Global Movies and Entertainment Market Research Report: Forecast (2025-2030)

Market Insights & Analysis: Global Movies and Entertainment Market (2025-30)

The Global Movies and Entertainment Market size was valued at USD 87.76 Billion in 2022 and is projected to grow at a CAGR of around 7.32% during the forecast period, i.e., 2025-30. The prime factor driving the market is the rise of digitalization trends worldwide, backed by advancements in technologies, such as AI, AR, & VR, which have enabled diverse audiences worldwide to access personalized content easily.

Besides, the increased use of special effects & CGI (computer-generated imagery) and refinements in filming technologies, which have remarkably improved the overall content quality, are also driving the market. As streaming services, mobile gaming, and short videos gain traction, the mounting penetration of smartphones & the high-speed internet shall remain the constant driving force for the movies and entertainment industry globally over the coming years.

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The ever-increasing production of original shows on the internet is attracting a large number of subscribers seeking to watch fresh & unique content. Additionally, merchandising agreements associated with famous movie characters, franchises, & brands are also generating substantial revenues for the industry. 3D movies and virtual reality experiences are also among the notable contributors to the market growth for the movies and entertainment market.

More & more entertainment products are becoming digital, with declining production & distribution costs, and there's a rising competition between providers of digital content & services, along with the proliferation of advertising spending, which all are creating an inflection point for the industry, further backed by the expected revenue rise from ad-supported VoD (Video on Demand) in the coming years.

In addition, the gaming vertical is another area of significant growth for the global movies and entertainment market, driven by its rapid acceptance in all demographic groups, especially the young generation. Moreover, the growing number of live music and cultural & sports events also continue to garner massive audiences and, in turn, spur growth in the movies and entertainment industry.

Global Movies and Entertainment Market Growth Opportunity

Shifting Preferences toward Original Shows- The streaming services sector of the movie and entertainment industry is constantly evolving & changing, and it has recently touched its saturation point, where there's a mounting demand for original series on OTT platforms as viewers look for something new & fresh. Original content is a great way to meet this demand as it can create edgier & more provocative shows that users can't find on traditional networks, consequently drawing the attention of more adventurous viewers seeking diverse & engaging content that meets their preferences.

Global Movies and Entertainment Market Possible Restraint

Changing Consumer Demands- Prominent Barrier to Revenue Growth- The leading digital platforms face constantly changing demands of consumers, as they tend to cancel their subscription for many reasons, viz., price surge, the availability of better content on another platform, issues with customer service, insufficient usage, & the introduction or rise in ads, among others. In this case, disruptive companies often capitalize on these changing consumer requirements and quickly introduce services that make customers switch to them. Hence, these disruptions might create business losses for the top industry players and, in turn, pose revenue growth challenges for the Global Movies and Entertainment Market in the coming years.

Global Movies and Entertainment Market (2025-30): Segmentation Analysis

The Global Movies and Entertainment Market study from MarkNtel Advisors evaluates & highlights the major trends & influencing factors in each segment & includes predictions for the period 2025–2030 at the global, regional, and national levels. Based on the analysis, the market has been further classified as:

Based on Product:

• Movies
• Music
• Videos

Of them all, movies hold a prominent share of the Global Movies and Entertainment Market as they have been the foremost choice of people over the years and thus generate the maximum revenue for the industry. However, music & videos have witnessed fastest growth in the market over the past few years, which owes to the advent of OTT (Over-the-Top) platforms as well as their rapidly growing popularity. More & more such platforms are being introduced by numerous companies worldwide and, in turn, allowing the availability of a wide variety of content over the internet.

In addition, music apps like Apple Music, Spotify, & YouTube Music, among others, have made a broad catalog of songs easily accessible to people. YouTube Videos, Instagram Reels, & TV shows have become a go-to entertainment option for most people worldwide owing to their ease of access, a huge variety of content, and the fast internet access.

Content creators, influencers, and several brands increasingly rely on these platforms for short-form videos to effectively engage with their audiences in a quick & effortless manner and gain recognition more easily. Furthermore, such platforms also allow people to monetize the content through revenue-sharing programs, brand partnerships, and opportunities for sponsored content. As a result, the burgeoning popularity of short-form video platforms continues to flourish the entertainment industry by catering to the varied choices of audiences and creating new prospects for content curators.

Based on Type:

• Print Media
• Digital Media
• Streaming Media

Here, streaming media holds a significant market share, owing to the extensive variety of content they offer, such as TV shows, movies, stand-ups, live concerts, etc., which the audience can conveniently access anytime & anywhere without having to store them on a physical device. These services use different algorithms & data analytics to comprehend the user's viewing preferences and offer them the content of their choice. Platforms like Amazon Prime Video, Netflix, Disney+, & Hulu, among others, have transformed the movies and entertainment industry and are being used extensively in almost every home.

The increasing production of original content by streaming platforms continues to attract a large number of people worldwide, who can also choose different subscription plans with various features as per their requirements & budget. Moreover, the mounting prevalence of live streaming & e-sports also attracts a massive number of viewers globally. Hence, these aspects indicate the dramatically growing popularity & acceptance of streaming media worldwide, i.e., spurring growth in the movies and entertainment industry.

Global Movies and Entertainment Market (2025-30) Regional Projection:

Geographically, the Global Movies and Entertainment Market expands across:

• North America
• South America
• Europe
• Middle East & Africa
• Asia-Pacific

Of all regions globally, North America had dominated the Movies and Entertainment Market in the previous few years, particularly the US, which has been a key revenue generator due to Hollywood, i.e., a prominent hub for the production & distribution of movies & TV shows. The country is home to leading streaming platforms on which a large population spends excessive amounts for entertainment.

The notable growth in FAST (Free Ad-Supported TV) and AVoD (Advertising-based Video On Demand), backed by the extensive amount of original content, quality of shows available, and the value for money aspects, is boding well for the streaming services sector in the US, consequently driving the media & entertainment industry. In addition, one of the most advanced telecommunication & Internet infrastructures in the US is another reason behind the massive adoption of streaming or VoD services in the country and contributes to the dominance of North America in the Movies and Entertainment Market.

On the other hand, Asia-Pacific is the most prominent growth hotspot for the movies and entertainment market globally, owing to the dramatic expansion of OTT in emerging countries, driven by the presence of large, historically underserved rural populations, the mounting penetration of the internet & smartphones, and a strong demand for local & sports content in the region.

In 2022, Indonesia was estimated to witness the highest OTT consumption rate in Asia-Pacific. The future growth would be propelled mainly by the ongoing construction of a subsea cable to make high-speed broadband available in the country. Along with Indonesia, China & India are the only other two countries in the region that offer market size & scalability prospects, coupled with projected growth in consumer spending & advertising, which would drive the Asia-Pacific Movies and Entertainment Market in the future.

Gain a Competitive Edge with Our Global Movies and Entertainment Market Report

1. Global Movies and Entertainment Market research report provides a detailed and thorough analysis of market size, growth rate, competitive landscape, and key players. This comprehensive analysis helps businesses gain a holistic understanding of the market dynamics and make informed decisions.
2. This report also highlights current market trends and future projections, allowing businesses to identify emerging opportunities and potential challenges. By understanding market forecasts, companies can align their strategies and stay ahead of the competition.
3. Global Movies and Entertainment Market analysis aids in assessing and mitigating risks associated with entering or operating in the market.
4. The report would help in understanding market dynamics, regulatory frameworks, and potential challenges, businesses can develop strategies to minimize risks and optimize their operations.

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