US Lawn Mowers Market Research Report: Forecast (2026-2032)

US Lawn Mowers Market Size: Forecast (2026- 2032) 

The US Lawn Mowers Market size is valued at around USD 6.2 billion in 2025 and is projected to reach USD 8.98 billion by 2032. Along with this, the market is estimated to grow at a CAGR of around 5.43% during the forecast period, i.e., 2026-32.

US Lawn Mowers Market Outlook:

The U.S. Lawn Mowers Market is set for strong growth, driven by rapid advancements in automation, electrification, and expanding demand across residential and commercial segments. Robotic and battery-powered mowers are gaining popularity among homeowners and professionals due to their lower noise levels, minimal maintenance, and zero emissions. Government regulations promoting zero-emission landscaping equipment are further accelerating the shift from traditional gas-powered to electric models. Additionally, increasing residential construction spending and the growth of the landscaping services sector are creating a sustained need for efficient and eco-friendly mowing solutions.

Simultaneously, technological innovations, such as GPS-based navigation, AI-enabled automation, and integrated IoT connectivity, are transforming product offerings and enabling premium pricing. The development of shared battery platforms across equipment types is also improving user convenience and brand loyalty. As both households and commercial landscapers adopt intelligent, sustainable tools, the market is transitioning from a focus on sales volume to high-value, technology-driven products. Together, these drivers and trends are fostering a future of steady expansion, greater operational efficiency, and widespread adoption of next-generation lawn mowing systems in the U.S., positioning the industry for long-term, sustainable growth.

US Lawn Mowers Market  Recent Developments:

• April, 2025: A significant development in automated lawn care was made when Segway debuted its Navimow X3 robotic lawn mower series in the United States. The X3 model uses AI-driven obstacle recognition and RTK satellite navigation to precisely and boundary-free mow big lawns up to 2.5 acres.
• October, 2024: A new range of battery-operated lawn mowers that will goes on sale in the spring of 2025 was presented by Honda Power Sports & Products. This portfolio includes a zero-turn-radius (ZTR) battery-powered mower intended for commercial landscaping, as well as walk-behind variants such as the HRX, HRN, and HRC. In line with stringent environmental restrictions and consumers' increasing need for environmentally friendly equipment, Honda has strategically switched from gas-powered to electric mowers.

US Lawn Mowers Market Scope:

US Lawn Mowers Market Drivers:

Growing Demand for Robotic and Battery-Powered Lawn Mowers

One of the main factors propelling the US Lawn Mowers Market Growth is the growing demand for robotic and battery-powered lawn mowers. They are becoming ever more popular among homeowners and business users since they are quieter, emit fewer pollutants, and require less maintenance than conventional gas-powered equipment. By automating lawn care, providing accurate cutting, programmed scheduling, and interaction with smart home systems, robotic mowers further improve convenience. For example, Roborock's RockMow Z1, which was introduced in 2025, and Segway's Navimow X3 Series both have modern navigation technology like RTK GPS and AI-powered path optimization, which allow for effective mowing with little assistance from humans.

Mowers and other electric outdoor power equipment now make up roughly 32% of new residential lawn tool sales, up from 18% in 2020, according to the U.S. Department of Energy (DOE, 2025). The phase-out of gasoline-powered lawn mowers by 2035 is the goal of the EPA's 2025 zero-emission equipment standards in places like California, which will encourage the use of electric vehicles. Additionally, a 27% yearly increase in lithium-ion battery production capacity was reported by the DOE's Clean Energy Manufacturing Initiative, paving the way to more effective cordless mower models across the country.

Expanding Commercial and Residential Landscaping Activities

The expansion of the US Lawn Mowers Industry is greatly aided by expanding commercial and residential landscaping activities. The need for well-kept lawns in residences, workplaces, parks, and recreational facilities has increased due to urbanization, growing disposable incomes, and growing awareness of both aesthetically pleasing and useful outdoor areas. While individuals look for practical and effective solutions for smaller lawns, commercial landscaping organizations, golf courses, and sports complexes need dependable, high-performance mowers to handle large lawns effectively. For example, the expansion of corporate campuses and affluent residential neighborhoods in California has prompted a rise in the usage of sophisticated lawn mowers for accurate and time-efficient upkeep.

According to the U.S. Bureau of Labor Statistics, more than 1.3 million people were employed in landscaping and groundskeeping in 2024, marking a 4.2% increase since 2022. The U.S. Census Bureau further reported that residential construction spending reached USD 920 billion in early 2025, leading to a surge in new lawns and outdoor spaces requiring regular maintenance. In parallel, IBISWorld estimated the U.S. landscaping services industry at USD 184.1 billion in 2025, reflecting 6% annual growth. Together, these figures highlight a rapidly expanding landscaping sector that is significantly boosting demand for automated and efficient lawn mowing solutions across both residential and commercial applications.

US Lawn Mowers Market Trends:

Integration of Smart Technologies and IoT Capabilities

A major influencing factor in the US Lawn Mowers Market is the adoption of smart technologies and IoT integration to improve user comfort, efficiency, and accuracy. Nowadays, modern mowers are equipped with GPS navigation, AI-powered path planning, and mobile app connectivity for remote control and real-time monitoring. These developments optimize lawn care while lowering the need for human intervention by enabling homeowners and business owners to plan mowing, monitor performance, and receive maintenance notifications. To ensure consistent outcomes, Husqvarna's 2025 Automower series, for example, uses cloud-based analytics and IoT-enabled sensors to modify cutting patterns in response to weather and grass growth. The move toward automated, data-driven, and environmentally friendly lawn care solutions is supported by this integration of smart technology, which increases their appeal to consumers.

As digital adoption accelerates across U.S. agriculture and outdoor maintenance, smart technologies and IoT integration are becoming key growth enablers in the lawn mower market. Data from the U.S. Department of Agriculture (2023) shows that nearly 68% of large farms now employ precision systems such as GPS guidance and telematics, indicating strong readiness for connected equipment. Similarly, the U.S. Department of Energy notes that IoT-based electric tools consume 20–35% less energy than conventional models. Together, these advancements highlight a broader transition toward app-controlled, sensor-enabled, and geofenced mowers that support national objectives for automation, sustainability, and energy-efficient outdoor operations.

Shift Toward Electric and Zero-Emission Equipment

As federal rules on small-engine pollution tighten, the U.S. lawn mower Industry is quickly moving toward electric and zero-emission technology. Under CARB's 2024 regulation, which requires a 100% transition to zero-emission models by 2035, the Environmental Protection Agency (EPA) granted California a pollution waiver in 2025, enabling the state to implement zero-emission standards for lawn and garden equipment.

The California Air Resources Board (CARB) reports that gas-powered lawn equipment produces over 30 million tons of CO2 per year across the country, with small off-road engines accounting for over 15% of all emissions that cause smog in California alone. Electric mowers are becoming more popular among consumers and businesses owing to federal and state incentives for battery-powered outdoor equipment and decreasing lithium-ion battery prices. This has shifted the competitive environment in favor of sustainability.

US Lawn Mowers Market Challenges:

Regulatory and Environmental Constraints

Regulatory and Environmental Constraints continue to be major challenges in the US Lawn Mowers Market. Standards at the federal and state levels, including those established by the Environmental Protection Agency, restrict greenhouse gas emissions from gas-powered lawn mowers and impose safety and noise regulations. In response, manufacturers are creating battery-powered alternatives, low-emission engines, and safety-improved designs to meet these standards without compromising performance. Honda's 2025 lineup of battery-operated walk-behind mowers, for example, satisfies California Air Resources Board regulations and provides zero emissions without reducing cutting efficiency. Although following these rules raises production costs and R&D expenditures, they also stimulate innovation, promote the use of greener technology, and reshape the market to include safer, more sustainable lawn care products.

US Lawn Mowers Market (2026-32) Segmentation Analysis:

The US Lawn Mowers Market Report and Forecast 2026-2032 offers a detailed analysis of the market based on the following segments:

Based on Product Type

• Manual Lawn Mowers
• Electric Lawn Mowers
• Petrol Lawn Mowers
• Robotic Lawn Mowers
• Others

The Petrol Lawn Mowers segment holds the top spot in the US Lawn Mowers Market, accounting for approximately 40% market share. Large lawns and commercial landscaping benefit greatly from the greater power output and high-quality performance of petrol mowers. These mowers provide exceptional mobility and efficiency across wide areas and come with both push-powered and self-propelled variants.

Long-term dependability and reduced maintenance costs are the results of their durability, which is enhanced by aluminum construction and corrosion-resistant materials. To maintain expansive golf courses, for example, where reliable performance is essential, professional landscaping businesses in Florida mostly rely on gasoline-powered lawn mowers. Engine technology advancements that increase fuel efficiency and guarantee pollution regulations are also advantageous to this category. Petrol lawn mowers are the most popular option for both residential and commercial customers due to their durability and adaptability, which propels industry expansion overall.

Based on End-User

• Residential
• Commercial

The residential segment is dominating the US Lawn Mowers industry with approximately 65-70% of total sales in 2025, based on statistics from the U.S. Census Bureau and IBISWorld. The prevalence of single-family houses with gardens and lawns in suburban and semi-urban areas is the cause of this domination. There is a steady need for residential-grade lawn mowers since nearly 82 million detached dwelling units have privately maintained lawns, according to the U.S. Census Bureau's 2025 housing data.

This market is further strengthened by growing homeownership rates, DIY lawn care trends, and smart robotic mowers. Additionally, e-commerce sites and retail chains have strengthened their market dominance by making household lawn mowers more accessible and affordable.

Leading Manufacturers of the US Lawn Mowers Market:

• Deere & Company

Deere & Company, founded in 1837 and located in Illinois, is a renowned global company famous for its revolutionary lawn and turf equipment. With a great reputation for durable and technologically advanced mowers, Deere blends precision agriculture technology into its commercial and residential products, providing both segments with a broad collection.

• MTD Products Inc.

MTD Products Inc., established in 1932 and located in Ohio, specializes in household and commercial lawn equipment. Known for durable and user-friendly mowers, MTD concentrates on battery-powered and gas-powered models with ongoing advancements in ergonomics and environmental compliance, servicing a large client base with vast product ranges.

• The Toro Company

The Toro Company, founded in 1914 and located in Minnesota, excels in high-performance commercial lawn mowers and turf maintenance equipment. Toro prioritizes innovation in zero-turn mowers and electric models, having a strong position in golf courses, sports fields, and municipal landscaping industries, underpinned by extensive R&D investments.

Stanley Black & Decker, Kubota Corporation, American Honda Motor Co. Inc., Husqvarna Group, Robert Bosch GmbH, and others are the key players in the US Lawn Mowers Market.

US Lawn Mowers Market (2026-32): Regional Projection

The US Lawn Mowers Market is dominated by the South and Midwest regions due to their substantial residential and commercial lawn areas, coupled with favorable climatic conditions for turf growth. Numerous golf courses and outdoor recreational facilities in the South, particularly in states like Florida and Texas, have created a strong need for extensive, frequent lawn maintenance. To maintain tournament-quality courses while adhering to stringent environmental rules, Florida's golf business, for example, mostly relies on advanced mowing technology.

Since the Midwest's large suburban and rural populations make significant investments in lawn care, both home and commercial mower sales are high. Stricter environmental regulations and an increase in municipal green efforts are driving the West, especially California, to grow quickly and place a greater premium on eco-friendly and sustainable technology, making these regions crucial to market development.

Gain a Competitive Edge with Our US Lawn Mowers Market Report

• US Lawn Mowers Market Report by MarkNtel Advisors provides a detailed & thorough analysis of market size & share, growth rate, competitive landscape, and key players. This comprehensive analysis helps businesses gain a holistic understanding of the market dynamics & make informed decisions.
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