UAE Men’s Grooming Market Research Report: Forecast (2025-2030)

Name: UAE Men’s Grooming Market Research Report: Forecast (2025-2030)
Creator: MarkNtel Advisors
License: https://www.marknteladvisors.com/privacy-policy

UAE Men’s Grooming Market Report - By Category (Men’s Shaving, Men’s Toiletries, Men’s Hair Care, Men’s Skin Care, Mass Men’s Skin Care, Men’s Fragrances), By Distrib...ution Channel (Retail Offline, Non Grocery Retailers, Retail E-Commerce), By Region (Dubai Abu Dhabi & AI Ain Sharjah & Northern Emirates) and others Read more

FMCG
May 2025
Pages 132
Report Format: PDF, Excel, PPT

Get Actionable Insights for Smarter Decisions: Regional and country reports in one place pick a location for insights and Trends.

UAE Men’s Grooming Market Statistics

The Men’s Grooming market size was valued at around USD 413 million in 2024.
By 2030, the market size is expected to touch USD 487 million and to register a CAGR of around 4.62%.
Men's Fragrances is expected to be the best-performing category with a market share of around 63%
Retail Offline is the dominant segment under the Distribution Channel, with a market share of more than 85%
Luxury deodorants and hair care categories are expected to outperform other segments, exceeding a CAGR of around 7%
The top 5 companies having a combined market share of around 41.5% are Procter & Gamble Gulf FZE, Coty Middle East FZCO, Arabian Oud Co, Unilever Gulf FZE, and Abdul Samad Al Qurashi Co.

Market Insights & Analysis: The UAE Men’s Grooming Market (2025-2030):

The Men’s Grooming Market is anticipated to grow at a CAGR of around 4.62% during 2025-2030. The UAE Men’s Grooming Market size was valued at around USD 413 million in 2024 and is anticipated to exceed USD 487 million by 2030.

The market is driven by several factors, such as the premiumization of grooming products, growing traction towards natural and organic products, the emergence of men-centric salons and spas, involvement of social media and celebrities, etc.

More than 95% of Men’s Grooming products were sold via Grocery Retailers under Retail Offline channel in 2024. The growth is being driven by rising UAE’s disposable income y-o-y, end users’ traction towards using premium men’s grooming products.

The Retail Offline Segment is the dominant segment under the Distribution Channel. Men’s Fragrances has market share of around 63% being the dominant segment under the category segment.

*Boost strategic growth with in-depth market analysis - Get a free sample preview today!

The UAE Men’s Grooming Market Trend:

Rise of Mindfulness and Skincare Routines Among End Users

The end users are widely adopting practices such as mindfulness, following a proper skin care routine. The starting adoption was particularly in the wake of the COVID-19 pandemic. Since wellness and self-care centers increased during the lockdowns, more men started exploring ways to take care of both their mental and physical health. It led to increased usage of meditation mindfulness apps such as Calm and Headspace, which were earlier focused more on women. Thus, the psychological shift in the grooming space made the end users embrace the skincare routines as a part of the broader wellness journey. The globally renowned brands, such as Nivea Men and L'Oréal Men, are the dominant players, but the local players are gaining traction, hence increasing market share. It shows the end user’s interest towards experimentation in products according to the needs catered by the local players of the UAE. Moreover, the skincare is now not only being seen as an aesthetic act but also proving therapeutic benefits that the products offer, such as relaxation and confidence-boosting.

UAE Men’s Grooming Market Driver:

Growing Demand for Luxury and Premium Grooming Products

Rise in demand is being fueled by the end users of the UAE towards purchasing luxury and premium grooming products. With the rising disposable income, the end users are increasingly upscaling the grooming solutions, which show an interest in specific value and benefits that the products provide. The focus is mainly on categories like hair care, skin care, and fragrances, with renowned premium global brands such as Tom Ford, Chanel, and Christian Dior.

Additionally, the local players, such as Abdul Samad Al Qurashi and Amouage, etc., are gaining traction for the premium range. The demand is due to understanding the UAE end users' tastes and making the premium fragrances and grooming products accordingly.

UAE Men’s Grooming Market Opportunity:

Expanding Wellness & Spa Culture Coupled with Rising Demand for Natural and Safe Grooming Products

Dubai is increasing exclusive wellness spas across the nation, specifically for men. For instance, 1847 Executive Grooming, Chaps & Co. It reflects the comprehensive grooming and relaxation experiences. Moreover, Emirati owned Jazz Lounge Spa offers relaxation and grooming services. All combined, the sale of the Men’s grooming products will increase due to the products being used in the wellness center and spa’s.

Additionally, the end users are becoming aware of the grooming product ingredients such as parabens, sulfates, and phthalates, and the harmful effects on the skin. Due to this, the end users are slowly shifting towards the grooming products made with safer, natural, and chemical-free ingredients.

UAE Men’s Grooming Market (2025-30): Segmentation Analysis:

The UAE Men’s Grooming Market study of MarkNtel Advisors evaluates & highlights the major trends and influencing factors in each segment. It includes predictions for the period 2025-2030 at the country level. Based on the analysis, the market has been further classified as:

Based on Category:

Men’s Shaving
Men’s Toiletries
Men’s Hair Care
Men’s Skin Care
Men’s Fragrances

Men’s Fragrances is the leading segment under the Category, with a market share of around 63%. The demand is driven by deep-rooted cultural affinity for perfumes, especially among the end users who don’t consider it a luxury but as an essential part of daily grooming. The UAE's hot climate accelerates the use of perfumes and deodorants.

Moreover, the local players make the customized fragrances, especially oud-based scents, which have a strong cultural relevance. The government initiatives are contributing to the sales of the segment. For instance, Sharjah Chamber of Commerce launched Industry’s Emiratis for Oud and Perfumes, which is a platform for local players and how the local players blend traditional Arabian scents with modern styles. Additionally, the manufacturers are producing and experimenting with this kind of Men’s Grooming fragrances to boost the demand further and retain the dominant position during the forecast period.

Leading Players in UAE Men’s Grooming Market: (2025-30):

Procter & Gamble Gulf FZE, Coty Middle East FZCO, Arabian Oud Co, Unilever Gulf FZE, and Abdul Samad Al Qurashi Co are the major market players operating in the Men’s Grooming Market of the UAE.

UAE Men’s Grooming Industry Recent Development:

March 2025: Unilever showcases AI-driven product development at SXSW 2025, highlighting how machine learning and data modelling are accelerating R&D and enabling the launch of innovative products like whole-body deodorants and premium body washes.

Gain a Competitive Edge with Our UAE Men’s Grooming Market Report

The UAE Men’s Grooming Market Report by MarkNtel Advisors provides a detailed & thorough analysis of market size & share, growth rate, competitive landscape, and key players. This comprehensive analysis helps businesses gain a holistic understanding of the market dynamics & make informed decisions.
This report also highlights current market trends & future projections, allowing businesses to identify emerging opportunities & potential challenges. By understanding market forecasts, companies can align their strategies & stay ahead of the competition.
The UAE Men’s Grooming Market Report aids in assessing & mitigating risks associated with entering or operating in the market. By understanding market dynamics, regulatory frameworks, and potential challenges, businesses can develop strategies to minimize risks & optimize their operations.

*Reports Delivery Format - Market research studies from MarkNtel Advisors are offered in PDF, Excel and PowerPoint formats. Within 24 hours of the payment being successfully received, the report will be sent to your email address.

Frequently Asked Questions

A. The UAE Men’s Grooming Market is expected to grow at a compound annual growth rate (CAGR) of around 4.62% over the forecast period.

A. The UAE Men’s Grooming size was valued at around USD 413 million in 2024 and is anticipated to exceed USD 487 million by 2030.

A. Growing demand for luxury and premium grooming products is expected to drive the UAE Men’s Grooming Market.

A. Procter & Gamble Gulf FZE, Coty Middle East FZCO, Arabian Oud Co, Unilever Gulf FZE, and Abdul Samad Al Qurashi Co are the major market players operating in the Men’s Grooming market of the UAE.

A. The Men’s fragrances segment held the highest share of the UAE Men’s Grooming Market.

A. Expanding wellness & spa culture, coupled with rising demand for natural and safe grooming products, is emerging as an opportunity area for the UAE Men’s Grooming market.

A. Skin problems due to chemical-based cosmetic products are the possible restraints affecting the growth of the UAE Men’s Grooming Market.

Market Segmentation
Introduction
1. Product Definition
2. Research Process
3. Assumptions
Executive Summary
UAE Men’s Grooming Market Policies, Regulations, and Product Standards
UAE Men’s Grooming Market Supply Chain Analysis
UAE Men’s Grooming Market Trends & Developments
UAE Men’s Grooming Market Dynamics
1. Growth Drivers
2. Challenges
UAE Men’s Grooming Market Hotspot & Opportunities
UAE Men’s Grooming Market Outlook, 2020-2030
1. Market Size & Outlook
  1. By Revenues (USD Million)
2. Market Share & Outlook
  1. By Category
    1. Men’s Shaving- Market Size & Forecast 2020-2030, USD Million
      1. Men’s Post-Shave- Market Size & Forecast 2020-2030, USD Million
      2. Men’s Pre-Shave- Market Size & Forecast 2020-2030, USD Million
      3. Men’s Razors and Blades- Market Size & Forecast 2020-2030, USD Million
        
        Disposables- Market Size & Forecast 2020-2030, USD Million
        
        Systems- Market Size & Forecast 2020-2030, USD Million
        
        Razors- Market Size & Forecast 2020-2030, USD Million
        
        Refill Blades- Market Size & Forecast 2020-2030, USD Million
        
        Others- Market Size & Forecast 2020-2030, USD Million
    2. Men’s Toiletries- Market Size & Forecast 2020-2030, USD Million
      1. Men’s Bath and Shower- Market Size & Forecast 2020-2030, USD Million
        
        Premium Men’s Bath and Shower- Market Size & Forecast 2020-2030, USD Million
        
        Mass Men’s Bath and Shower- Market Size & Forecast 2020-2030, USD Million
      2. Men’s Deodorants- Market Size & Forecast 2020-2030, USD Million
        
        Premium Men’s Deodorants- Market Size & Forecast 2020-2030, USD Million
        
        Mass Men’s Deodorants- Market Size & Forecast 2020-2030, USD Million
    3. Men’s Hair Care- Market Size & Forecast 2020-2030, USD Million
      1. Premium Men’s Hair Care- Market Size & Forecast 2020-2030, USD Million
      2. Mass Men’s Hair Care- Market Size & Forecast 2020-2030, USD Million
    4. Men’s Skin Care- Market Size & Forecast 2020-2030, USD Million
      1. Premium Men’s Skin Care- Market Size & Forecast 2020-2030, USD Million
        
        Facial Care- Market Size & Forecast 2020-2030, USD Million
        
        Body Care- Market Size & Forecast 2020-2030, USD Million
        
        Hand Care- Market Size & Forecast 2020-2030, USD Million
      2. Mass Men’s Skin Care- Market Size & Forecast 2020-2030, USD Million
        
        Facial Care- Market Size & Forecast 2020-2030, USD Million
        
        Body Care- Market Size & Forecast 2020-2030, USD Million
        
        Hand Care- Market Size & Forecast 2020-2030, USD Million
    5. Men’s Fragrances- Market Size & Forecast 2020-2030, USD Million
      1. Premium Men’s Fragrances- Market Size & Forecast 2020-2030, USD Million
      2. Mass Men’s Fragrances- Market Size & Forecast 2020-2030, USD Million
  2. By Distribution Channel
    1. Retail Offline- Market Size & Forecast 2020-2030, USD Million
      1. Grocery Retailers- Market Size & Forecast 2020-2030, USD Million
        
        Supermarkets- Market Size & Forecast 2020-2030, USD Million
        
        Hypermarkets- Market Size & Forecast 2020-2030, USD Million
        
        Baqala Stores- Market Size & Forecast 2020-2030, USD Million
      2. Non Grocery Retailers- Market Size & Forecast 2020-2030, USD Million
        
        Departmental Stores- Market Size & Forecast 2020-2030, USD Million
    2. Retail E-Commerce- Market Size & Forecast 2020-2030, USD Million
  3. By Region
    1. Dubai
    2. Abu Dhabi & AI Ain
    3. Sharjah & Northern Emirates
  4. By Company
    1. Company Revenue Shares
    2. Competitor Characteristics
UAE Men’s Shaving Market Outlook, 2020-2030
1. Market Size & Outlook
  1. By Revenues (USD Million)
2. Market Share & Outlook
  1. By Category- Market Size & Forecast 2020-2030, USD Million
  2. By Distribution Channel- Market Size & Forecast 2020-2030, USD Million
  3. By Region- Market Size & Forecast 2020-2030, USD Million
UAE Men’s Toiletries Market Outlook, 2020-2030
1. Market Size & Outlook
  1. By Revenues (USD Million)
2. Market Share & Outlook
  1. By Category- Market Size & Forecast 2020-2030, USD Million
  2. By Distribution Channel- Market Size & Forecast 2020-2030, USD Million
  3. By Region- Market Size & Forecast 2020-2030, USD Million
UAE Men’s Hair Care Market Outlook, 2020-2030
1. Market Size & Outlook
  1. By Revenues (USD Million)
2. Market Share & Outlook
  1. By Category- Market Size & Forecast 2020-2030, USD Million
  2. By Distribution Channel- Market Size & Forecast 2020-2030, USD Million
  3. By Region- Market Size & Forecast 2020-2030, USD Million
UAE Men’s Skin Care Market Outlook, 2020-2030
1. Market Size & Outlook
  1. By Revenues (USD Million)
2. Market Share & Outlook
  1. By Category- Market Size & Forecast 2020-2030, USD Million
  2. By Distribution Channel- Market Size & Forecast 2020-2030, USD Million
  3. By Region- Market Size & Forecast 2020-2030, USD Million
UAE Men’s Fragrances Market Outlook, 2020-2030
1. Market Size & Outlook
  1. By Revenues (USD Million)
2. Market Share & Outlook
  1. By Category- Market Size & Forecast 2020-2030, USD Million
  2. By Distribution Channel- Market Size & Forecast 2020-2030, USD Million
  3. By Region- Market Size & Forecast 2020-2030, USD Million
UAE Men’s Grooming Market Key Strategic Imperatives for Success & Growth
Competition Outlook
1. Company Profiles
  1. Procter & Gamble Gulf FZE
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  2. Coty Middle East FZCO
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  3. Arabian Oud Co
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  4. Unilever Gulf FZE
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  5. Abdul Samad Al Qurashi Co
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  6. Beiersdorf Middle East
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  7. Ajmal International Trading Co LLC
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  8. L'Oréal Middle East FZE
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  9. Puig Middle East FZCO
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  10. Rasasi Perfumes Industry LLC
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  11. Others
Disclaimer

MarkNtel Advisors follows a robust and iterative research methodology designed to ensure maximum accuracy and minimize deviation in market estimates and forecasts. Our approach combines both bottom-up and top-down techniques to effectively segment and quantify various aspects of the market. A consistent feature across all our research reports is data triangulation, which examines the market from three distinct perspectives to validate findings. Key components of our research process include:

1. Scope & Research Design At the outset, MarkNtel Advisors define the research objectives and formulate pertinent questions. This phase involves determining the type of research—qualitative or quantitative—and designing a methodology that outlines data collection methods, target demographics, and analytical tools. They also establish timelines and budgets to ensure the research aligns with client goals.

2. Sample Selection and Data Collection In this stage, the firm identifies the target audience and determines the appropriate sample size to ensure representativeness. They employ various sampling methods, such as random or stratified sampling, based on the research objectives. Data collection is carried out using tools like surveys, interviews, and observations, ensuring the gathered data is reliable and relevant.

3. Data Analysis and Validation Once data is collected, MarkNtel Advisors undertake a rigorous analysis process. This includes cleaning the data to remove inconsistencies, employing statistical software for quantitative analysis, and thematic analysis for qualitative data. Validation steps are taken to ensure the accuracy and reliability of the findings, minimizing biases and errors.

4. Data Forecast and FinalizationThe final phase involves forecasting future market trends based on the analyzed data. MarkNtel Advisors utilize predictive modeling and time series analysis to anticipate market behaviors. The insights are then compiled into comprehensive reports, featuring visual aids like charts and graphs, and include strategic recommendations to inform client decision-making

Flexible Licensing Options

We offer flexible licensing options to cater to varying organizational needs. Choose the pricing pack that best suits your requirements:

Buy Now

Inquire Before Buying