Market Research Report

Global Deepfake AI Market Research Report: Forecast (2024-2030)

Global Deepfake AI Market Report - By Offerings (Software, (Deepfake Generation, (Audio & Voice Deepfake, Image & Face Swap Deepfake, Video Editing Deepfake), Deepfake Detection & ...Authentication, (Deepfake Detection Algorithms, Media Authentication Tools, Forensic Analysis Software), Content Moderation Deepfake, (AI-driven Content Moderation Tools, Content Reporting & Removal Systems), Services, (Professional Services, Managed Services)), By Technology (Generative Adversarial Networks (GANs), Autoencoder-based methods, Recurrent Neural Networks (RNNS), Natural Language Processing (NLP), Deep Neural Networks (DNNs), Others), By End User (BFSI, IT & Telecom, Media & Entertainment, Government, Healthcare, Others (Retail & E-Commerce, etc.), and Others Read more

  • ICT & Electronics
  • May 2024
  • 179
  • PDF, Excel, PPT

Market Definition

The "Global Deepfake AI Market" encompasses a comprehensive sector within the broader artificial intelligence industry, focused on both the creation & detection of synthetic media through advanced machine learning techniques.

Market Insights & Analysis: Global Deepfake AI Market (2024-30):

The Global Deepfake AI Market is estimated to grow at a CAGR of around 34.67% during the forecast period, i.e., 2024-30. During 2019-2023, the adoption of deepfake AI solutions substantially surged across verticals such as Education, Customer Service, Marketing, etc., which has significantly supported market growth. The utilization of deepfake AI solutions is on the rise in the field of education across several countries, especially the US, India, China, etc.

In the education sector, deepfake AI is mainly used due to its ability to create realistic training videos featuring historical figures. As this innovative approach is enhancing the learning experience by making historical education more interactive & engaging, its adoption is presumed to considerably increase during the forecast period. Moreover, the deepfake technology allows for the rapid scaling of personalized training materials across a global workforce, with adaptations for different languages & cultural contexts easily achievable. Owing to this, the adoption of deepfake AI solutions for corporate training is growing.

Report Coverage Details
Study Period Historical Data: 2019-22
Base Year: 2023
Forecast Period: 2024-30
CAGR (2024-2030) 34.67%
Regions Covered North America: The US, Canada, Mexico
South America: Brazil, Argentina, Rest of South America
Europe: Germany, The UK, France, Italy, Spain, Rest of Europe
Asia-Pacific: China, Japan, India, South Korea, Australia, Rest of Asia-Pacific
Middle East & Africa: Saudi Arabia, The UAE, South Africa, Rest of Middle East & Africa
Key Companies Profiled Intel, DuckDuckGo’s AI, Gradient AI, Primeau Forensics, Cogito Tech, Apple Inc., Microsoft, Google, Deepware, Deepface Lab, Reface AI, Buster AI, Kairos, Quantum Integrity, D-ID, etc
Unit Denominations USD Million/Billion

 

Furthermore, deepfake AI provides a cost-efficient method for reducing the need for diverse human resources. Additionally, it simplifies the content production process, which allows for economical scaling of operations across global markets. Hence, the usage of deep fake AI technology in sectors like Sales Enablement, Information Technology, Customer Service, Marketing, etc., is anticipated to surge during the forecast period.

Global Deepfake AI Market Driver:

Surging Demand for Ethical Deepfakes in Marketing & Advertising – During the past few years, establishments across verticals have showcased an inclination towards the usage of ethical deepfakes for advertising, as this enables companies to experiment with new creative ideas which are very difficult using traditional filming techniques. Moreover, using deepfakes helps companies to address different audience segments with tailored messages that resonate on a personal level, owing to which companies across verticals such as food & beverage, automotive, etc., are adopting this in their advertisement strategies.

Furthermore, considering the fact that a single advertisement could be altered to feature different languages, and cultural references, it would attract diverse viewer groups. Owing to this, more establishments across different verticals are now showing high interest in deepfake ads, driving the Deepfake AI Market growth during 2024-30.


Global Deepfake AI Market Research Report: Forecast (2024-2030)

Global Deepfake AI Market Opportunity:

Surging Deepfake Scams to Open New Doors for Deepfake Detection Solutions Companies – Globally, deepfake technology has become more advanced, which has made it easier for scammers to develop realistic audio & video clips. These scammers are impersonating trusted figures to create false evidence & deceive individuals using manipulated media, leading to successful scams. For instance:

  • In 2024, reports from major media outlets revealed that a sophisticated deepfake scam targeted an undisclosed multinational corporation headquartered in Hong Kong, leading to a substantial financial loss of USD 25.6 million.

These high-profile incidents are raising awareness among companies about the dangers of deepfakes. As a result, businesses are increasingly investing in security measures to prevent such fraudulent activities. This growing concern is leading organizations across various sectors to seek solutions for detecting deepfakes, thereby opening new opportunities for companies that offer deepfake detection technologies.

Global Deepfake AI Market Challenge:

Uncertain Regulatory Environment – Deepfake solutions are a relatively new phenomenon that has evolved due to advances in artificial intelligence and machine learning. Owing to this, governments of countries across the globe are struggling to keep up with the pace of technological innovation. This has led to stagnation in developing exclusive legal frameworks for managing these technologies. Due to this, market players are a bit cautious in developing new applications and enhancing existing technologies, as they are uncertain about future legal constraints. Moreover, this unclear regulatory landscape is also making investors fund deepfake technology start-ups. Hence, the investment hesitation and innovation stifling arising from an uncertain regulatory landscape is anticipated to negatively impact the Deepfake AI Market growth.

Global Deepfake AI Market (2024-30): Segmentation Analysis

The Global Deepfake AI Market study of MarkNtel Advisors evaluates & highlights the major trends & influencing factors in each segment & includes predict tions for the period 2024–2030 at the global levels. In accordance to the analysis, the market has been further classified as:

Based on Offerings:

  • Software
    • Deepfake Generation
      • Audio & Voice Deepfake
      • Image & Face Swap Deepfake
      • Video Editing Deepfake
    • Deepfake Detection & Authentication
      • Deepfake Detection Algorithms
      • Media Authentication Tools
      • Forensic Analysis Software
    • Content Moderation Deepfake
      • AI-driven Content Moderation Tools
      • Content Reporting & Removal Systems
  • Services
    • Professional Services
    • Managed Services

Under Deepfake Generation Software, Video Editing Deepfake has registered a higher growth rate due to its cost-effectiveness. This technology enables high-quality video production without the high costs associated with traditional methods involving extensive CGI or physical reshoots. Moreover, similar to the use cases in entertainment, advertising agencies are also increasingly using deepfake software to create more personalized and engaging content.

Furthermore, due to the surging internet penetration and smartphone adoption, the number of social media users is also substantially increasing across the globe. As per the University of Maine, there were 150 million new social media users between April 2022 and April 2023, which is a 3.2% increase year-over-year. This proliferation of social media usage has given rise to a large number of social media influencers, and among these, there is an increasing demand for creating viral content. Deepfake technology allows content creators to produce unique, engaging videos that would help them capture extensive viewership.

Based on End User:

  • BFSI
  • IT & Telecom
  • Media & Entertainment
  • Government
  • Healthcare
  • Others (Retail & E-commerce, etc.)

The Media & Entertainment sector has registered the highest demand for deepfake solutions as it is now being increasingly used for creating realistic digital content, including movies, TV shows, and online video content. In the field of media & entertainment, this technology is substantially used for altering facial expressions, lip-syncing in more than one language, and also for enabling deceased or unavailable actors to appear in films or series. Moreover, as globalization increases, content is now viewed across diverse geographical locations. Deepfake AI aids studios in localizing content efficiently by adjusting lip movements to align with dubbed audio in various languages, enhancing accessibility and appeal for global audiences. Consequently, the adoption of deepfake AI in the Media and Entertainment sector is expected to surge.

Global Deepfake AI Market (2024-30): Regional Projection

Geographically, the Global Deepfake AI Market expands across:

  • North America
  • South America
  • Europe
  • The Middle East & Africa
  • Asia-Pacific

The demand for deepfake AI is notably high in North America due to its significant adoption in entertainment & media applications and its supportive legal environment. In North America, the massive entertainment industry catalyzed by Hollywood in the US is constantly seeking innovative technologies. This has led to a surge in demand for deepfake technology, as filmmakers are using deepfakes for a variety of purposes, including resurrecting deceased actors, de-aging performers, and enhancing voice and facial expressions in dubbing processes.

Moreover, in countries like the US, Canada, etc., governments are enhancing detection measures with broader national security goals, particularly for combating misinformation and protecting the integrity of communications. This would significantly enhance the demand for deepfake AI detection software in the region, thereby increasing the market share of North America in the Global Deepfake AI Market, during the forecast period.

Global Deepfake AI Industry Recent Development:

  • 2023: Gradient AI announced a new partnership with database giant MongoDB. This collaboration is expected to enhance the capabilities of Gradient AI users by enabling them to develop applications more effectively using MongoDB's robust data platform.

Gain a Competitive Edge with Our Global Deepfake AI Market Report

  • Global Deepfake AI Market Report by MarkNtel Advisors provides a detailed & thorough analysis of market size & share, growth rate, competitive landscape, and key players. This comprehensive analysis helps businesses gain a holistic understanding of the market dynamics & make informed decisions.
  • This report also highlights current market trends & future projections, allowing businesses to identify emerging opportunities & potential challenges. By understanding market forecasts, companies can align their strategies & stay ahead of the competition.
  • Global Deepfake AI Market Report aids in assessing & mitigating risks associated with entering or operating in the market. By understanding market dynamics, regulatory frameworks, and potential challenges, businesses can develop strategies to minimize risks & optimize their operations.

Frequently Asked Questions

   A. The Global Deepfake AI Market is expected to grow at a compound annual growth rate (CAGR) of around 34.67% from 2024 to 2030.

   A. The surging demand for ethical deepfakes in marketing & advertising is expected to drive the Global Deepfake AI Market during 2024-30.

   A. Intel, DuckDuckGo’s AI, Gradient AI, Primeau Forensics, Cogito Tech, Apple Inc., Microsoft, Google, Deepware, Deepface Lab, Reface AI, Buster AI, Kairos, Quantum Integrity, D-ID, etc., are some major companies in the Global Deepfake AI Market.

   A. Deepfake Generation held the largest share of the Global Deepfake AI Market.

   A. North America would present growth prospects in the Global Deepfake AI Market during 2024-30.

   A. The surging deepfake scams to open new doors for companies specializing in deepfake detection solutions.

  1. Market Segmentation
  2. Introduction
    1. Product Definition
    2. Research Process
    3. Assumptions
  3. Executive Summary
  4. Global Deepfake AI Technology Patent Analysis
  5. Global Deepfake AI Market Trends & Developments
  6. Global Deepfake AI Start Up Ecosystem
    1. Entrepreneurial Activity
    2. Year-on-Year Funding Received
    3. Funding Received by Top Companies
    4. Key Investors Active in the Market
    5. Series-wise Funding Received
      1. Seed Funding
      2. Angel Investing
      3. Venture Capitalists (VC) Funding
      4. Others
  7. Global Deepfake AI Market Dynamics
    1. Drivers
    2. Challenges
  8. Global Deepfake AI Market Regulations, Policies & Standards
  9. Global Deepfake AI Market Hotspot & Opportunities
  10. Global Deepfake AI Market Outlook, 2019-2030F
    1. Market Size & Analysis
      1. By Revenues (USD Million)
    2. Market Size & Analysis
      1. By Offerings
        1. Software- Market Size & Forecast 2019-2030, USD Million
          1. Deepfake Generation- Market Size & Forecast 2019-2030, USD Million
            1. Audio & Voice Deepfake- Market Size & Forecast 2019-2030, USD Million
            2. Image & Face Swap Deepfake- Market Size & Forecast 2019-2030, USD Million
            3. Video Editing Deepfake- Market Size & Forecast 2019-2030, USD Million
          2. Deepfake Detection & Authentication- Market Size & Forecast 2019-2030, USD Million
            1. Deepfake Detection Algorithms- Market Size & Forecast 2019-2030, USD Million
            2. Media Authentication Tools- Market Size & Forecast 2019-2030, USD Million
            3. Forensic Analysis Software- Market Size & Forecast 2019-2030, USD Million
          3. Content Moderation Deepfake- Market Size & Forecast 2019-2030, USD Million
            1. AI-driven Content Moderation Tools- Market Size & Forecast 2019-2030, USD Million
            2. Content Reporting & Removal Systems- Market Size & Forecast 2019-2030, USD Million
        2. Services- Market Size & Forecast 2019-2030, USD Million
          1. Professional Services- Market Size & Forecast 2019-2030, USD Million
          2. Managed Services- Market Size & Forecast 2019-2030, USD Million
      2. By Technology
        1. Generative Adversarial Networks (GANs) - Market Size & Forecast 2019-2030, USD Million
        2. Autoencoder-based methods- Market Size & Forecast 2019-2030, USD Million
        3. Recurrent Neural Networks (RNNS) - Market Size & Forecast 2019-2030, USD Million
        4. Natural Language Processing (NLP) - Market Size & Forecast 2019-2030, USD Million
        5. Deep Neural Networks (DNNs) - Market Size & Forecast 2019-2030, USD Million
        6. Others- Market Size & Forecast 2019-2030, USD Million
      3. By End User
        1. BFSI- Market Size & Forecast 2019-2030, USD Million
        2. IT & Telecom- Market Size & Forecast 2019-2030, USD Million
        3. Media & Entertainment- Market Size & Forecast 2019-2030, USD Million
        4. Government- Market Size & Forecast 2019-2030, USD Million
        5. Healthcare- Market Size & Forecast 2019-2030, USD Million
        6. Others (Retail & E-Commerce, etc.)- Market Size & Forecast 2019-2030, USD Million
      4. By Region
        1. North America
        2. South America
        3. Europe
        4. The Middle East & Africa
        5. Asia-Pacific
      5. By Competition
        1. Competition Characteristics
        2. Market Share Analysis
  11. North America Deepfake AI Market Outlook, 2019-2030F
    1. Market Size & Analysis
      1. By Revenues (USD Million)
    2. Market Size & Analysis
      1. By Offerings- Market Size & Forecast 2019-2030, USD Million
      2. By Technology- Market Size & Forecast 2019-2030, USD Million
      3. By End User- Market Size & Forecast 2019-2030, USD Million
      4. By Country
        1. The US
        2. Canada
        3. Mexico
    3. The US Deepfake AI Market Outlook, 2019-2030F
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Offerings- Market Size & Forecast 2019-2030, USD Million
        2. By End User- Market Size & Forecast 2019-2030, USD Million
    4. Canada Deepfake AI Market Outlook, 2019-2030F
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Offerings- Market Size & Forecast 2019-2030, USD Million
        2. By End User- Market Size & Forecast 2019-2030, USD Million
    5. Mexico Deepfake AI Market Outlook, 2019-2030F
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Offerings- Market Size & Forecast 2019-2030, USD Million
        2. By End User- Market Size & Forecast 2019-2030, USD Million
  12. South America Deepfake AI Market Outlook, 2019-2030F
    1. Market Size & Analysis
      1. By Revenues (USD Million)
    2. Market Size & Analysis
      1. By Offerings- Market Size & Forecast 2019-2030, USD Million
      2. By Technology- Market Size & Forecast 2019-2030, USD Million
      3. By End User- Market Size & Forecast 2019-2030, USD Million
      4. By Country
        1. Brazil
        2. Argentina
        3. Rest of South America
    3. Brazil Deepfake AI Market Outlook, 2019-2030F
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Offerings- Market Size & Forecast 2019-2030, USD Million
        2. By End User- Market Size & Forecast 2019-2030, USD Million
    4. Argentina Deepfake AI Market Outlook, 2019-2030F
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Offerings- Market Size & Forecast 2019-2030, USD Million
        2. By End User- Market Size & Forecast 2019-2030, USD Million
  13. Europe Deepfake AI Market Outlook, 2019-2030F
    1. Market Size & Analysis
      1. By Revenues (USD Million)
    2. Market Size & Analysis
      1. By Offerings- Market Size & Forecast 2019-2030, USD Million
      2. By Technology- Market Size & Forecast 2019-2030, USD Million
      3. By End User- Market Size & Forecast 2019-2030, USD Million
      4. By Country
        1. Germany
        2. The UK
        3. France
        4. Italy
        5. Spain
        6. Rest of Europe
    3. Germany Deepfake AI Market Outlook, 2019-2030F
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Offerings- Market Size & Forecast 2019-2030, USD Million
        2. By End User- Market Size & Forecast 2019-2030, USD Million
    4. The UK Deepfake AI Market Outlook, 2019-2030F
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Offerings- Market Size & Forecast 2019-2030, USD Million
        2. By End User- Market Size & Forecast 2019-2030, USD Million
    5. France Deepfake AI Market Outlook, 2019-2030F
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Offerings- Market Size & Forecast 2019-2030, USD Million
        2. By End User- Market Size & Forecast 2019-2030, USD Million
    6. Italy Deepfake AI Market Outlook, 2019-2030F
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Offerings- Market Size & Forecast 2019-2030, USD Million
        2. By End User- Market Size & Forecast 2019-2030, USD Million
    7. Spain Deepfake AI Market Outlook, 2019-2030F
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Offerings- Market Size & Forecast 2019-2030, USD Million
        2. By End User- Market Size & Forecast 2019-2030, USD Million
  14. The Middle East & Africa Deepfake AI Market Outlook, 2019-2030F
    1. Market Size & Analysis
      1. By Revenues (USD Million)
    2. Market Size & Analysis
      1. By Offerings- Market Size & Forecast 2019-2030, USD Million
      2. By Technology- Market Size & Forecast 2019-2030, USD Million
      3. By End User- Market Size & Forecast 2019-2030, USD Million
      4. By Country
        1. Saudi Arabia
        2. The UAE
        3. South Africa
        4. Rest of the Middle East & Africa
    3. Saudi Arabia Deepfake AI Market Outlook, 2019-2030F
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Offerings- Market Size & Forecast 2019-2030, USD Million
        2. By End User- Market Size & Forecast 2019-2030, USD Million
    4. The UAE Deepfake AI Market Outlook, 2019-2030F
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Offerings- Market Size & Forecast 2019-2030, USD Million
        2. By End User- Market Size & Forecast 2019-2030, USD Million
    5. South Africa Deepfake AI Market Outlook, 2019-2030F
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Offerings- Market Size & Forecast 2019-2030, USD Million
        2. By End User- Market Size & Forecast 2019-2030, USD Million
  15. Asia-Pacific Deepfake AI Market Outlook, 2019-2030F
    1. Market Size & Analysis
      1. By Revenues (USD Million)
    2. Market Size & Analysis
      1. By Offerings- Market Size & Forecast 2019-2030, USD Million
      2. By Technology- Market Size & Forecast 2019-2030, USD Million
      3. By End User- Market Size & Forecast 2019-2030, USD Million
      4. By Country
        1. China
        2. Japan
        3. India
        4. Australia
        5. South Korea
        6. Rest of Asia Pacific
    3. China Deepfake AI Market Outlook, 2019-2030F
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Offerings- Market Size & Forecast 2019-2030, USD Million
        2. By End User- Market Size & Forecast 2019-2030, USD Million
    4. Japan Deepfake AI Market Outlook, 2019-2030F
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Offerings- Market Size & Forecast 2019-2030, USD Million
        2. By End User- Market Size & Forecast 2019-2030, USD Million
    5. India Deepfake AI Market Outlook, 2019-2030F
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Offerings- Market Size & Forecast 2019-2030, USD Million
        2. By End User- Market Size & Forecast 2019-2030, USD Million
    6. Australia Deepfake AI Market Outlook, 2019-2030F
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Offerings- Market Size & Forecast 2019-2030, USD Million
        2. By End User- Market Size & Forecast 2019-2030, USD Million
    7. South Korea Deepfake AI Market Outlook, 2019-2030F
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Offerings- Market Size & Forecast 2019-2030, USD Million
        2. By End User- Market Size & Forecast 2019-2030, USD Million
  16. Global Deepfake AI Market Key Strategic Imperatives for Success & Growth
  17. Competitive Outlook
    1. Company Profiles 
      1. Intel
        1. Business Description
        2. Operation Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      2. DuckDuckGo’s AI
        1. Business Description
        2. Operation Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      3. Gradient AI
        1. Business Description
        2. Operation Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      4. Primeau Forensics
        1. Business Description
        2. Operation Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      5. Cogito Tech
        1. Business Description
        2. Operation Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      6. Apple Inc.
        1. Business Description
        2. Operation Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      7. Microsoft
        1. Business Description
        2. Operation Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      8. Google
        1. Business Description
        2. Operation Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      9. Deepware
        1. Business Description
        2. Operation Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      10. Deepface Lab
        1. Business Description
        2. Operation Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      11. Reface AI
        1. Business Description
        2. Operation Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      12. Buster AI
        1. Business Description
        2. Operation Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      13. Kairos
        1. Business Description
        2. Operation Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      14. Quantum Integrity
        1. Business Description
        2. Operation Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      15. D-ID
        1. Business Description
        2. Operation Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      16. Others
  18. Disclaimer


Deepfake AI Market Segment