
US Ice Cream Market Research Report: Forecast (2025-2030)
US Ice Cream Market Size - By Category (Frozen Yoghurt, Impulse Ice Cream, Plant-Based Ice Cream, Take-Home Ice Cream), By Leading Flavors (Chocolate, Vanilla, Strawberry, Cookies ...& Cream, Caramel, Mango, Pralines & Cream, Kulfi), By Format (Cup, Stick, Cone, Brick, Others), By Sales Channel (Retail Offline [Grocery Retailers, Supermarkets, Hypermarkets, etc.], Retail E-Commerce), By Region (North-East, Mid-West, West, South) and Others Read more
- Food & Beverages
- May 2025
- Pages 130
- Report Format: PDF, Excel, PPT
US Ice Cream Market Statistics
- The US Ice Cream Market size was estimated at around USD 22 billion in 2024.
- By 2030, the market size is expected to touch USD 24 billion, registering a CAGR of around 1.9%.
- Take Home Ice Cream is the best-performing category with a market share of around 74% in 2024.
- Take Home Ice Cream volume growth is expected at a CAGR of 1.15% during the forecast period.
- The top 5 companies having a combined market share of around 50% are Ben & Jerry's Homemade Ltd, Blue Bell Creameries Inc., Dreyer's Grand Ice Cream Holdings Inc., Unilever Ice Cream, and Wells Enterprises Inc.
- Vanilla holds the top rank among all other ice cream flavors.
- Supermarket channel is the dominant segment under the retail offline channel for the sales channel segment, holding a market share of around 50%.
Market Insights & Analysis: US Ice Cream Market (2025-30):
The US Ice Cream Market is anticipated to grow at a CAGR of around 1.9% during 2025-2030. The US Ice Cream Market size was estimated at USD 22 billion in 2024 and is anticipated to reach USD 24 billion by 2030. The key factors that can be attributed to the market growth include the emergence of plant-based, low-sugar, and dairy-free ice creams, the introduction of innovative flavors by the manufacturers, premiumization, growing availability of ice creams on quick commerce platforms, etc.
Take-home ice cream has a market share of around 74%, being the dominant segment under the category, and is expected to grow at a CAGR of 1.15%. Vanilla holds the top rank among all other ice cream flavors as of 2024 and has been consistent in this rank throughout the past 5-6 years.

The US Ice Cream Market Trend:
Rising Traction Towards Clean Label & Natural Ingredients in Ice Cream - The end users are becoming more health-conscious. It is creating a rise in demand for health and wellness trends. The end users have concerns regarding the traditional ice creams regarding the fat and sugar contents, and are focused on ingredient transparency and clean label claims. It is being fueled by increasing demand for gluten-free, no artificial flavor or colors, hormone-free dairy, etc. The trend shows a wider move towards minimally processed foods, which perfectly aligns with the evolving health concerns (nutrient and production-focused). Moreover, the brands can justify premium pricing and strengthen brand positioning if the end users continue to prioritize the trend. Hence, increasing the overall market demand and share during the forecast period.
US Ice Cream Market Opportunity:
Emergence of Sustainable Cold Chain Innovations - The rising focus on sustainability is being fueled by 2023 being the hottest year in the northern hemisphere. It provides a notable opportunity for the overall ice cream market in the US. As the temperature heats up, cooling and energy expenses throughout production, distribution, and retail are likely to increase, creating a demand for innovative solutions. Under such kind of challenges, the market is seeing a move toward sustainable packaging and energy-efficient technology.
Despite this, existing sustainable packaging solutions still lack in ensuring cold chain food safety, hence providing room for research and development. For instance, the innovation by Unilever of low-energy freezers that operate at higher temperatures. Such innovations seek to reduce long-term costs and promote sustainability. The players who put the money into the developments are in a great position to take the early advantage of how the market is shifting, which helps them gain the competitive edge as they respond to increasing end-user interest in environmentally sustainable solutions.
US Ice Cream Market Challenge:
Struggling Volume Growth Amid Market Polarization and End User Frugality - The selling volumes are dipping, but the retail value sales are increasing. It is fueled by post-pandemic normalization and high inflation. The end users are reducing discretionary spending, resulting in a move towards value-seeking behavior. Impulse categories are experiencing severe declines, whereas multi-pack and bulk dairy ice cream volumes are flat. Moreover, market polarization is constricting the mid-priced segment. It is due to the reason that families are switching down to private labels and buying bulk commodities, and individual households are purchasing premium options, but are buying less often compared. The twin pressure of increasing costs and changing end users' behavior has made market expansion more difficult.
US Ice Cream Market (2025-30): Segmentation Analysis
The US Ice Cream Market study of MarkNtel Advisors evaluates & highlights the major trends and influencing factors in each segment. It includes predictions for the period 2025-2030 at the country level. Based on the analysis, the market has been further classified as:
Based on Category:
- Frozen Yoghurt
- Impulse Ice Cream
- Plant-based Ice Cream
- Take-Home Ice Cream
Take-Home Ice Cream is the leading segment under the Category, with a market share of around 74%. The demand is driven by the end users' preference for value-driven indulgence due to inflation and rising living costs. Since the unit price of the ingredients such as sugar, milk, cocoa climb etc., are increasing. Therefore, to overcome the situation, the end users are gravitating towards buying dairy options in bulk to get better value per serving. Moreover, the ‘buying well but buying less’ trend has fueled the demand for the Take-Home ice cream format. It allows the end users to manage the budget effectively and at the same time enjoy the premium treats at home. The concept is mainly used by individual households. Additionally, take-home ice cream format provides affordable and long-lasting satisfaction, making it a go-to choice for the end users for comfort during challenging economic conditions.
Competitive Market Strategies
The major players in the market, including Dreyer's Grand Ice Cream Holdings Inc., Unilever Ice Cream, Ben & Jerry's Homemade Ltd., Blue Bell Creameries Inc., Wells Enterprises Inc., Mars Inc., Tilamook CCA, Rich Products Corp, Yasso Inc., Talenti, Turkey Hill Dairy, Private Label, and Others are enhancing their market positions through strategic initiatives such as mergers, collaborations, and acquisitions.
Gain a Competitive Edge with Our US Ice Cream Market Report
- The US Ice Cream Market Report by MarkNtel Advisors provides a detailed & thorough analysis of market size & share, growth rate, competitive landscape, and key players. This comprehensive analysis helps businesses gain a holistic understanding of the market dynamics & make informed decisions.
- This report also highlights current market trends & future projections, allowing businesses to identify emerging opportunities & potential challenges. By understanding market forecasts, companies can align their strategies & stay ahead of the competition.
- The US Ice Cream Market Report aids in assessing & mitigating risks associated with entering or operating in the market. By understanding market dynamics, regulatory frameworks, and potential challenges, businesses can develop strategies to minimize risks & optimize their operations.
*Reports Delivery Format - Market research studies from MarkNtel Advisors are offered in PDF, Excel and PowerPoint formats. Within 24 hours of the payment being successfully received, the report will be sent to your email address.
Frequently Asked Questions
- Market Segmentation
- Introduction
- Product Definition
- Research Process
- Assumptions
- Executive Summary
- US Ice Cream Market Policies, Regulations, and Product Standards
- US Ice Cream Market Supply Chain Analysis
- US Ice Cream Market Pricing Analysis
- US Ice Cream Market Trends & Developments
- US Ice Cream Market Dynamics
- Growth Drivers
- Challenges
- US Ice Cream Market Hotspot & Opportunities
- US Ice Cream Market Outlook, 2020-2030F
- Market Size & Outlook
- By Revenues (USD Million)
- By Volume (Million Liters)
- Market Share & Outlook
- By Category
- Frozen Yoghurt- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Impulse Ice Cream- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Single Portion Dairy Ice Cream- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Single Portion Water Ice Cream- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Plant-Based Ice Cream- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Take-Home Ice Cream- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Take-Home Dairy Ice Cream- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Bulk Dairy Ice Cream- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Multi-Pack Dairy Ice Cream- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Take-Home Water Ice Cream- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Bulk Water Ice Cream- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Multi-Pack Water Ice Cream- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Take-Home Dairy Ice Cream- Market Size & Forecast 2020-2030, USD Million & Million Liters
- By Leading Flavors
- Chocolate- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Vanilla- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Strawberry- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Cookies & Cream- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Caramel- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Mango- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Pralines & Cream- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Kulfi- Market Size & Forecast 2020-2030, USD Million & Million Liters
- By Format
- Cup- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Stick- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Cone- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Brick- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Others (Sandwich, Tub, etc.)- Market Size & Forecast 2020-2030, USD Million & Million Liters
- By Sales Channel
- Retail Offline- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Grocery Retailers- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Convenience Retailers- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Convenience Stores- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Forecourt Retailers- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Supermarkets- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Hypermarkets- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Food & Drink Specialists- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Small Local Grocers- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Convenience Retailers- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Grocery Retailers- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Retail E-Commerce- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Retail Offline- Market Size & Forecast 2020-2030, USD Million & Million Liters
- By Region
- North-East
- Mid-West
- West
- South
- By Company
- Company Revenue Shares
- Competitor Characteristics
- By Category
- Market Size & Outlook
- US Frozen Yoghurt Ice Cream Market Outlook, 2020-2030F
- Market Size & Outlook
- By Revenues (USD Million)
- By Volume (Million Liters)
- Market Share & Outlook
- By Leading Flavors- Market Size & Forecast 2020-2030, USD Million & Million Liters
- By Format- Market Size & Forecast 2020-2030, USD Million & Million Liters
- By Sales Channel- Market Size & Forecast 2020-2030, USD Million & Million Liters
- By Region- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Market Size & Outlook
- US Impulse Ice Cream Market Outlook, 2020-2030F
- Market Size & Outlook
- By Revenues (USD Million)
- By Volume (Million Liters)
- Market Share & Outlook
- By Leading Flavors- Market Size & Forecast 2020-2030, USD Million & Million Liters
- By Format- Market Size & Forecast 2020-2030, USD Million & Million Liters
- By Sales Channel- Market Size & Forecast 2020-2030, USD Million & Million Liters
- By Region- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Market Size & Outlook
- US Plant-Based Ice Cream Market Outlook, 2020-2030F
- Market Size & Outlook
- By Revenues (USD Million)
- By Volume (Million Liters)
- Market Share & Outlook
- By Leading Flavors- Market Size & Forecast 2020-2030, USD Million & Million Liters
- By Format- Market Size & Forecast 2020-2030, USD Million & Million Liters
- By Sales Channel- Market Size & Forecast 2020-2030, USD Million & Million Liters
- By Region- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Market Size & Outlook
- US Take-Home Ice Cream Market Outlook, 2020-2030F
- Market Size & Outlook
- By Revenues (USD Million)
- By Volume (Million Liters)
- Market Share & Outlook
- By Leading Flavors- Market Size & Forecast 2020-2030, USD Million & Million Liters
- By Format- Market Size & Forecast 2020-2030, USD Million & Million Liters
- By Sales Channel- Market Size & Forecast 2020-2030, USD Million & Million Liters
- By Region- Market Size & Forecast 2020-2030, USD Million & Million Liters
- Market Size & Outlook
- US Ice Cream Market Key Strategic Imperatives for Success & Growth
- Competition Outlook
- Company Profiles
- Dreyer's Grand Ice Cream Holdings Inc.
- Business Description
- Product Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- Others
- Unilever Ice Cream
- Business Description
- Product Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- Others
- Ben & Jerry's Homemade Ltd.
- Business Description
- Product Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- Others
- Blue Bell Creameries Inc.
- Business Description
- Product Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- Others
- Wells Enterprises Inc.
- Business Description
- Product Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- Others
- Mars Inc.
- Business Description
- Product Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- Others
- Tilamook CCA
- Business Description
- Product Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- Others
- Rich Products Corp
- Business Description
- Product Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- Others
- Yasso Inc.
- Business Description
- Product Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- Others
- Talenti
- Business Description
- Product Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- Others
- Turkey Hill Dairy
- Business Description
- Product Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- Others
- Private Label
- Business Description
- Product Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- Others
- Others
- Dreyer's Grand Ice Cream Holdings Inc.
- Company Profiles
- Disclaimer
MarkNtel Advisors follows a robust and iterative research methodology designed to ensure maximum accuracy and minimize deviation in market estimates and forecasts. Our approach combines both bottom-up and top-down techniques to effectively segment and quantify various aspects of the market. A consistent feature across all our research reports is data triangulation, which examines the market from three distinct perspectives to validate findings. Key components of our research process include:
1. Scope & Research Design At the outset, MarkNtel Advisors define the research objectives and formulate pertinent questions. This phase involves determining the type of research—qualitative or quantitative—and designing a methodology that outlines data collection methods, target demographics, and analytical tools. They also establish timelines and budgets to ensure the research aligns with client goals.
2. Sample Selection and Data Collection In this stage, the firm identifies the target audience and determines the appropriate sample size to ensure representativeness. They employ various sampling methods, such as random or stratified sampling, based on the research objectives. Data collection is carried out using tools like surveys, interviews, and observations, ensuring the gathered data is reliable and relevant.
3. Data Analysis and Validation Once data is collected, MarkNtel Advisors undertake a rigorous analysis process. This includes cleaning the data to remove inconsistencies, employing statistical software for quantitative analysis, and thematic analysis for qualitative data. Validation steps are taken to ensure the accuracy and reliability of the findings, minimizing biases and errors.

4. Data Forecast and FinalizationThe final phase involves forecasting future market trends based on the analyzed data. MarkNtel Advisors utilize predictive modeling and time series analysis to anticipate market behaviors. The insights are then compiled into comprehensive reports, featuring visual aids like charts and graphs, and include strategic recommendations to inform client decision-making