GCC Leisure, Entertainment, and Tourist (LET) Digital Services Market Research Report: Forecast (2024-2029)
By LET Type (Tourist Attraction, (Theme Parks, Water Parks, Aquarium, Museums, Others (Zoo’s, Safari’s, Galleries etc.)), Entertainment Attraction, (Race-Tracks, Stadium, Theat...res, Others (Circus, Operas, etc.)), (Leisure Attraction, Adventure Parks, Indoor Sky Diving, Bowling Alleys, Kart Tracks, Others (Turfs, Escape Rooms, etc.)), By Service Type (Digital Marketing Services, Sales & Support Services, (Information & Ticketing, Cashless Management, Customer Relationship, Digital Signage, Access Control, Analytics, Food & Beverage System, Queue Management, Navigation on Ground, Point of Sales, Customer Concierge Services, Operations Management, Bundled Services, Others (IT Security, Network Support, Integrated Locker Management etc.)), By Country (The UAE, Saudi Arabia, Qatar, Bahrain, Oman, Kuwait), By Company (Emaar Entertainment, Semnox Solutions Private Limited, Viva Ticket Inc., Platinumlist, VGS Ticketing System, Ticketmaster Middle East, Gantner Electronic GmbH Middle East, Vantage Technology Ltd, Connecteam, Chetu Inc., and others) Read more
- ICT & Electronics
- Oct 2023
- 144
- PDF, Excel, PPT
Market Definition
Digital services in the leisure, entertainment, and tourism industry refer to the adoption of various digital technologies & platforms for enhancing the overall travel & tourism experience. These services leverage the internet, mobile applications, social media, and other digital tools to provide information, facilitate bookings, streamline processes, and engage with travelers before, during, and after their trips.
Market Insights & Analysis: GCC Leisure, Entertainment, and Tourist (LET) Digital Services Market (2024-2029):
The GCC Leisure, Entertainment, and Tourist (LET) Digital Services Market is projected to grow at a CAGR of around 9.79% during the forecast period, i.e., 2024-2029 due to large-scale investments by the governments of the countries in leisure & entertainment (L&E) sector. The governments have made significant investments to establish various LET attraction sites like water parks, entertainment centers, etc., in their countries, coupled with the development of visual arts & live entertainment scenes to increase the revenue generated from the tourism industry.
Report Coverage | Details |
---|---|
Study Period | Historical Data: 2019-22 |
Base Year: 2023 | |
Forecast Period: 2024-29 | |
CAGR (2024-2029) | 9.79% |
Country Covered | The UAE, Saudi Arabia, Qatar, Bahrain, Oman, Kuwait |
Key Companies Profiled | Emaar Entertainment, Semnox Solutions Private Limited, Viva Ticket Inc., Platinumlist, VGS Ticketing System, Ticketmaster Middle East, Gantner Electronic GmbH Middle East, Vantage Technology Ltd, Connecteam, Chetu Inc., and others |
Unit Denominations | USD Million/Billion |
L&E is included in the national visions of countries such as the UAE, Saudi Arabia, Qatar, and others, with their primary emphasis on honoring culture, heritage, and national values through investments and promotion of their ecosystems of arts & culture. The adoption of national visions like Saudi Vision 2030, Abu Dhabi Vision 2030, and others to mitigate the reliance on oil & gas has put a prime focus on the promotion of the tourism industry. Hence, this is further anticipated to infuse the need for digital services such as access control, cashless management, etc., in the coming years. For Instance:
- In 2022, Qiddiya Investment signed an agreement worth around USD 750 million with ALEC and El Seif to construct the region’s largest aqua theme park.
Additionally, the governments of the GCC countries have been investing heavily in the construction of hospitality, retail, transport, and other public infrastructures, which would serve as the backbone for the growth of the LET industry. Consequently, it is projected that an upgrade in the public infrastructure would also attract tourists in large numbers, eventually positively impacting the expansion of the GCC Leisure, Entertainment, and Tourist (LET) Digital Services Market in the prediction period.
GCC Leisure, Entertainment, and Tourist (LET) Digital Services Market Driver
Economic Diversification Plan to Boost the LET Digital Services Market – The governments of the GCC countries have taken numerous initiatives that aim to diversify the countries' economies towards non-oil & gas sectors. In line with the initiatives, the countries strive to enhance their economic status by boosting the output of tourism, construction, IT, e-commerce, and other sectors. This, in turn, led to the growth in the establishment of various LET sites like theme parks, museums, aquariums, etc., further fueling the number of tourists in the years ahead.
Additionally, some of the ongoing LET construction projects, like the Zayed National Museum, Alpine-themed snow park, Marassi Galleria entertainment center, etc., in the regional countries would boost the demand for digital services, hence contributing to enhancing the GCC Leisure, Entertainment, and Tourist (LET) Digital Services Market size in the coming years.
GCC Leisure, Entertainment, and Tourist (LET) Digital Services Market Opportunity
Event Hosting Across the Region to Augment the Demand for LET Digital Services – The GCC countries have been hosting major international events & conferences, such as the FIFA World Cup 2022 in Qatar, etc. These events act as catalysts for tourism growth, attracting visitors from around the world & generating significant economic benefits. Hosting these international events requires digital services such as information & ticketing systems, cashless management, and other services.
The GCC countries have invested heavily in infrastructure development, including airports, hotels, resorts, and transportation networks. Improved connectivity through modern airports & expanded air routes have made the region more accessible to international tourists.
Moreover, various upcoming events in the region, including the International Apparel and Textile Fair Expo, the 21st FINA World Championships, the World Boxing Tour, etc., would also provide a profitable opportunity for the GCC Leisure, Entertainment, and Tourist (LET) Digital Services Market in the forecast period.
GCC Leisure, Entertainment, and Tourist (LET) Digital Services Market Challenge
Lack of Skilled Workforce in the Region to Hamper the Market Growth – GCC countries have been facing an immense workforce shortage during the historical years. Countries such as the UAE, Bahrain, Qatar, etc., have a very low population compared to the job requirements in the region. The region has been primarily dependent on the expatriates for the management & operation of the digital services business.
In addition, the operation of digital services businesses requires highly skilled workers comprising technical & digital skills, which turns out to be a restraining factor for the growth of the GCC Leisure, Entertainment, and Tourist (LET) Digital Services Market.
GCC Leisure, Entertainment, and Tourist (LET) Digital Services Market Trend
Development of Face Recognition Biometrics in the Ticketing System to be a Trending Innovation – One of the recurring challenges at large sporting events & concerts is the possible forgery of tickets or fraudulent access to them. This has led to the development of new & improved ticket validation & security systems, i.e., facial recognition biometrics. The facial biometrics of the customers are recorded at the time of buying the ticket & only the legitimate owner is allowed at the LET sites through the help of touchless technology.
The face of the legitimate owner is automatically scanned at the entrance with the help of integrated scanners, artificial intelligence (AI), and deep learning, which helps eliminate fraud & falsification at the site, thus becoming a trend in the GCC Leisure, Entertainment, and Tourist (LET) Digital Services Market.
GCC Leisure, Entertainment, and Tourist (LET) Digital Services Market (2024-2029): Segmentation Analysis
GCC Leisure, Entertainment, and Tourist (LET) Digital Services Market study of MarkNtel Advisors evaluates & highlights the major trends & influencing factors in each segment & includes predictions for the period 2024–2029 at the national levels. In accordance to the analysis, the market has been further classified as:
Based on LET Type:
- Tourist Attraction
- Theme Park
- Water Park
- Aquarium
- Museum
- Others
- Entertainment Attraction
- Race Tracks
- Stadium
- Theatres
- Others
- Leisure Attraction
- Adventure Parks
- Indoor Sky Diving
- Bowling Alleys
- Kart Tracks
The Tourist Attraction LET sites held the major share of the GCC Leisure, Entertainment, and Tourist (LET) Digital Services Market due to the country's expanding development of museums, aquariums, and theme parks. The increasing usage of digital services, including ticketing platforms, guest account management, etc., by recently built tourist sites or attractions is boosting the market demand.
Additionally, the major theme park operators have started offering all-inclusive packages & multi-park tickets, which provide guests access to several theme parks, water parks, nearby eateries, transit hubs, and neighboring attractions. Thus, the ongoing construction of numerous tourist attractions places in the region would fuel the demand for LET digital services during the forecast period.
Based on Service Type:
- Digital Marketing Services
- Sales & Support Services
Digital Marketing Services has held a substantial share in the GCC LET Digital Services Market. As Gulf states devote more & more attention to tourism as a means of diversifying their economies, countries such as Saudi Arabia, Bahrain, and Qatar are enriching their infrastructure by constructing theme parks, nature tourism, water parks, and entertainment centers to entice visitors to spend more money.
Governments in the GCC are expanding the L&E industry in collaboration with the commercial sector to attract both domestic & foreign tourists to the region. Also, the countries are significantly promoting & investing in their arts & culture ecosystem, primarily concerned with celebrating culture, heritage, etc., where museums offer a lucrative opportunity for the service providers to grab, thus creating a lucrative opportunity for the growth of digital marketing services across the region.
GCC Leisure, Entertainment, and Tourist (LET) Digital Services Market (2024-2029): Regional Projection
Geographically, GCC Leisure, Entertainment, and Tourist (LET) Digital Services Market expands across:
- The UAE
- Saudi Arabia
- Qatar
- Oman
- Bahrain
- Kuwait
The UAE grabbed a significant share of the market due to the higher adoption rate of the technology among the industries in the country. It is attributed to the continuous government support by introducing various strategies such as Dubai’s Metaverse Strategy, Fourth Industrial Revolution (4IR) Programme, Industry 4.0, etc. Hence, the Leisure Entertainment and Tourism sector has been no exception in adopting digital services during the past years.
With the presence of companies such as Semnox, Platinumlist, etc., the integration of services such as ticketing, point of sales, etc., has been easier for leisure attractions across the UAE. Furthermore, with the target to diversify its economy & create employment, the UAE has made active investments in tourism, hospitality, and the leisure & entertainment industry.
Some ongoing LET construction projects are Zayed National Museum, Guggenheim Abu Dhabi, etc., which are expected to open by 2025. Hence, opening of the new attractions would allure numerous visitors, further enhancing the requirement for digital services, and eventually enhancing the market size.
Gain a Competitive Edge with GCC Leisure, Entertainment, and Tourist (LET) Digital Services Market Report
- GCC Leisure, Entertainment, and Tourist (LET) Digital Services Market Report by Markntel Advisors provides a detailed & thorough analysis of market size, growth rate, competitive landscape, and key players. This comprehensive analysis helps businesses gain a holistic understanding of the market dynamics & make informed decisions.
- This report also highlights current market trends & future projections, allowing businesses to identify emerging opportunities & potential challenges. By understanding market forecasts, companies can align their strategies & stay ahead of the competition.
- GCC Leisure, Entertainment, and Tourist (LET) Digital Services Market Report aids in assessing & mitigating risks associated with entering or operating in the market. By understanding market dynamics, regulatory frameworks, and potential challenges, businesses can develop strategies to minimize risks & optimize their operations.
Frequently Asked Questions
GCC Leisure, Entertainment, and Tourist (LET) Digital Services Market Research Report (2024-2029) - Table of Contents
- Market Segmentation
- Introduction
- Research Process
- Assumptions
- Market Definition
- Executive Summary
- GCC Domestic & International Tourist Footfalls, 2019-2029
- Domestic
- International
- GCC New Leisure, Entertainment, and Tourist (LET) Attractions Planned/ Opened During 2019-2029
- By Type of Attractions (Types of In-house & Outsourced Services, By LET Attractions)
- By Country
- The UAE
- Saudi Arabia
- Rest of GCC
- Impact of Leisure, Entertainment, and Tourist (LET) Industry on Digital & Tech Platforms, By Country
- The UAE
- Saudi Arabia
- Rest of GCC
- GCC Leisure, Entertainment, and Tourist (LET) Digital Services Market Outlook, 2019-2029F
- Market Size & Analysis
- By Revenue (USD Million)
- Market Share & Analysis
- By LET Type
- Tourist Attraction- Market Size & Forecast 2019-2029, (USD Million)
- Theme Parks- Market Size & Forecast 2019-2029, (USD Million)
- Water Parks- Market Size & Forecast 2019-2029, (USD Million)
- Aquarium- Market Size & Forecast 2019-2029, (USD Million)
- Museums- Market Size & Forecast 2019-2029, (USD Million)
- Others (Zoo’s, Safari’s, Galleries etc.)- Market Size & Forecast 2019-2029, (USD Million)
- Entertainment Attraction- Market Size & Forecast 2019-2029, (USD Million)
- Race-Tracks- Market Size & Forecast 2019-2029, (USD Million)
- Stadium- Market Size & Forecast 2019-2029, (USD Million)
- Theatres- Market Size & Forecast 2019-2029, (USD Million)
- Others (Circus, Operas, etc.) - Market Size & Forecast 2019-2029, (USD Million)
- Leisure Attraction- Market Size & Forecast 2019-2029, (USD Million)
- Adventure Parks- Market Size & Forecast 2019-2029, (USD Million)
- Indoor Sky Diving- Market Size & Forecast 2019-2029, (USD Million)
- Bowling Alleys- Market Size & Forecast 2019-2029, (USD Million)
- Kart Tracks- Market Size & Forecast 2019-2029, (USD Million)
- Others (Turfs, Escape Rooms, etc.)- Market Size & Forecast 2019-2029, (USD Million)
- Tourist Attraction- Market Size & Forecast 2019-2029, (USD Million)
- By Service Type- Market Size & Forecast 2019-2029, (USD Million)
- Digital Marketing Services- Market Size & Forecast 2019-2029, (USD Million)
- Sales & Support Services- Market Size & Forecast 2019-2029, (USD Million)
- Information & Ticketing- Market Size & Forecast 2019-2029, (USD Million)
- Cashless Management- Market Size & Forecast 2019-2029, (USD Million)
- Customer Relationship- Market Size & Forecast 2019-2029, (USD Million)
- Digital Signage- Market Size & Forecast 2019-2029, (USD Million)
- Access Control- Market Size & Forecast 2019-2029, (USD Million)
- Analytics- Market Size & Forecast 2019-2029, (USD Million)
- Food & Beverage System- Market Size & Forecast 2019-2029, (USD Million)
- Queue Management- Market Size & Forecast 2019-2029, (USD Million)
- Navigation on Ground- Market Size & Forecast 2019-2029, (USD Million)
- Point of Sales- Market Size & Forecast 2019-2029, (USD Million)
- Customer Concierge Services- Market Size & Forecast 2019-2029, (USD Million)
- Operations Management- Market Size & Forecast 2019-2029, (USD Million)
- Bundled Services- Market Size & Forecast 2019-2029, (USD Million)
- Others (IT Security, Network Support, Integrated Locker Management etc.)- Market Size & Forecast 2019-2029, (USD Million)
- By Country
- The UAE
- Saudi Arabia
- Qatar
- Bahrain
- Oman
- Kuwait
- By LET Type
- Market Size & Analysis
- The UAE Leisure, Entertainment, and Tourist (LET) Digital Services Market Outlook, 2019-2029F
- Market Size & Analysis
- By Revenue (USD Million)
- Market Share & Analysis
- By LET Type- Market Size & Forecast 2019-2029, (USD Million)
- By Service Type- Market Size & Forecast 2019-2029, (USD Million)
- By Region
- Dubai
- Abu Dhabi & Al Ain
- Sharjah & Northern Emirates
- Top Leisure, Entertainment, and Tourist (LET) Attractions in UAE, By Their Service Providers
- Digital Marketing
- Information & Ticketing (Online Ticketing, Self Service Kiosks, etc.)
- Access Control
- Customer Relationship (360 Degree CRM Solution, Annual & Season Pass Management)
- Analytics
- Operations Management (Staff Management, Facility Management)
- Cashless Management
- Digital Signage
- IT, Security, Network Support
- Locker Management
- Parking System
- Market Size & Analysis
- Saudi Arabia Leisure, Entertainment, and Tourist (LET) Digital Services Market Outlook, 2019-2029F
- Market Size & Analysis
- By Revenue (USD Million)
- Market Share & Analysis
- By LET Type- Market Size & Forecast 2019-2029, (USD Million)
- By Service Type- Market Size & Forecast 2019-2029, (USD Million)
- By Region
- East
- West
- South
- Central
- Saudi Arabia Top Leisure, Entertainment, and Tourist (LET) Attractions in UAE, By Their Service Providers
- Digital Marketing
- Information & Ticketing (Online Ticketing, Self Service Kiosks, etc.)
- Access Control
- Customer Relationship (360 Degree CRM Solution, Annual & Season Pass Management)
- Analytics
- Operations Management (Staff Management, Facility Management)
- Cashless Management
- Digital Signage
- IT, Security, Network Support
- Locker Management
- Parking System
- Market Size & Analysis
- Qatar Leisure, Entertainment, and Tourist (LET) Digital Services Market Outlook, 2019-2029F
- Market Size & Analysis
- By Revenue (USD Million)
- Market Share & Analysis
- By LET Type- Market Size & Forecast 2019-2029, (USD Million)
- By Service Type- Market Size & Forecast 2019-2029, (USD Million)
- By Region
- Al Khor & Others
- Ad Dawhah
- Al Wakrah
- Al Rayyan
- Qatar Top Leisure, Entertainment, and Tourist (LET) Attractions in UAE, By Their Service Providers
- Digital Marketing
- Information & Ticketing (Online Ticketing, Self Service Kiosks, etc.)
- Access Control
- Customer Relationship (360 Degree CRM Solution, Annual & Season Pass Management)
- Analytics
- Operations Management (Staff Management, Facility Management)
- Cashless Management
- Digital Signage
- IT, Security, Network Support
- Locker Management
- Parking System
- Market Size & Analysis
- Bahrain Leisure, Entertainment, and Tourist (LET) Digital Services Market Outlook, 2019-2029F
- Market Size & Analysis
- By Revenue (USD Million)
- Market Share & Analysis
- By LET Type- Market Size & Forecast 2019-2029, (USD Million)
- By Service Type- Market Size & Forecast 2019-2029, (USD Million)
- By Region
- The Capital
- Northern
- Southern
- Muharraq
- Bahrain Top Leisure, Entertainment, and Tourist (LET) Attractions in UAE, By Their Service Providers
- Digital Marketing
- Information & Ticketing (Online Ticketing, Self Service Kiosks, etc.)
- Access Control
- Customer Relationship (360 Degree CRM Solution, Annual & Season Pass Management)
- Analytics
- Operations Management (Staff Management, Facility Management)
- Cashless Management
- Digital Signage
- IT, Security, Network Support
- Locker Management
- Parking System
- Market Size & Analysis
- Oman Leisure, Entertainment, and Tourist (LET) Digital Services Market Outlook, 2019-2029F
- Market Size & Analysis
- By Revenue (USD Million)
- Market Share & Analysis
- By LET Type- Market Size & Forecast 2019-2029, (USD Million)
- By Service Type- Market Size & Forecast 2019-2029, (USD Million)
- By Region
- Muscat
- Al Batinah
- Dhofar
- Others
- Oman Top Leisure, Entertainment, and Tourist (LET) Attractions in UAE, By Their Service Providers
- Digital Marketing
- Information & Ticketing (Online Ticketing, Self Service Kiosks, etc.)
- Access Control
- Customer Relationship (360 Degree CRM Solution, Annual & Season Pass Management)
- Analytics
- Operations Management (Staff Management, Facility Management)
- Cashless Management
- Digital Signage
- IT, Security, Network Support
- Locker Management
- Parking System
- Market Size & Analysis
- Kuwait Leisure, Entertainment, and Tourist (LET) Digital Services Market Outlook, 2019-2029F
- Market Size & Analysis
- By Revenue (USD Million)
- Market Share & Analysis
- By LET Type- Market Size & Forecast 2019-2029, (USD Million)
- By Service Type- Market Size & Forecast 2019-2029, (USD Million)
- By Region
- Al Asimah
- Hawalli
- Al Farwaniya
- Others
- Kuwait Top Leisure, Entertainment, and Tourist (LET) Attractions in UAE, By Their Service Providers
- Digital Marketing
- Information & Ticketing (Online Ticketing, Self Service Kiosks, etc.)
- Access Control
- Customer Relationship (360 Degree CRM Solution, Annual & Season Pass Management)
- Analytics
- Operations Management (Staff Management, Facility Management)
- Cashless Management
- Digital Signage
- IT, Security, Network Support
- Locker Management
- Parking System
- Market Size & Analysis
- GCC of Leisure, Entertainment, and Tourist (LET) Digital & Technology Services Industry
- By Type of User Interfaces
- By Business Application
- By Data Architecture
- Competition Outlook
- Competitor Analysis
- Semnox Solutions Private Limited
- Key Clients
- Business Description
- Facility Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- SWOT
- Others
- Viva Ticket Inc.
- Key Clients
- Business Description
- Facility Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- SWOT
- Others
- Prologic First Smart Solutions
- Key Clients
- Business Description
- Facility Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- SWOT
- Others
- Platinumlist
- Key Clients
- Business Description
- Facility Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- SWOT
- Others
- VGS Ticketing System
- Key Clients
- Business Description
- Facility Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- SWOT
- Others
- Emaar Entertainment
- Key Clients
- Business Description
- Facility Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- SWOT
- Others
- Ticketmaster Middle East
- Key Clients
- Business Description
- Facility Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- SWOT
- Others
- Gantner Electronic GmbH Middle East
- Key Clients
- Business Description
- Facility Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- SWOT
- Others
- Convious
- Key Clients
- Business Description
- Facility Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- SWOT
- Others
- Vantage Technology Ltd.
- Key Clients
- Business Description
- Facility Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- SWOT
- Others
- Others
- Semnox Solutions Private Limited
- Competitor Analysis
- Disclaimer