Global Social Media Analytics Market Analysis, 2020

Global Social Media Analytics Market Analysis, 2020

By Application (Sales & marketing Management, Customer Experience Management, Competitive Intelligence, Risk Management & Fraud Detection, Public Safety & Law Enforcement, Others), By Industry Vertica Read more

  • ICT & Electronics
  • Mar 2020
  • 243
  • IT10203

The report comprises key market statistics such as market size quantified in value terms (USD million), forecast data, detailed market segmentation on the basis of several categories and subcategories, with their market shares. In addition, the report provides detailed market analysis, qualitative insights, future market outlook, growth drivers, challenges, market and technology trends, opportunities for social media analytics providers, etc.   

Report Coverage Details
Study Period   Historical Data: 2015-19
  Base Year: 2019
  Forecast Period: 2020-25
Regions Covered   North America
  Europe
  Asia-Pacific
  South America
  Middle East & Africa
Unit Denominations   USD Million/Billion

According to MarkNtel Advisors’ research report titled “Global Social Media Analytics Market Analysis, 2020”, the market size of the Global Social Media Analytics market is anticipated to grow at a CAGR of around 26% during 2020-25. The growth of the market is attributed to the considerable customer traffic on the major online social platforms, proliferating number of e-commerce websites, and the growing focus of the corporates toward market intelligence.  As of March 2020, the social media users across the globe stood at around 2 billion, which are projected to soar to around 3 billion by 2025. This massive rise in the number of users would induce the demand for social media analytics solutions. 

The Global Social Media Analytics market has been facing vital constraints due to an increasing volume of raw data along with the user traffic, which could not be managed by a single solution. Moreover, the lack of available technical workforce and supporting technologies is creating a hindrance to the social media analytics market.

Growing Penetration of Cloud-Services Augmenting the Services Segment

Based on the component segmentation, the services segment is projected to attain the highest market growth during 2020-25, as stated in MarkNtel Advisors’ research report “Global Social Media Analytics Market Analysis, 2020”. The market share of services is forecast to register an increase during 2020-25. The proliferation of cloud-based services by the operators in the analytics market is expected to drive the segment growth. The services segment has been further segmented into training and education, and consultation services. The growth in the volume of data is generating the need for advance analytical tools, that require advance knowledge and expertise for maintenance and operation handling.

According to MarkNtel Advisors, some the of key competitors operating in the Global Social Media Analytics market include Oracle, IBM, Clarabridge, Talkwalker, Adobe, SAS Institute, NetBase, and Digimind. The market for social media analytics is highly fragmented with the presence of a large number of local and international companies, and most of the players specialized in particular verticals. Several start-ups have also been sprouted during 2015-19 to cater to the growing needs of end users across various industries. Also, numerous venture capital investments are expected to pour into the Social Media Analytics market during the forecast period.

The competitors in the Global Social Media Analytics market are undertaking mergers and acquisitions, entering into partnerships, along with product development by the premium leading players.

 

  1. Introduction
    1. Research Process
    2. Assumption
    3. Market Segmentation
    4. Market Definition
  2. Executive Summary
  3. Expert Verbatim- What our Experts Say?
  4. Global Social Media Analytics Market- Start-up Ecosystem
    1. Leading Start-ups & Unicorns By Offerings
    2. Leading Investors & Their Portfolio
    3. Recent Innovations & Niche Solutions
  5. Global Social Media Analytics Market Outlook, 2015- 2025F
    1. Market Size and Analysis
      1. By Revenues (USD Million)
    2. Market Share and Analysis
      1. By Application
        1. Sales & marketing Management
        2. Customer Experience Management
        3. Competitive Intelligence
        4. Risk Management & Fraud Detection
        5. Public Safety & Law Enforcement
        6. Others
      2. By Organization Size
        1. Small & Medium Sized Enterprises
        2. Large Enterprises
      3. By Development Model
        1. On-Premises
        2. Cloud
      4. By Industry Verticals
        1. BFSI
        2. Telecommunication & IT
        3. Healthcare
        4. Government & Defense
        5. Media & Entertainment
        6. Retail & Ecommerce
        7. Travel & Hospitality
        8. Others
      5. By Component
        1. Software
        2. Services
          1. Managed Services
          2. Professional Services
            1. Training & Education
            2. Consulting
      6. By Region
        1. North America
        2. South America
        3. Europe
        4. Middle East & Africa
        5. Asia-Pacific
      7. By Company
        1. Revenue Shares
        2. Strategic Factorial Indexing
        3. Competitor Placement in Markntel Quadrant
  6. North America Social Media Analytics Market Outlook, 2015- 2025F
    1. Market Size and Analysis
      1. By Revenues (USD Million)
    2. Market Share and Analysis
      1. By Application
      2. By Industry Verticals
      3. By Organization Size
      4. By Deployment Model
      5. By Component
      6. By Country
        1. US
        2. Canada
        3. Mexico
    3. The US Social Media Analytics Market Outlook, 2015- 2025F
      1. Market Size and Analysis
        1. By Revenues (USD Million)
      2. Market Share and Analysis
        1. By Application
        2. By Industry Verticals
        3. By Organization Size
        4. By Deployment Model
        5. By Component
    4. Canada Social Media Analytics Market Outlook, 2015- 2025F
      1. Market Size and Analysis
        1. By Revenues (USD Million)
      2. Market Share and Analysis
        1. By Application
        2. By Industry Verticals
        3. By Organization Size
        4. By Deployment Model
        5. By Component
    5. Mexico Social Media Analytics Market Outlook, 2015- 2025F
      1. Market Size and Analysis
        1. By Revenues (USD Million)
      2. Market Share and Analysis
        1. By Application
        2. By Industry Verticals
        3. By Organization Size
        4. By Deployment Model
        5. By Component
  7. South America Social Media Analytics Market Outlook, 2015- 2025F
    1. Market Size and Analysis
      1. By Revenues (USD Million)
    2. Market Share and Analysis
      1. By Application
      2. By Industry Verticals
      3. By Organization Size
      4. By Deployment Model
      5. By Component
      6. By Country
        1. Brazil
        2. Argentina
    3. Brazil Social Media Analytics Market Outlook, 2015- 2025F
      1. Market Size and Analysis
        1. By Revenues (USD Million)
      2. Market Share and Analysis
        1. By Application
        2. By Industry Verticals
        3. By Organization Size
        4. By Deployment Model
        5. By Component
    4. Argentina Social Media Analytics Market Outlook, 2015- 2025F
      1. Market Size and Analysis
        1. By Revenues (USD Million)
      2. Market Share and Analysis
        1. By Application
        2. By Industry Verticals
        3. By Organization Size
        4. By Deployment Model
        5. By Component
  8. Europe Social Media Analytics Market Outlook, 2015- 2025F
    1. Market Size and Analysis
      1. By Revenues (USD Million)
    2. Market Share and Analysis
      1. By Application
      2. By Industry Verticals
      3. By Organization Size
      4. By Deployment Model
      5. By Component
      6. By Country
        1. Germany
        2. Russia
        3. France
        4. Italy
        5. UK
    3. Germany Social Media Analytics Market Outlook, 2015- 2025F
      1. Market Size and Analysis
        1. By Revenues (USD Million)
      2. Market Share and Analysis
        1. By Application
        2. By Industry Verticals
        3. By Organization Size
        4. By Deployment Model
        5. By Component
    4. France Social Media Analytics Market Outlook, 2015- 2025F
      1. Market Size and Analysis
        1. By Revenues (USD Million)
      2. Market Share and Analysis
        1. By Application
        2. By Industry Verticals
        3. By Organization Size
        4. By Deployment Model
        5. By Component
    5. UK Social Media Analytics Market Outlook, 2015- 2025F
      1. Market Size and Analysis
        1. By Revenues (USD Million)
      2. Market Share and Analysis
        1. By Application
        2. By Industry Verticals
        3. By Organization Size
        4. By Deployment Model
        5. By Component
  9. Middle East & Africa Social Media Analytics Market Outlook, 2015- 2025F
    1. Market Size and Analysis
      1. By Revenues (USD Million)
    2. Market Share and Analysis
      1. By Application
      2. By Industry Verticals
      3. By Organization Size
      4. By Deployment Model
      5. By Component
      6. By Country
        1. Saudi Arabia
        2. UAE
    3. Saudi Arabia Social Media Analytics Market Outlook, 2015- 2025F
      1. Market Size and Analysis
        1. By Revenues (USD Million)
      2. Market Share and Analysis
        1. By Application
        2. By Industry Verticals
        3. By Organization Size
        4. By Deployment Model
        5. By Component
    4. UAE Social Media Analytics Market Outlook, 2015- 2025F
      1. Market Size and Analysis
        1. By Revenues (USD Million)
        2. By Quantity
      2. Market Share and Analysis
        1. By Application
        2. By Industry Verticals
        3. By Organization Size
        4. By Deployment Model
        5. By Component
  10. Asia-Pacific Social Media Analytics Market Outlook, 2015- 2025F
    1. Market Size and Analysis
      1. By Revenues (USD Million)
    2. Market Share and Analysis
      1. By Application
      2. By Industry Verticals
      3. By Organization Size
      4. By Deployment Model
      5. By Component
      6. By Country
        1. China
        2. India
        3. Japan
        4. Australia
    3. China Social Media Analytics Market Outlook, 2015- 2025F
      1. Market Size and Analysis
        1. By Revenues (USD Million)
      2. Market Share and Analysis
        1. By Application
        2. By Industry Verticals
        3. By Organization Size
        4. By Deployment Model
        5. By Component
    4. India Social Media Analytics Market Outlook, 2015- 2025F
      1. Market Size and Analysis
        1. By Revenues (USD Million)
      2. Market Share and Analysis
        1. By Application
        2. By Industry Verticals
        3. By Organization Size
        4. By Deployment Model
        5. By Component
    5. Japan Social Media Analytics Market Outlook, 2015- 2025F
      1. Market Size and Analysis
        1. By Revenues (USD Million)
      2. Market Share and Analysis
        1. By Application
        2. By Industry Verticals
        3. By Organization Size
        4. By Deployment Model
        5. By Component
    6. Australia Social Media Analytics Market Outlook, 2015- 2025F
      1. Market Size and Analysis
        1. By Revenues (USD Million)
      2. Market Share and Analysis
        1. By Application
        2. By Industry Verticals
        3. By Organization Size
        4. By Deployment Model
        5. By Component
  11. Global Social Media Analytics Market Policies, Regulations, Application Standards  
  12. Global Social Media Analytics Market Trends & Insights
  13. Global Social Media Analytics Market Dynamics
    1. Growth Drivers
    2. Challenges
    3. Impact Analysis
  14. Global Social Media Analytics Market Hotspot and Opportunities
  15. Global Social Media Analytics Market Key Strategic Imperatives for Success and Growth
  16. Competitive Outlook
    1. Competition Matrix
      1. Application Portfolio
      2. Brand Specialization
      3. Target Markets
      4. Target Applications
      5. Research & Development
      6. Strategic Alliances
      7. Strategic Initiatives
    2. Company Profiles (Business Description, Application Segments, Business Segments, Financials, Strategic Alliances/ Partnerships, Future Plans)
      1. Oracle
      2. IBM
      3. Clarabridge
      4. Talkwalker
      5. Adobe
      6. SAS Institute
      7. NetBase
      8. Digimind
      9. Salesforce
      10. Hootsuite
      11. Simplify 360
      12. Brandwatch
  17. Disclaimer
Global Social Media Analytics Market Segmentation