Market Definition
Bathroom & Kitchen Sanitary Fittings refers to the wide range of fixtures, appliances, and accessories installed in the bathroom & kitchens for enhancing the functionality, convenience, and overall appearance of these spaces. These products include faucets, showers, sinks, bathtubs, and other products specifically designed for installation & use in bathrooms & kitchens. These sanitary fittings are mainly available to the end-users through different sales channels, i.e., multi-brand stores, exclusive outlets, and online stores.
Market Insights & Analysis: GCC Bathroom & Kitchen Sanitary Fittings Market (2023-28)
The GCC Bathroom & Kitchen Sanitary Fittings Market is projected to grow at a CAGR of around 8.54% during the forecast period, i.e., 2023-28. The market is driven primarily by the increasing influx of tourists, pilgrims, & migrants in the country, i.e., instigating the government of the countries to fund construction projects. As a result, expanding residential buildings, hotels & resorts, airports, shopping malls, etc., directly impact the demand for bathroom & kitchen sanitary fittings across the region.
The government of the regional countries has also set various targets like Saudi Vision 2030, Abu Dhabi Vision 2030, and others to boost the revenue from the non-oil sector. The government has a huge focus on developing IT, services, tourism, and other sectors, which has further led to the construction of numerous corporate buildings, resorts, and other infrastructures. Thus, the expansion of these infrastructures in the region has been necessitating the demand for bathroom & kitchen sanitary fittings, further pushing the market during the forecast period.
| Report Coverage | Details |
|---|---|
| Study Period | Historical Data: 2018-21 |
| Base Year: 2022 | |
| Forecast Period: 2023-28 | |
| CAGR (2023-2028) | 8.54% |
| Country Covered | The UAE, Saudi Arabia, Qatar, Kuwait, Oman, Bahrain |
| Key Companies Profiled | Roca Sanitario S.A., Jaquar Group, Grohe AG, Utopia Bathroom, Kohler Co., Geberit AG Group, Villeroy & Boch, Delta Faucet Company, Gessi SPA, DornBracht, Others |
| Unit Denominations | USD Million/Billion |
Along with this, growing investments in the country’s education sector have been promoting the rise in the construction of new schools & colleges, backed by favorable government policies & initiatives. Qatar has been focusing on minimizing the emigration for higher education to regions like Europe & North America by establishing universities in the country. It, in turn, is amplifying the demand for bathroom & kitchen sanitary fittings.
The hospitality sector would likely witness significant growth of the GCC Bathroom & Kitchen Sanitary Fittings Market in the forecast years, owing to the rising influx of tourists in the region, mainly for occupational purposes. Further, the significant rise in the population of expatriates & tourists would push construction activities associated with hotels, restaurants, and residential units, in turn, propelling the demand for these sanitary fittings across the region.
GCC Bathroom & Kitchen Sanitary Fittings Market Driver:
Continuous Investment in Hospitality Sector by GCC Countries to Augment the Product Demand – The increase in the government's investment by several countries like the UAE, Saudi Arabia, and Qatar to surge non-oil revenues as part of their broader fiscal consolidation strategies has pushed the demand graph of the product. The actively expanding tourism & hospitality sector in the GCC countries for the diversification of revenue generation by constructing new hotels & resorts, as well as renovating existing ones to meet international standards, owing to the growing number of tourist arrivals in the region is also aiding in enhancing the GCC Bathroom & Kitchen Sanitary Fittings Market size. For instance, in 2021, nearly 25 million individuals visited the Dubai Expo, which helped the country generate approximately USD17.7 billion in revenue.
Moreover, the rapidly growing establishment of hotels & resorts such as Anantara Mina Al Arab, Atlantis, The Royal, Hilton Dubai Palm Jumeirah, and others results in a surge in demand for air conditioners in the country. As, these developments require the installation of a modern & well-equipped kitchen & bathroom, including fittings such as sinks, faucets, toilets, and showers, thus the demand for high-quality fitting increases as the hospitality industry grows, further driving the market in the forthcoming years.
GCC Bathroom & Kitchen Sanitary Fittings Market Possible Restraint:
Intermittent Halt & Delays of Major Construction Projects Fueling Bottlenecks – Several construction projects across the GCC region have been witnessing consistent delays due to political, economic, and environmental aspects. These delays & halts are resulting in a bottleneck in bathroom & kitchen sanitary fittings sales across the region.
Certain high-profile & futuristic projects initiated by governments in the past decade are awaiting completion. For instance, the NEOM city project, which was expected to be completed by 2025 & accommodate nearly 1 million people, has been delayed by around 1-2 years, mainly due to the COVID-19 pandemic & import delays.
Further, in 2022, the overall construction sector in the Middle East witnessed an average delay of nearly 22.5 months, or 83% of the scheduled duration, owing to design-related or structural defaults in projects. These delays are highest across the world, which affect the region’s construction sector & hamper the GCC Bathroom & Fitting Sanitary Market growth.
GCC Bathroom & Kitchen Sanitary Fittings Market Growth Opportunity:
Growing Healthcare Sector in the Region to Escalate the Market – Governments of GCC countries have stressed the establishment of new hospitals equipped with cutting-edge technologies to increase medical tourism & improve healthcare services. They are heavily investing in building a robust healthcare infrastructure to attract both domestic patients & medical tourists, i.e., resulting in the various ongoing & upcoming hospital construction projects in the region and, in turn, pushing the demand for bathroom & kitchen fitting products.
Moreover, the UAE & Saudi Arabia aim to emerge as medical tourism hubs, for which their governments are collaborating with private players like PureHealth, AstraZeneca, etc., to provide state-of-the-art medical facilities & establish medical R&D labs to offer quality treatment to patients. Hence, the surging construction of new hospitals & medical facilities is likely to create the need for bathrooms & kitchen sanitary fittings products and, in turn, would push the market in coming years.
GCC Bathroom & Kitchen Sanitary Fittings Market Key Trend:
Surge in Adoption of Sensor-based Touchless Faucets to be Trending in the Market – Smart & sensor-based faucets are gaining a wide preference in the GCC countries after the COVID-19 pandemic. The increased consciousness of hygiene & health practices among the population has also attributed to the installation of sensor-based faucets in the residential sectors.
Faucets are equipped with sensors that can detect the presence of hands or objects, allowing for touchless operation & resisting the spread of germs & bacteria. Additionally, the high disposable income of the population in the GCC region would also contribute to the growing installation of sensor-based faucets, further creating a profitable ground for the GCC Bathroom & Kitchen Sanitary Fittings Market in the forecast period.
GCC Bathroom & Kitchen Sanitary Fittings Market (2023-28): Segmentation Analysis
The GCC Bathroom & Kitchen Sanitary Fittings Market study of MarkNtel Advisors evaluates & highlights the major trends & influencing factors in each segment & includes predictions for the period 2023–2028 at the level. In accordance to the analysis, the market has been further classified as:
Based on Type:
Bathroom Sanitary Fittings have been considerably growing in the market as Faucets, Toilet seats, etc., are a crucial component of any building, and their incessant need for faucets has been fueling their share in the market. In line with this, the companies in the market have been persistently innovating & coming up with new & enhanced faucets both technologically & artistically to serve different consumers.
Recently, the demand for minimalistic bathrooms has surged for such advanced faucets. Moreover, colors like gold & black have been highly preferred in the region due to their luxury & premium appearance. The need for an extravagant look in the hospitality & commercial sectors and the steep prices of these faucets have also been consequential factors pushing the growth of the Bathroom Sanitary Fittings Market in the GCC region.
Based on End User:
The mounting expansion of Residential buildings in countries like the UAE, Saudi Arabia, etc., backed by the rise in the expatriate population, has contributed significantly to the demand for bathroom & kitchen sanitary fittings across the region. Further, governments have prioritized the development of more & more housing units for their employees, which would boost the demand for bathroom & kitchen sanitary fittings in these countries.
Moreover, increased government efforts toward attracting expatriates are likely to positively impact the establishment of new residential units in the country. In 2022, the UAE’s Federal Authority for Identity, Citizenship, Customs, and Ports Security (ICA) announced the implementation of new regulations for entry permits & long-term residence for expatriates.
Also, the government of Saudi Arabia has taken several initiatives like the Housing Program Vision 2030, the Sakani Program, and the Ministry of Housing Infrastructure Program, which has heightened the establishment of new residential units in the country. Hence, these new policies & initiatives are anticipated to augment the number of housing units across the region, further supplementing the demand for bathroom & kitchen sanitary fittings in the years to come.
GCC Bathroom & Kitchen Sanitary Fittings Market: Regional Projection
Geographically, the GCC Bathroom & Kitchen Sanitary Fittings Market expands across:
The demand for bathroom & kitchen sanitary fittings would grow considerably in Saudi Arabia during the forecast period owing to the continuous development of new residential & commercial spaces and other public infrastructures. The rapidly rising housing requirements due to the booming expatriate population for employment purposes in the country have promoted the demand for sanitary fittings across the country.
To cater to the growing accommodation needs, the Saudi government launched a Saudi Housing Program in 2018, which focused on setting up new standards for the development of the housing sector to increase the ownership rate from 60% in 2020 to 70% by 2030. This initiative has significantly promoted the demand for bathroom & kitchen fittings in Saudi Arabia.
Moreover, the Saudi government has plans to strengthen its existing public transport network to support religious pilgrims, i.e., in line with “Saudi Vision 2030.” It aims to draw nearly 6 million pilgrims to hajj annually. Currently, the physical capacity of the holy sites in Mecca can “only” accommodate around 2.5 million pilgrims.
Hence, to facilitate these pilgrims, the construction of new hotels & other infrastructure development plans are underway, which, in turn, would boost the demand for bathroom & kitchen fittings like faucets, toilets, and showers in the hospitality or other buildings in the years ahead.
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Frequently Asked Questions
A. The GCC Bathroom & Kitchen Sanitary Fittings Market is expected to grow at a CAGR of around 8.54% during 2023-28.
A. The expansion in the hospitality sector is expected to drive the GCC Bathroom & Kitchen Sanitary Fittings Market during 2023-28.
A. Roca Sanitario S.A., Jaquar Group, Grohe AG, Utopia Bathroom, Kohler Co., Geberit AG Group, Villeroy & Boch, Delta Faucet Company, Gessi SPA, DornBracht, and others are the top players in GCC Bathroom & Kitchen Sanitary Fittings Market.
A. Residential is the leading segment in the GCC Bathroom & Kitchen Sanitary Fittings Market.
A. The surge in the Installation of sensor-based faucets in the residential sectors post COVID-19 are the key trend shaping the growth of the GCC Bathroom & Kitchen Sanitary Fittings Market.
A. Huge investment by the government of the countries to expand the healthcare sector is expected to be a potential opportunity in the GCC Bathroom & Kitchen Sanitary Fittings Market through 2028.
A. Intermittent halt & delays of major construction projects is affecting the growth of the GCC Bathroom & Kitchen Sanitary Fittings Market.
GCC Bathroom & Kitchen Sanitary Fittings Market Research Report (2023-2028) - Table of Contents
