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U.S. Snacks Market Research Report: Forecast (2025-2030)

U.S. Snacks Market - By Category (Confectionery, Ice Cream, Savory Snacks, [Sweet Biscuits, Snack Bars, and Fruit Snacks]) By Distribution Channel (Retail Offline, Vending, Direct Selling, Retail E-Co... ... Selling, Retail E-Commerce) By Packaging (Cans, Container & Boxes, Bags & Pouches) Read more

Food & Beverages
Apr 2025
Pages 125
Report Format: PDF, Excel, PPT

U.S. Snacks Market Statistics

The US Snacks market size was estimated at USD 172.54 billion in 2024.
By 2030, the market size is expected to touch USD 193.51 billion, registering a CAGR of around 2.18%
Market grew at a CAGR of around 4.19% during 2020-24
Top 5 companies having a combined market share of around 43.5% are Frito-Lay Co, Hershey Co, The Mars Wrigley Confectionery, Mondelez International Inc., and Kellanova
Doritos, Lays, Cheetos, and Reese's captured around 18% of the country’s market
Retail Offline channel is the dominant segment under the sales channel, holds market share of more than 95%.
Confectionery is the best-performing category with a market share of around 31.3% in 2024.
Under confectionery, Chocolate confectionery and sugar confectionery are expected to grow at a CAGR of around 4.2%, and 3.88%, respectively
Mars and Hershey are the top companies in the confectionery snacks market of the US, with the cumulative market share exceeding 40%

U.S. Snacks Market Insights

The U.S. Snacks Market is anticipated to grow at a CAGR of around 2.18% during 2025-2030. The U.S. Snacks Market size was estimated at USD 172.54 billion in 2024 and is anticipated to exceed USD 193.51 billion by 2030.

The key reasons that can be attributed to the growth of the snacks market in the US include evolving lifestyle where consumers are replacing their full meals with convenient snack options, rising demand for healthy snacks from GenZ, sports and fitness enthusiasts, introduction of diverse flavors, introduction of snack subscription boxes, etc. More than 95% of Snacks were sold via Grocery Retailers under the Retail Offline channel in 2024. The growth is being driven by the Increasing end user’s Traction towards Tasty yet Nutritious Snacks for the US market at the same time making value-driven bulk purchases.

Confectionery had a market share of around 31.3%, being the dominant type of category under the category segment. Frito-Lay Co., Hershey Co., The Mars Wrigley Confectionery, Mondelez International Inc., and Kellanova are the major players with a combined market share of around 43.5%.

Market Segmentation
Introduction
1. Product Definition
2. Research Process
3. Assumptions
Executive Summary
U.S. Snacks Market Policies, Regulations, and Product Standards
U.S. Snacks Market Supply Chain Analysis
U.S. Snacks Market Trends & Developments
U.S. Snacks Market Dynamics
1. Growth Drivers
2. Challenges
U.S. Snacks Market Hotspot & Opportunities
U.S. Snacks Market Outlook, 2020-2030F
1. Market Size & Outlook
  1. By Revenues (USD Billion)
  2. By Quantity Sold (Million Tons)
2. Market Share & Outlook
  1. By Category
    1. Confectionery- Market Size & Forecast 2020-2030, USD Billion
      1. Sugar Confectionery - Market Size & Forecast 2020-2030, USD Billion
      2. Chocolate Confectionery - Market Size & Forecast 2020-2030, USD Billion
    2. Ice Cream- Market Size & Forecast 2020-2030, USD Billion
    3. Savory Snacks- Market Size & Forecast 2020-2030, USD Billion
    4. Sweet Biscuits, Snack Bars, and Fruit Snacks- Market Size & Forecast 2020-2030, USD Billion
  2. By Distribution Channel
    1. Retail Offline- Market Size & Forecast 2020-2030, USD Billion
      1. Grocery Retailers- Market Size & Forecast 2020-2030, USD Billion
        
        Convenience Retailers- Market Size & Forecast 2020-2030, USD Billion
        
        Supermarkets- Market Size & Forecast 2020-2030, USD Billion
        
        Hypermarkets- Market Size & Forecast 2020-2030, USD Billion
        
        Food/Drink/Tobacco Specialists- Market Size & Forecast 2020-2030, USD Billion
        
        Small Local Grocers- Market Size & Forecast 2020-2030, USD Billion
        
        Others
      2. Non-Grocery Retailers- Market Size & Forecast 2020-2030, USD Billion
        
        General Merchandise Stores- Market Size & Forecast 2020-2030, USD Billion
        
        Health and Beauty Specialists- Market Size & Forecast 2020-2030, USD Billion
        
        Other Non-Grocery Retailers- Market Size & Forecast 2020-2030, USD Billion
    2. Vending- Market Size & Forecast 2020-2030, USD Billion
    3. Direct Selling- Market Size & Forecast 2020-2030, USD Billion
    4. Retail E-Commerce- Market Size & Forecast 2020-2030, USD Billion
  3. By Packaging
    1. Cans - Market Size & Forecast 2019-2030, (USD Billion)
    2. Container & Boxes - Market Size & Forecast 2019-2030, (USD Billion)
    3. Bags & Pouches - Market Size & Forecast 2019-2030, (USD Billion)
  4. By Region
    1. North West
    2. Mid-West
    3. West
    4. South
  5. By Company
    1. Company Revenue Shares
    2. Competitor Characteristics
U.S. Confectionery Market Outlook, 2020-2030F
1. Market Size & Outlook
  1. By Revenues (USD Billion)
  2. By Quantity Sold (Million Tons)
2. Market Share & Outlook
  1. By Distribution Channel- Market Size & Forecast 2020-2030, USD Billion
  2. By Packaging - Market Size & Forecast 2020-2030, USD Billion
  3. By Region- Market Size & Forecast 2020-2030, USD Billion
  4. By Company
    1. Market Share of Top Companies
    2. Competition Characteristics
U.S. Ice Cream Market Outlook, 2020-2030F
1. Market Size & Outlook
  1. By Revenues (USD Billion)
  2. By Volume (Million Litres)
2. Market Share & Outlook
  1. By Distribution Channel- Market Size & Forecast 2020-2030, USD Billion
  2. By Packaging - Market Size & Forecast 2020-2030, USD Billion
  3. By Region- Market Size & Forecast 2020-2030, USD Billion
  4. By Company
    1. Market Share of Top Companies
    2. Competition Characteristics
U.S. Savory Snacks Market Outlook, 2020-2030F
1. Market Size & Outlook
  1. By Revenues (USD Billion)
  2. By Quantity Sold (Million Tons)
2. Market Share & Outlook
  1. By Distribution Channel- Market Size & Forecast 2020-2030, USD Billion
  2. By Packaging - Market Size & Forecast 2020-2030, USD Billion
  3. By Region- Market Size & Forecast 2020-2030, USD Billion
  4. By Company
    1. Market Share of Top Companies
    2. Competition Characteristics
U.S. Sweet Biscuits, Snack Bars and Fruit Snacks Market Outlook, 2020-2030F
1. Market Size & Outlook
  1. By Revenues (USD Billion)
  2. By Quantity Sold (Million Tons)
2. Market Share & Outlook
  1. By Distribution Channel- Market Size & Forecast 2020-2030, USD Billion
  2. By Packaging - Market Size & Forecast 2020-2030, USD Billion
  3. By Region- Market Size & Forecast 2020-2030, USD Billion
  4. By Company
    1. Market Share of Top Companies
    2. Competition Characteristics
U.S. Snacks Market Key Strategic Imperatives for Success & Growth
Competition Outlook
1. Company Profiles
  1. Frito-Lay Co.
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  2. Hershey Co.
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  3. The Mars Wrigley Confectionery
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  4. Mondelez International Inc.
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  5. Kellanova
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  6. Dreyer's Grand Ice Cream Holdings Inc.
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  7. Campbell Soup Co.
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  8. General Mills Inc.
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  9. Ferrero USA Inc.
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  10. Ferrara Candy Co Inc.
    1. Business Description
    2. Product Portfolio
    3. Strategic Alliances or Partnerships
    4. Recent Developments
    5. Financial Details
    6. Others
  11. Others
Disclaimer

MarkNtel Advisors follows a robust and iterative research methodology designed to ensure maximum accuracy and minimize deviation in market estimates and forecasts. Our approach combines both bottom-up and top-down techniques to effectively segment and quantify various aspects of the market. A consistent feature across all our research reports is data triangulation, which examines the market from three distinct perspectives to validate findings. Key components of our research process include:

1. Scope & Research Design At the outset, MarkNtel Advisors define the research objectives and formulate pertinent questions. This phase involves determining the type of research—qualitative or quantitative—and designing a methodology that outlines data collection methods, target demographics, and analytical tools. They also establish timelines and budgets to ensure the research aligns with client goals.

2. Sample Selection and Data Collection In this stage, the firm identifies the target audience and determines the appropriate sample size to ensure representativeness. They employ various sampling methods, such as random or stratified sampling, based on the research objectives. Data collection is carried out using tools like surveys, interviews, and observations, ensuring the gathered data is reliable and relevant.

3. Data Analysis and Validation Once data is collected, MarkNtel Advisors undertake a rigorous analysis process. This includes cleaning the data to remove inconsistencies, employing statistical software for quantitative analysis, and thematic analysis for qualitative data. Validation steps are taken to ensure the accuracy and reliability of the findings, minimizing biases and errors.

4. Data Forecast and FinalizationThe final phase involves forecasting future market trends based on the analyzed data. MarkNtel Advisors utilize predictive modeling and time series analysis to anticipate market behaviors. The insights are then compiled into comprehensive reports, featuring visual aids like charts and graphs, and include strategic recommendations to inform client decision-making

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