Mexico Specialty Fertilizers Market Research Report: Forecast (2026–2032)

Mexico Specialty Fertilizers Market Highlights

• The Mexico specialty fertilizer market was valued at approximately USD 1.3 billion in 2025.
• The market is projected to grow significantly, reaching around USD 2.6 billion by 2032.
• This expansion corresponds to an estimated compound annual growth rate (CAGR) of about 11.9% from 2026 to 2032.
• By nutrient type, the primary nutrient segment dominated with a 73.08% volume share in 2025. Phosphorous base fertilizers are set to soar at a CAGR of around 6% During 2025-32.
• In terms of crop type, cereals and grains led the market with a 57.42% volume share in 2025. The usage of fertilizers for Rice are set to soar at a CAGR of around 7%
• Controlled-release fertilizers emerged as the leading form segment, and is forecast to grow at a CAGR of 5% during 2026-32.
• Regarding application methods, fertigation was the top segment and is set to register a YoY growth of 7%.

 Market Insights & Analysis: Mexico Specialty Fertilizer Market (2026-32)

The Mexico Specialty Fertilizer Market size was valued at around USD 1.3 billion in 2025 and is projected to reach USD 2.6 billion by 2032. Along with this, the market is estimated to grow at a CAGR of around 11.9% during the forecast period, i.e., 2026-32.

The area for agricultural usage in Mexico increased from 20 million hectares two decades ago to 32 million hectares in 2025. The country consistently produces food products of more than 300 million tons every year.

The Mexican government significantly expanded its Fertilizers for Well-being program in 2024 and 2025 to strengthen national food production. In 2024, it delivered 1,056,295 tons of free fertilizer to 2.2 million small and medium producers across all 32 states, covering more than 3.3 million hectares of strategic crops including corn, beans, and coffee. This support was central to sustaining and increasing basic-grain production despite prolonged drought.  In 2025, the program continued scaling up, beginning the year with 1 million tons of fertilizers delivered to support 2,062,239 farmers and 3,346,000 hectares.

Favorable weather conditions in 2025 increased fertilizer demand, and imports rose around 18% over the previous year, especially urea, phosphates, and potassium, due to shortages of ammonium phosphonitrate and sulfate. To reduce reliance on international markets, the government initiated USD 2 billion worth Pemex–Mota Engil fertilizer plant in Veracruz, with a planned output of seven hundred thousand tons of ammonia, urea, and AdBlue annually.

Rising demand for high-efficiency nutrients tailored to specific crop needs and advancements in controlled-release and nano-technology formulations are significantly propelling this growth. The market is further supported by expanding usage across cereals, grains, and vegetable crops, especially through fertigation methods, which lead in application share. Additionally, policy initiatives promoting sustainable agriculture, along with the development of innovative, environmentally friendly fertilizer products, bolster the sector’s positive outlook. However, challenges such as high costs of advanced formulations, lack of awareness among smallholder farmers, and regulatory hurdles may limit rapid market expansion in certain segments. Overall, the market is expected to experience steady growth driven by technological innovation and increasing agricultural productivity demands.

Mexico Specialty Fertilizer Industry Recent Development:

• April 2024:  Nano-Yield™ and COMPO EXPERT® Mexico signed a strategic collaboration aimed at advancing specialty fertilizers in Mexico and the broader Latin American region. This partnership focuses on integrating Nano-Yield’s patented nanotechnology-based crop nutrition solutions with COMPO EXPERT’s established fertilizer product portfolio.

Mexico Specialty Fertilizer Market Scope:

Mexico Specialty Fertilizer Market Driver:

Rising Agriculture Sector in Mexico – The growing agriculture sector in Mexico is a significant driver for the specialty fertilizers market. Agriculture, forestry, hunting, and fishing collectively contribute around 3.77% to Mexico’s GDP as per the latest 2024 data, underscoring its economic importance. With over 12% of the workforce engaged in these activities, agricultural production remains vital for both domestic food security and export growth. Increasing focus on intensifying cultivation of key crops such as cereals, grains, and vegetables, primary consumers of specialty fertilizers, is driving demand for advanced nutrient solutions. The modernization of crop management practices and the need to optimize yields through precision fertilization methods are further fueling specialty fertilizer consumption, positioning the sector as a core growth engine for the market.

Government Initiatives Expanding the Fertilizer Sector- Mexico’s government has implemented multiple policies and regulatory measures that are significantly boosting the fertilizer and agriculture sectors, thereby driving the specialty fertilizers market growth. Key policies include:

• Fertilizers for Well-Being” program launched in 2024, which primarily focuses on providing free fertilizers to over 2 million smallholder farmers. This program supports broader agricultural modernization goals by aiming to increase productivity sustainably and ensure equitable access to quality fertilizers, including specialty fertilizers.
• Strategic investments by PEMEX to expand domestic fertilizer production, targeting to cover up to 80% of Mexico’s fertilizer needs by 2025–2026, reducing import dependency and enhancing supply sustainability.
• Support for sustainable nutrient management practices through public-private partnerships and research initiatives promoting biofertilizers and organic specialty fertilizers, aligned with Mexico’s environmental and sustainability goals.

Together, these initiatives create a favorable policy and regulatory environment that enhances accessibility to modern fertilizers, encourages investment along the supply chain, and aligns agricultural productivity with sustainability objectives, powerfully catalyzing growth in Mexico’s specialty fertilizers market.

Mexico Specialty Fertilizer Market Opportunity:

Growing Adoption of Sustainable and Environmentally Friendly Specialty Fertilizers in Mexico – The growing emphasis on sustainable agriculture and environmental protection in Mexico is creating significant opportunities for specialty fertilizers. Increasing awareness among farmers and policymakers about the negative impacts of conventional fertilizers, such as soil degradation and water pollution, is driving demand for bio-based, organic, and eco-friendly specialty fertilizers. Additionally, major fertilizers companies are developing and commercializing innovative low-carbon and precision nutrient solutions in the Mexican market.

For instance: Yara-PepsiCo partnership expanded in May 2025 to Latin America, including Mexico, where Yara supplies potato farmers with its lower-carbon Yara Climate Choice fertilizers. These fertilizers reduce the carbon footprint per ton of potatoes by 20% to 40%, demonstrating tangible progress toward greener farming inputs. Innovations in biodegradable formulations, microbial biofertilizers, and mineral-enriched organic inputs are likewise gaining traction, supported by government incentives and stricter environmental regulations. This shift toward greener inputs presents promising avenues for market expansion and new product development in Mexico’s specialty fertilizer sector.

Mexico Specialty Fertilizer Market Challenge:

High Cost Limits Adoption of Specialty Fertilizers Among Small-Scale Farmers in Mexico – The high cost of specialty fertilizers remains a major challenge for the Mexico market, particularly affecting small-scale farmers. These advanced fertilizers involve complex technologies and premium raw materials, leading to higher prices compared to conventional options. Smallholder farmers, who make up a significant portion of Mexico’s agricultural sector, often struggle with affordability and access, limiting broader adoption.

Additionally, Mexico’s dependency on imported raw materials such as potash and phosphates increases fertilizer costs due to global price volatility, exchange rate fluctuations, and supply chain disruptions. Fragmented distribution networks further create logistical inefficiencies, leading to inconsistent availability and increased prices in rural areas.

Mexico Specialty Fertilizer Market Trend:

Growing Integration of Nanotechnology Enhances Specialty Fertilizer Efficiency in Mexico – A key trend accelerating Mexico’s specialty fertilizer market is the growing integration of nanotechnology in fertilizer formulations by leading companies such as Nouryon Chemicals, Compo Expert Mexico, and Yara International. These nano fertilizers enable controlled, targeted nutrient release, significantly improving nutrient absorption and reducing losses through leaching or runoff. This leads to better crop yields and enhanced resource efficiency crucial for Mexico’s diverse agricultural landscape.

Nanotechnology fertilizers are compatible with precision agriculture tools, including soil sensors and GPS-guided equipment, facilitating micro-dosing tailored to specific crop needs. This supports sustainable farming by minimizing environmental impact and ensuring optimal nutrient availability. The government’s increasing focus on sustainability, combined with rising farmer awareness about precision agriculture benefits, is encouraging nano fertilizer adoption.

For instance: In July 2025, researchers at Tecnologico de Monterrey launched a pioneering nanobiotechnology project to improve plant nutrition, immunity, and development. This initiative marks a critical step toward sustainable and resilient agriculture in Mexico, highlighting the transformational role of nanotechnology in the specialty fertilizer market, ultimately improving soil health and boosting crop productivity.

Mexico Specialty Fertilizer Market (2026-32): Segmentation Analysis

The Mexico Specialty Fertilizer Market study of MarkNtel Advisors evaluates & highlights the major trends & influencing factors in each segment & includes predictions for the period 2026–2032 at the global, regional, and national levels. Based on the analysis, the market has been further classified as:

Based on Nutrient Type:

• Primary Nutrients
  • Nitrogen
  • Phosphorus
  • Potassium
• Secondary Nutrients
  • Calcium
  • Magnesium
  • Sulfur
• Micronutrients
  • Boron
  • Copper
  • Others (Manganese, Iron, Zinc, etc.))

Based on nutrient type, the primary nutrients segment, comprising nitrogen, phosphorus, and potassium, dominates the Mexico specialty fertilizer market with a commanding volume share of approximately 73.08% in 2025. This strong market lead is primarily driven by nitrogen, where specialty fertilizers demand is expected to grow at CAGR of 7% during 2026-32.

The dominance of primary nutrients reflects their essential role in crop growth and yield improvement, making them the foremost choice for farmers focused on optimizing productivity. Nitrogen, in particular, is a critical element influencing vegetative growth and is widely applied through various specialty fertilizer formulations such as controlled-release and stabilized products that enhance nutrient use efficiency.

Supporting this growth is the increasing adoption of precision agriculture techniques and fertigation methods, which optimize nutrient delivery and reduce losses. Moreover, the government’s sustainability initiatives encourage the use of tailored fertilizers that meet specific crop requirements, further bolstering demand for high-efficiency primary nutrient fertilizers.

Based on Crop Type:

• Cereals & Grains
  • Wheat
  • Rice
  • Corn
  • Others (Sugarcane, Cotton, etc.)
• Fruits & Vegetables
  • Leafy Vegetables
  • Roots & Tuber Vegetables
  • Citrus Fruits
  • Others (Pome Fruits, Stone Fruits, Grapes, etc.)
• Oilseed & Pulses
  • Soybean
  • Sunflower
  • Others (Rapeseed, Niger, etc.)

Based on crop type, the cereals and grains segment leads the Mexico specialty fertilizer market, accounting for a dominant volume share of approximately 57.42% in 2025. Within this segment, corn stands out as the primary crop, where specialty fertilizer consumption is set to grow at a CAGR of around 6% during 2026-32.

The prominence of cereals and grains, especially corn, is driven by their substantial role in Mexico’s agricultural economy and food security. Corn’s cultural and economic significance, paired with large cultivation areas, fuels high demand for specialty fertilizers tailored to optimize nutrient profiles and enhance yields. Additionally, growing adoption of precision agriculture and fertigation in cereal and grain cultivation further drives specialty fertilizer use in this segment, as farmers seek to improve nutrient efficiency, reduce waste, and meet sustainability goals. Additionally, cereals and grains benefit from controlled-release and blended specialty fertilizer formulations that address their specific growth stages and soil nutrient dynamics.

Gain a Competitive Edge with Our Mexico Specialty Fertilizer Market Report

• Mexico Specialty Fertilizer Market Report by MarkNtel Advisors provides a detailed & thorough analysis of market size & share, growth rate, competitive landscape, and key players. This comprehensive analysis helps businesses gain a holistic understanding of the market dynamics & make informed decisions.
• This report also highlights current market trends & future projections, allowing businesses to identify emerging opportunities & potential challenges. By understanding market forecasts, companies can align their strategies & stay ahead of the competition.
• Mexico Specialty Fertilizer Market Report aids in assessing & mitigating risks associated with entering or operating in the market. By understanding market dynamics, regulatory frameworks, and potential challenges, businesses can develop strategies to minimize risks & optimize their operations.

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