligns with client goals.

2. Sample Selection and Data Collection In this stage, the firm identifies the target audience and determines the appropriate sample size to ensure representativeness. They employ various sampling methods, such as random or stratified sampling, based on the research objectives. Data collection is carried out using tools like surveys, interviews, and observations, ensuring the gathered data is reliable and relevant.

3. Data Analysis and Validation Once data is collected, MarkNtel Advisors undertake a rigorous analysis process. This includes cleaning the data to remove inconsistencies, employing statistical software for quantitative analysis, and thematic analysis for qualitative data. Validation steps are taken to ensure the accuracy and reliability of the findings, minimizing biases and errors.

4. Data Forecast and FinalizationThe final phase involves forecasting future market trends based on the analyzed data. MarkNtel Advisors utilize predictive modeling and time series analysis to anticipate market behaviors. The insights are then compiled into comprehensive reports, featuring visual aids like charts and graphs, and include strategic recommendations to inform client decision-making

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