Press Release

Olive Market to Reach Estimated USD 19.47 Billion & Record a CAGR of 4.85 By 2030

The Global Olive Market size was valued at USD 13.98 billion in 2023 & is projected to reach USD 19.47 billion by 2030. Along with this, the market is estimated to grow at a CAGR of around 4.85% during the forecast period, i.e., 2024-30, cites MarkNtel Advisors in the recent research report. Over the recent years, speedy urbanization and augmented disposable income have initiated a transformation in consumer food preferences towards fast food on an international scale. Consequently, swift-service restaurants (QSRs), such as Subway & Taco Bell offering dishes comprising different proportions of table olives like burgers, pizza, and pasta have proliferated remarkably. The economical charges coupled with rapid service are compelling individuals to rely more significantly on these quick-eat options, thereby paving the way for the QSR industry's expansion globally while concurrently increasing demand for olives over time.

Additionally, more individuals are embracing veganism due to its ethical principles that acknowledge the suffering experienced by animals raised for food. Consequently, there is an increasing demand for plant-based foods with high levels of healthy fats, such as vitamin E, antioxidants, etc., leading some consumers to seek alternative replacements. Table olives are one of the best examples that offer similar nutritional benefits found in dairy fat substitutes. Therefore, it's expected that this growing population will create new opportunities within Olive Market companies over time through increased consumption of non-dairy alternatives during the forecast period.

Moreover, there’s been a surge in the popularity of organic food worldwide as more consumers look for alternatives free of pesticides. As the demand grows across markets, so does interest in organic table olives. Retailers like Super Biomarkt and Alnatura have seen their sales increase significantly among customers seeking these kinds of products throughout Europe, while private-label olive varieties are also available at major retail chains both on this continent and in North America. Thus, in the upcoming years, it is expected that younger generations would place greater emphasis on living healthier lifestyles, which would increase preference towards organically sourced foods, such as olives, further states the research report, “Global Olive Market Analysis, 2024.”

Global Olive Market Segmentation Analysis

Food Service Sector Holding a Significant Market Share

Based on the end user, the market is further bifurcated into Households and Food Service Sector. Of all, the Food Service Sector holds the largest market share. The Olive Market benefits greatly, wherein olives are extensively featured in various cuisines across multiple restaurant chains. Their addition enhances dishes with flavor, texture, and nutritional value while also improving their aesthetic appeal when used as garnish. As a vital ingredient in Mediterranean and Middle Eastern cooking, such as Greek salads, Moroccan tagines, Lebanese mezze platters along Turkish kebabs, table olives have become increasingly popular worldwide.

Being desired for natural healthier food options due to factors like increasing awareness of health-related olive consumption benefits or expanding interest among consumers towards plant-based diets & flavors, the inclusion of olives within an ever-growing food sector is expected to witness a strong foothold in the projected years.

Europe to Lead the Global Olive Market

The demand for olives in Europe has been prominent over the historical years, with cultural, culinary, and health factors influencing the consumer base. Spain leads among European nations as a significant procurer of table olives with a market share of around 33.18% across the European Olive Market. Furthermore, olive-based snacks such as tapas in Spain, Meze in Greece, and Antipasti in Italy have become popular and are widely adopted by numerous individuals. Moreover, Mediterranean food is mostly preferred and increasingly popular among Europeans with millennials prioritizing healthy yet flavorful dining options. This has led to greater demand across Europe for olives such as Hojiblanca or Kalamata etc., as more regional restaurants & hotels embraced this cuisine.

Competitive Landscape

With strategic initiatives, such as mergers, collaborations, and acquisitions, the leading market players, including Olive Line International S.L, GARO-Aceituna Verde SL, Fruyper SA, 2Brothers Company, EVGE Hellenic Food Company, GAIA Olives, Olives Escamilla, Eugene Brunel, Bell-Carter Foods, LLC, Agrosevilla, Sovena Group, La Salerosa, OliveOilsLand, Artem Oliva, and Others are looking forward to strengthening their market position.

Key Questions Answered in the Research Report

1. What are the industry’s overall statistics or estimates (Overview, Size- By Value, Forecast Numbers, Segmentation, Shares)?
2. What are the trends influencing the current scenario of the Global Olive Market?
3. What key factors would propel and impede the industry across the globe?
4. How has the industry been evolving in terms of geography & product adoption?
5. How has the competition been shaping across the regions?
6. How has the buying behavior, customer inclination, and expectations from product manufacturers been evolving during 2019-30?
7. Who are the key competitors, and what strategic partnerships or ventures are they coming up with to stay afloat during the projected time frame?