South Africa Tire Market Research Report: Forecast (2023-2028)

By Vehicle Type (Passenger Car, Commercial Vehicle, Two Wheeler, Three Wheeler), By Price Category (Budget, Economy, Premium), By Sales channel (Online, Direct Sales, Multi-Brand S......tores, Exclusive Outlets), By Demand Type (OEM’s, Aftermarket), By Tire Type (Radial, Bias), By Rim Size (Up to 12”, 12.1” to 15”, 15.1” to 18”, 18.1” to 20, 20.1” to 22.5”, 22.6” to 26”, 26.1” to 35”, 35.1” to 47”, Above 47), By Region (East,North, Central, South, West), By Company (Pirelli Tires, Bridgestone Tyres, Sumitomo Rubber South Africa (PTY) Ltd., Continental Tires, Hangzhou Zhongce Rubber, Goodyear Tires, CEAT Tyres, Triangle Tyres, Michelin Tyres, Maxxis Tyres, Yokohama Rubber Company, Others) Read more

  • Tire
  • Jul 2023
  • 212
  • PDF, Excel, PPT

Market Definition

South Africa has emerged as one of the fastest-growing tire markets, mainly due to the rapidly growing middle-class population that has significantly up surged automobile sales in the country. It is a price-sensitive market where consumers prefer imported & low-priced tires. As a result, it created a swiftly growing tire industry that accommodates different vehicle types, including passenger cars, commercial vehicles like buses & trucks, off-the-road vehicles, agricultural, and two-wheelers.

Market Insights

The South Africa Tire Market size is projected to grow at a CAGR of around 4.5% during the forecast period, i.e., 2023-28. The growth of the market is likely to be driven by the rapidly increasing vehicle sales & fleet size, coupled with the swiftly expanding export business for tires. In addition, the growing prevalence of Chinese & Budget tires in South Africa has led to the availability of an extensive tire range for vehicle owners and, as a result, is positively influencing the market growth.

Report Coverage Details
Study Period Historical Data: 2018-21
Base Year: 2022
Forecast Period: 2023-28
CAGR(2023-28) 4.5%
Region Covered East, North, Central, South, West
Key Companies Profiled Pirelli Tires, Bridgestone Tyres, Sumitomo Rubber South Africa (PTY) Ltd., Continental Tires, Hangzhou Zhongce Rubber, Goodyear Tires, CEAT Tyres, Triangle Tyres, Michelin Tyres, Maxxis Tyres, Yokohama Rubber Company, Others
Unit Denominations USD Million/Billion

 

Besides, the substantially growing demand for passenger cars in South Africa is encouraging automakers to increase their production capabilities. Improving economic conditions & mounting inclination of consumers toward vehicle ownership are also projected to augment the market growth in the coming years. It would generate opportunities for the leading players like Bridgestone, Sumitomo, Goodyear, Continental, Michelin, etc., to develop robust tires that meet the different requirements of vehicle owners. 

However, according to the International Trade Administration, the entire automotive industry of South Africa witnessed a significant slump in 2020 in terms of vehicle sales when compared to the sales of 2019. Additionally, in 2023, the automotive industry observed persistent growth, which was better than in 2020. Although the industry would continue witnessing steady growth during the forecast period, it is unlikely to cross the bars of sales earmarked in 2019.

Nevertheless, an increasing number of construction projects and rapidly expanding transportation & logistics sectors are propelling the need for commercial vehicles and, in turn, soaring the demand for tires that can provide better fuel efficiency & safer driving on different terrains.

Key Trend in the South Africa Tire Market

The South Africa Tire Market would be witnessing profitable opportunities in the coming years, mainly due to various trade agreements that have helped establish the country as an innovative tire production hub. Moreover, to comprehensively expand & sustain its tire manufacturing capabilities & units, South Africa launched APDP (Automotive Production & Development Program) in 2023. Through this plan, South Africa intends to boost its automotive sector by devising an environment for vehicle manufacturers to increase their production volumes at a massive scale. Hence, these aspects are projected to create remunerative opportunities for the leading market players in the years to come.

  1. Market Segmentation
  2. Introduction
    1. Market Definition
    2. Research Process
    3. Assumptions
  3. Executive Summary
  4. South Africa Tire Production Overview
  5. South Africa Tire Market Trends & Development
  6. South Africa Tire Market Dynamics
    1. Drivers
    2. Challenges
  7. South Africa Tire Market PORTER’S Five Forces Analysis
  8. South Africa Tire Market Value Chain & Margin Analysis
  9. South Africa Tire Market Regulations, Policies & Product Standards
  10. South Africa Tire Market Hotspot & Opportunities
  11. South Africa Tire Market Analysis, 2018-2028
    1. Market Size & Analysis
      1. By Revenues (USD Million)
      2. By Units Sold (Thousands)
    2. Market Share & Analysis
      1. By Vehicle Type
        1. Passenger Car-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
        2. Commercial Vehicle
          1. Light Commercial Vehicle (LCV) -Market Size & Forecast 2018-2028F, Units Sold (Thousands)
          2. Medium & Heavy Commercial Vehicle (MHCV) -Market Size & Forecast 2018-2028F, Units Sold (Thousands)
          3. Off-Road Tire (OTR) -Market Size & Forecast 2018-2028F, Units Sold (Thousands)
        3. Two Wheeler-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
        4. Three Wheeler-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      2. By Demand Type
        1. OEM’s-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
        2. Aftermarket-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      3. By Tire Type
        1. Radial-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
        2. Bias-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      4. By Sales Channel
        1. Online-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
        2. Direct Sales-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
        3. Multi Brand Stores-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
        4. Exclusive Outlets-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      5. By Price Category
        1. Budget-Market Size & Forecast 2018-2028F, Unit Sold (Thousand)
        2. Economy-Market Size & Forecast 2018-2028F, Unit Sold (Thousand)
        3. Premium-Market Size & Forecast 2018-2028F, Unit Sold (Thousand)
      6. 6.2.6. By Rim Size
        1. Up to 12” -Market Size & Forecast 2018-2028F, Units Sold (Thousands)
        2. 12.1” to 15” -Market Size & Forecast 2018-2028F, Units Sold (Thousands)
        3. 15.1” to 18” -Market Size & Forecast 2018-2028F, Units Sold (Thousands)
        4. 18.1” to 20” -Market Size & Forecast 2018-2028F, Units Sold (Thousands)
        5. 20.1” to 22.5” -Market Size & Forecast 2018-2028F, Units Sold (Thousands)
        6. 22.6” to 26” -Market Size & Forecast 2018-2028F, Units Sold (Thousands)
        7. 26.1” to 35” -Market Size & Forecast 2018-2028F, Units Sold (Thousands)
        8. 35.1” to 47” -Market Size & Forecast 2018-2028F, Units Sold (Thousands)
        9. Above 47-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      7. By Region
        1. East
        2. Central
        3. North
        4. South
        5. West
      8. By Company
        1. Competition Characteristics
        2. Market Share & Analysis
  12. South Africa Passenger Car Market Outlook, 2018-2028F
    1. Market Size & Analysis
      1. By Revenues (USD Million)
      2. By Units Sold (Thousands)
    2. Market Share & Analysis
      1. By Demand Type- Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      2. By Tire Type-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      3. By Sales Channel, Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      4. By Price Category-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      5. By Rim Size-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      6. By Region-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
  13. South Africa Light Commercial Vehicle Tire Market Outlook, 2018-2028F
    1. Market Size & Analysis
      1. By Revenues (USD Million)
      2. By Units Sold (Thousands)
    2. Market Share & Analysis
      1. By Demand Type- Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      2. By Tire Type-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      3. By Sales Channel, Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      4. By Price Category-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      5. By Rim Size-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      6. By Region-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
  14. South Africa Medium &b Commercial Vehicle Tire Market Outlook, 2018-2028F
    1. Market Size & Analysis
      1. By Revenues (USD Million)
      2. By Units Sold (Thousands)
    2. Market Share & Analysis
      1. By Demand Type- Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      2. By Tire Type-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      3. By Sales Channel, Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      4. By Price Category-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      5. By Rim Size-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      6. By Region-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
  15. South Africa Two Wheeler Tire Market Outlook, 2018-2028F
    1. Market Size & Analysis
      1. By Revenues (USD Million)
      2. By Units Sold (Thousands)
    2. Market Share & Analysis
      1. By Demand Type- Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      2. By Tire Type-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      3. By Sales Channel, Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      4. By Price Category-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      5. By Rim Size-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      6. By Region-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
  16. South Africa OTR Vehicle Tire Market Outlook, 2018-2028F
    1. Market Size & Analysis
      1. By Revenues (USD Million)
      2. By Units Sold (Thousands)
    2. Market Share & Analysis
      1. By Demand Type- Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      2. By Tire Type-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      3. By Sales Channel, Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      4. By Price Category-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      5. By Rim Size-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
      6. By Region-Market Size & Forecast 2018-2028F, Units Sold (Thousands)
  17. South Africa Tire Market Key Strategic Imperatives for Success & Growth
  18. Competition Outlook
    1. Company Profiles
      1. Pirelli Tyre (Pty) Ltd
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      2. Bridgestone Tyres
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      3. Sumitomo Rubber South Africa (PTY) Ltd.
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      4. Continental Tyres
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      5. Hangzhou Zhongce Rubber  
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      6. Goodyear Tires
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      7. CEAT Tires
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      8. Triange Tyre
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      9. Michelin Tyre
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      10. Maxxis Tyres
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      11. Yokohama Tires
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      12. Others
  19. Disclaimer


MarkNtel Advisors follows a robust and iterative research methodology designed to ensure maximum accuracy and minimize deviation in market estimates and forecasts. Our approach combines both bottom-up and top-down techniques to effectively segment and quantify various aspects of the market. A consistent feature across all our research reports is data triangulation, which examines the market from three distinct perspectives to validate findings. Key components of our research process include:

1. Scope & Research Design At the outset, MarkNtel Advisors define the research objectives and formulate pertinent questions. This phase involves determining the type of research—qualitative or quantitative—and designing a methodology that outlines data collection methods, target demographics, and analytical tools. They also establish timelines and budgets to ensure the research aligns with client goals.

2. Sample Selection and Data Collection In this stage, the firm identifies the target audience and determines the appropriate sample size to ensure representativeness. They employ various sampling methods, such as random or stratified sampling, based on the research objectives. Data collection is carried out using tools like surveys, interviews, and observations, ensuring the gathered data is reliable and relevant.

3. Data Analysis and Validation Once data is collected, MarkNtel Advisors undertake a rigorous analysis process. This includes cleaning the data to remove inconsistencies, employing statistical software for quantitative analysis, and thematic analysis for qualitative data. Validation steps are taken to ensure the accuracy and reliability of the findings, minimizing biases and errors.

Data Trangulation

4. Data Forecast and FinalizationThe final phase involves forecasting future market trends based on the analyzed data. MarkNtel Advisors utilize predictive modeling and time series analysis to anticipate market behaviors. The insights are then compiled into comprehensive reports, featuring visual aids like charts and graphs, and include strategic recommendations to inform client decision-making

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