Market Definition
With the increasing health consciousness among people and their growing awareness about the easy & extensive availability of organic products, including shampoos, the cosmetic & personal care industries are rapidly expanding globally.
Organic shampoos contain minerals, herbal extracts, and natural oils that help maintain adequate moisture & retain hair strength. These products are free from chemicals and contribute to making hair healthy & damage-free. In addition, their rightness for all skin types without any allergic reactions is another prominent reason behind the widespread popularity of these shampoos across different corners of the world.
Market Insights
The Global Organic Shampoo Market is projected to grow at a considerable CAGR during the forecast period, i.e., 2022-27. The growth of the market is likely to be driven primarily by the burgeoning consumer awareness about the ill effects of chemical-based shampoo on hair, such as hair fall, thinning, dandruff, etc., i.e., leading to a greater inclination of people toward organic shampoos.
Besides, as people are showing greater interest in using organic products, several shampoo manufacturers are shifting their production to organic compounds while replacing chemicals to cater to the burgeoning consumer requirements. In addition, mounting awareness among people about the impact of chemicals-based shampoo on hair health & the environment is another prominent aspect instigating manufacturers to adopt natural practices while manufacturing their products and contribute to environmental sustainability.
| Report Coverage | Details |
|---|---|
| Study Period | Historical Data: 2017-20 |
| Base Year: 2021 | |
| Forecast Period: 2022-27 | |
| Regions Covered | North America: The US, Canada, Mexico |
| South America: Brazil, Argentina | |
| Europe: Germany, The UK, France, Spain, Italy | |
| Asia-Pacific: China, Japan, India, South Korea, Australia | |
| Middle East & Africa: Saudi Arabia, UAE, South Africa | |
| Key Companies Profiled | Amway, Art Naturals, Essential Care (Organics) Ltd., Johnsons and Johnsons Consumer Inc., John Master’s Organic, Kiehl’s, Natulique, Perse Beauty Inc., Real Purity Inc., Rahua Classics, The Body Shop, and Vogue International LLC (OGX). |
| Unit Denominations | USD Million/Billion |
Earlier, the personal care industry used to manufacture women-only products. However, the dynamics have changed over the years, and now prominent organic shampoo manufacturers have introduced an exclusive & wide range of products for men, too, thereby giving equal competition to women-based products and augmenting the overall market expansion.
Furthermore, strategic marketing, along with the availability of convenient sales channels, both online & offline, are other notable aspects creating new avenues for companies to introduce new organic shampoos, extend their sales, and attract a larger customer base. Hence, these factors are playing a prominent role in driving the Global Organic Shampoo Market and creating remunerative prospects for the leading companies participating in the industry.
Market Segmentation
Based on Application:
Of both, the increasing personal application of organic shampoos is likely to substantially contribute to the expansion of the Global Organic Shampoo Market during 2022-27. As more and more people are becoming conscious about maintaining their hair health, organic shampoos exhibiting no signs of chemical compounds are witnessing immense popularity for personal uses.
Besides, in an era of social media influence, smart marketing strategies, and a wide variety of products to cater to the varied requirements of different hair types, consumers are increasingly buying organic shampoos for personal use and positively influencing the overall market growth.
On the other hand, there's a rise in the commercial application of organic shampoos across different countries, i.e., also promoting market expansion. Many salons, spas, parlors, & hair care centers are actively utilizing organic shampoo to showcase exceptional results to clients facing issues like dandruff, hair fall, & hair thinning, among others. As a result, the increasing consumer inclination toward visiting these facilities to maintain their hair health is fueling the Global Organic Shampoo Market.
Based on Distribution Channel:
Here, offline distribution channels like supermarkets/hypermarkets are anticipated to dominate the Global Organic Shampoo Market with the largest share through 2027, principally due to the easy availability of an extensive range of organic shampoos and the continuously growing establishments of such stores across different corners of the world.
Besides, as people find greater assurance in buying products from offline stores, the rapidly rising customer base is backing the demand for organic shampoo at supermarkets & hypermarkets and stimulating the overall expansion of the Global Organic Shampoo Market.
On the other hand, online distribution channels are projected to demonstrate the fastest market growth during 2022-27. It attributes to the increasing internet penetration and the growing consumer inclination toward e-commerce platforms as a primary medium for shopping owing to benefits like quick doorstep deliveries, exciting deals & offers, discounts, etc. Consequently, more and more manufacturers are moving onto these digital platforms to offer such benefits to customers.
Besides, additional perks like customer loyalty points and easy returns & exchanges are also demonstrating a rise in the consumer base of online channels offering organic shampoos, thereby driving the Global Organic Shampoo Market.
Regional Landscape
Geographically, the Global Organic Shampoo Market expands across:
Of all regions globally, North America is anticipated to dominate the Organic Shampoo Market with the largest share during 2022-27. It attributes principally to the highly conscious population & its increasing inclination to organic, natural, and cruelty-free products, especially across countries like the US, Canada, & Mexico, among others.
Besides, the active participation of the leading manufacturers in launching new varieties of organic shampoo is also influencing the regional market expansion. Moreover, with growing consumer preferences toward natural products, many established salons, parlors, spas, and more are also utilizing organic shampoos to cater to customer needs, thereby positively influencing the market expansion.
As a result of these burgeoning requirements for these products, the leading companies in the region are actively working on increasing their production & distribution capacities, thereby propelling the North America Organic Shampoo Market.
Key Questions Answered in the Market Research Report:
Frequently Asked Questions
A. The Global Organic Shampoo Market is anticipated to observe a considerable CAGR during 2022-27.
A. Increasing consciousness among consumers toward maintaining good heart health and avoiding the use of chemical-based products are projecting their greater inclination toward natural products and, in turn, driving the Global Organic Shampoo Market.
A. The growing personal application of organic shampoos is anticipated to emerge as an area of remunerative opportunities for the leading players in the Global Organic Shampoo Market in the coming years.
