Middle East Hearing Aid Market Research Report: Forecast (2024-2030)

Market Definition

A hearing aid is a small digital device designed to improve hearing and communication for people with hearing loss or impairment. It amplifies sound, reduces background noise, and improves speech clearness to make it simpler to hear & understand the conversation.

Market Insights & Analysis: The Middle East Hearing Aid Market (2024-30):

The Middle East Hearing Aid Market size was valued at USD 7.2 billion in 2023 & is expected to reach USD 10.73 billion by 2030. Along with this, the market is expected to grow at a CAGR of 5.87% during the forecast period of 2024-30. The Middle East Hearing Aid Market has been experiencing growth due to a rise in the older population & the region’s growing medical tourism. There is a presence of a large number of elderly population that have been at a greater risk of hearing loss, thereby leading to market growth. Also, the hearing ability of the old-age population often declines after a specific age, owing to which the demand for hearing aids has been enhancing, and supporting the market growth.

The growing development and advancement of medical infrastructure has led to attracting an increased number of medical tourists to the region, which has been a crucial factor leading to the Middle East Hearing Aid Market growth. The UAE has been one of the rapidly growing countries in the region regarding medical tourism, followed by South Africa and Egypt. Also, reduced healthcare costs, decreased travel costs, technological advancements, and ease of access have been some of the factors responsible for the medical tourism growth in the Middle East.

As the region is centrally located leading to a reduced travel time from both east & west regions, thus boosting the numbers of medical tourists in the region. This increasing number of medical tourists often includes patients with hearing issues, and hence, the demand for hearing aid devices has been improving across the region. Moreover, regional companies are also making efforts to enhance patient care for customers & improve the provision and quality of hearing aids to patients. Companies are also aiming to offer custom-made devices for each patient through a combination of specialized scanning and 3D printing. Hence, the services and provision quality of hearing aid products would improve and would be based on the customer’s specific requirements. Consequently, this would help in the growth of the hearing aid market size across the region in the forecast years.

The Middle East Hearing Aid Market Driver:

Increasing Prevalence of Hearing Loss – The escalating number of hearing loss cases has been a substantial driver in the Middle East Hearing Aid Market. Major factors responsible for the rising prevalence of hearing loss in the Middle East have been genetic and environmental factors. Exposure to loud noises and adverse effects of medications have escalated the prevalence of hearing loss in the Middle East. Hence, hearing loss has been a major issue in the region requiring proper solutions to mitigate the issue. Also, the population in the region has a genetic makeup that is more prone to hearing loss in the Middle Eastern population. For instance,

• In 2024, in a study conducted on fifty-nine pediatric patients in Qatar, it was found that the GJB2 gene was the most common genetic cause of non-syndromic hearing loss in the Qatar population.

Hence, owing to the presence of genetic patterns causing hearing loss, the instances have been escalating across the region. This has been one of the major market drivers across the region and would continue to increase the market growth in the forecast years as well.

The Middle East Hearing Aid Market Challenge:

Restricted Access to Healthcare Services in Developing Regions & Limited Awareness – The Middle East Hearing Aid Market has faced a substantial challenge concerning the availability of healthcare offerings in developing areas. A large percentage of the population residing in these regions has been vulnerable to inaccessibility of proper hearing care, leading to delayed prognosis & treatment of their hearing impairment.

In addition, several countries with high levels of conflict like Yemen, Syria, etc., require increased medical assistance, which has been negatively affected by the low supply of medical professionals across these countries. Hence, as the medical facilities are not available for a larger population base across the region, the demand for hearing aid devices was also negatively affected due to lower diagnosis. Moreover, patients across the developing regions are also generally unaware of the availability of hearing aid devices, which has been further affecting the adoption of these devices.

The Middle East Hearing Aid Market (2024-30): Segmentation Analysis

The Middle East Hearing Aid Market study by MarkNtel Advisors evaluates & highlights the major trends & influencing factors in each segment & includes predictions for the period 2024–2030 at the regional level. As per the analysis, the market has been further classified as:

Based on the Product:

• Hearing Aid Devices
  • Behind-the-ear Hearing Aids
  • Receiver-in-the-ear Hearing Aids
  • In-the-ear Hearing Aids
  • Canal Hearing Aids
  • Others
• Hearing Implants
  • Cochlear Implants
  • Bone-anchored Systems

Behind-the-ear Hearing Aid Devices occupied a substantial percentage of the share in the Middle East Hearing Aid Market. This is due to the increasing old-age population and the easy functioning of such devices. The older population is continuously growing in the region, and they are more prone to loss of hearing ability; this population also widely prefers behind-the-ear hearing aids for their ease.

BTE hearing aids have better sound quality & amplification power, thus being preferred among its users. These devices provide smooth use, thereby making them a popular preference among patients. Moreover, in recent times, manufacturers have been making some bets on the research & development of BTE devices, thus further building their capabilities in design & features.

Based on the Type of Hearing Loss

• Sensorineural Hearing Loss
• Conductive Hearing Loss

Sensorineural Hearing Loss has held a significant market share in the Middle East Hearing Aid Market. This has been due to the rising number of cases of sensorineural hearing loss in the Middle Eastern region because of genetic predisposition, exposure to loud noises, and harmful effects of certain medications. Also, there has been an increasing awareness regarding hearing health & the availability of advanced hearing solutions. This increased awareness has led to a higher patient population, which has been diagnosed with sensorineural hearing loss. Hence, as the number of diagnosed patients increases, the demand for hearing aids in this segment would also amplify in the forecast years as well.

The Middle East Hearing Aid Market (2019-30): Country Projection

Geographically, the Middle East Hearing Aid Market expands across:

• The UAE
• Saudi Arabia
• Qatar
• Egypt
• Oman
• Bahrain
• Israel
• Turkey
• Rest of the Middle East

The UAE has been able to capture a sizeable share of the Middle East Hearing Aid Market. This can be attributed to the rising health infrastructure, hence leading to growing demand for hearing aids. Several initiatives include Dubai Healthcare City DHCC and Mohammed Bin Rashid Al Maktoum Smart Health Initiative which have been taken to develop the country's medical infrastructure. Improved medical infrastructure in this country has been increasing the adoption of medical devices such as hearing aids to help patients with hearing loss.

Also, the presence of retail pharmacy players in significant numbers that deal with hearing aid devices simplifies the process of availing these devices among patients. Furthermore, the UAE government promotes various awareness programs concerning hearing-related disorders, such as the Hearing Loss Awareness Campaign and Healthy Hearing, related to hearing health. Hence, with the increased awareness related to hearing disorders, the UAE has emerged as a country with the highest demand for hearing aid devices in the entire region.

The Middle East Hearing Aid Industry Recent Development:

• 2024: Sonova Holdings AG, completed the acquisition of Alpaca Audiology, a provider of hearing care solutions. The acquisition aims to double Sonova’s network in the US and expand access across the Americas, Europe, the Middle East, Africa, and Asia.
• 2024: Phonak, supported the opening of the Moroccan Hearing Aid Center (CMPA) in Morocco emphasizing a commitment to addressing the pressing needs of individuals with hearing impairments on a global scale.

Gain a Competitive Edge with Our Middle East Hearing Aid Market Report

• The Middle East Hearing Aid Market Report by MarkNtel Advisors provides a detailed & thorough analysis of market size & share, growth rate, competitive landscape, and key players. This comprehensive analysis helps businesses gain a holistic understanding of the market dynamics & make informed decisions.
• This report also highlights current market trends & future projections, allowing businesses to identify emerging opportunities & potential challenges. By understanding market forecasts, companies can align their strategies & stay ahead of the competition.
• The Middle East Hearing Aid Market Report aids in assessing & mitigating risks associated with entering or operating in the market. By understanding market dynamics, regulatory frameworks, and potential challenges, businesses can develop strategies to minimize risks & optimize their operations.