An Outlook on the India Beauty & Personal Care Market to 2026

According to MarkNtel Advisors, the India Beauty & Personal Care Market is expecting around 10% CAGR during 2021-26. It attributes primarily to the mounting concerns over personal health & hygiene and growing consciousness about good looks. Besides these, increasing demand for products with natural ingredients, the surging working women population, and massive private sector investments in cosmetics infrastructure are other crucial aspects projected to boost the market over the forecast years.

Hair Care & Oral Care Products to Contribute Significantly to the Market Growth through 2026

The rapid surge in the adoption of western-style hair care regimes and mounting concerns over hair thinning, dryness, & volume loss, among others, are the prime aspects attributing to the emergence of hair care products in India. On the other hand, unhealthy diets & significant consumption of tobacco & alcohol are leading to the massive expenditure by consumers on oral healthcare, which is infusing the demand for oral care products in India and driving the market.

Owing to Hassle-free Shopping Experience, Convenience Stores to Continue Ruling the Market during 2021-26

The ease of buying beauty & personal care products, with hassle-free online & cash payment options associated with convenience stores, are driving the market. Moreover, easy returns & replacements, an extensive range of products, and special discount offers on fresh arrival products are other crucial aspects contributing to the burgeoning sales of beauty & personal care products through convenience stores and fueling the overall market growth, reveals MarkNtel Advisors in their research report, "India Beauty and Personal Care Market Analysis, 2021."

Competitive Landscape

According to MarkNtel Advisors, the leading players in the India Beauty & Personal Care Market include Unilever, Colgate-Palmolive India Ltd., Marico Ltd., Godrej Consumer Products Ltd., Dabur India Ltd., L'Oréal India Pvt. Ltd., Reckitt Benckiser (India) Ltd., Johnson & Johnson (India) Ltd., Wipro Consumer Care & Lighting Ltd., Gillette India Ltd., Patanjali Ayurved Ltd., Himalaya Drug Co., Emami Ltd., Procter & Gamble Home Products Ltd., ITC Ltd., Nivea India Pvt Ltd., Vini Cosmetics Pvt Ltd., Bajaj Consumer Care Ltd., and Oriflame India Pvt. Ltd.

Key Questions Answered in the Research Report:

1. What are the current & future trends in the India Beauty & Personal Care Market?
2. How has the industry been evolving in terms of geography & product adoption?
3. How has the competition been shaping across India, followed by their comparative factorial indexing?
4. What are the key growth drivers & challenges for the India Beauty & Personal Care Market?
5. What are the customer orientation, purchase behavior, and expectations from beauty & personal care product manufacturers across India?

Market Segmentation:

1. By Type (Baby & Children Products, Bath & Shower Products, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Men's Grooming, Oral Care, Skin Care, Sun Care, Premium Beauty and Personal Care, Prestige Beauty and Personal Care, Mass Beauty and Personal Care, Dermo cosmetics Beauty and Personal Care)
2. By Distribution Channel (Store-Based Retailing, Grocery Retailers, Convenience Stores, Hypermarkets, Supermarkets, Health and Beauty Specialist Retailers, Beauty Specialist Retailers, Chemists/Pharmacies, Other Health and Beauty Specialist Retailers, Other Non-Grocery, Specialists, Outdoor Markets, Other BPC Non-Grocery Specialists, Mixed Retailers, Department Stores, Non-Store Retailing, Direct Selling, E-Commerce, Non-retail channels, Hair Salons)
3. By Brands (Colgate, Fair & Lovely, Lifebuoy, Santoor, Dettol, Lux, Dove, Parachute Coconut Oil, Clinic Plus, Patanjali, Johnson's Baby, Godrej No. 1, Lakmé, Closeup, Pond's, Himalaya Herbals, Pears, Fogg, Bajaj)
4. By Company (Unilever, Colgate-Palmolive India Ltd., Marico Ltd., Godrej Consumer Products Ltd., Dabur India Ltd., L'Oréal India Pvt. Ltd., Reckitt Benckiser (India) Ltd., Johnson & Johnson (India) Ltd., Wipro Consumer Care & Lighting Ltd., Gillette India Ltd., Patanjali Ayurved Ltd., Himalaya Drug Co., Emami Ltd., Procter & Gamble Home Products Ltd., ITC Ltd., Nivea India Pvt Ltd., Vini Cosmetics Pvt Ltd., Bajaj Consumer Care Ltd., Oriflame India Pvt. Ltd.)