Probiotics are beneficial bacteria that promote gut functioning & treat digestive disorders by balancing the intestine, which, in turn, enhances the immune response and preserves proteins & lipids from oxidative destruction. They come in different forms, viz., pills, tinctures, capsules, etc., but beverages are the simplest of all probiotic forms, which can be added to the diet.
Probiotic drinks are essential to well-being and offer numerous benefits, viz., they help with clearer skin, promote heart health, treat diarrhea, etc. The probiotic beverages industry has been witnessing significant expansion, primarily due to the increasing inclination of people toward preventive health management on account of growing medical expenses and the advent of Covid-19 in 2020.
The Global Probiotic Beverages Market is projected to grow at around 8% CAGR during the forecast period, i.e., 2021-26. The growth of the market is driven primarily by the mounting awareness among consumers regarding preventive health, coupled with the surging demand for natural & safe health-favoring ingredients, which has instigated the leading probiotic beverage producers to expand their product offerings with multiple authentic fruit-based probiotic beverages.
|Study Period||Historical Data: 2016-19|
|Base Year: 2020|
|Forecast Period: 2021-26|
|Regions Covered||North America: USA, Canada, Mexico|
|Europe: Germany, UK, France, Italy, Spain, The Netherlands, Denmark, Finland, Norway, Sweden|
|Asia-Pacific: China, India, Japan, South Korea, Australia, South East Asia|
|South America: Brazil, and Argentina|
|Middle East & Africa: UAE, Saudi Arabia, South Africa, Egypt|
|Key Companies Profiled||Yakult, Amul, PepsiCo, Inc. (Kevita), Lifeway Foods, Inc., Nestle, Biogaia, Tine BA, Valio Ltd., NextFoods (Goodbelly), Danone S.A., Harmless Harvest, Bio-K Plus International Inc., Fonterra Co-operative Group Limited etc.|
|Unit Denominations||USD Million/Billion|
The demand for health & immune-boosting products has been on a rapid rise since the advent of Covid-19 in 2020, which has transformed the way people eat & drink. Consumers have now become highly conscious about what they consume on a daily basis and more aware of probiotic beverages & the crucial role they play in ensuring better health & wellbeing.
Moreover, various initiatives by governments & private organizations worldwide toward encouraging consumers to adopt these products owing to their health benefits like enhanced gut health & improved immunity are also leading to the increasing awareness regarding the significance of probiotic beverages in promoting health. As a result, these products are becoming more immensely popular worldwide and, in turn, driving the global market.