Market Definition
Probiotic refers to bacteria or yeast that are conducive to human health by providing various benefits such as the prevention of multiple diseases as well as improving immunity. Probiotic supplements are added food products such as tablets, capsules, chewable, gummies, etc., that are consumed along with the food to improve the nutritional intake, enhance immunity, and prevent diseases. With the rising health concerns among the consumers, and health insecurity brought forward by COVID-19 in the minds of consumers, the demand for probiotic supplements is registering an uptrend.
Market Insights
The Global Probiotic Supplements market is projected to grow at a CAGR of around 4.64% during the forecast period, 2022-27. The market experienced considerable growth during 2017-19, owing to an increase in disease rates among the global population such as diabetes, bacterial infections, obesity, etc., due to the improper consumption of food items & products. This notably increased the demand for probiotic supplements from pharmacies to help naturally cure diseases with limited drug use.
| Report Coverage | Details |
|---|---|
| Study Period | Historical Data: 2017-20 |
| Base Year: 2021 | |
| Forecast Period: 2022-27 | |
| CAGR (2022-2027) | 4.64% |
| Regions Covered | North America: US, Canada, Mexico |
| Europe: The UK, France, Germany, Italy, Spain, Rest of Europe | |
| Asia-Pacific: China, India, Japan, South Korea, Singapore, Rest of Asia Pacific | |
| South America: Brazil, Argentina, Rest of South America | |
| Middle East & Africa: UAE, Saudi Arabia, South Africa, Turkey Rest of Middle East and Africa | |
| Key Companies Profiled |
Kerry Group, DuPont de Nemours, Inc. , BioGaia, Probi AB, Bayer Group, Novartis, Vitakem Nutraceuticals Inc., ProbioFerm, Probium, DSM, Dr. Joseph Mercola, Chr. Hansen Holding A/S, Yakult Honsha, Archer Daniel Midland Company, I-Health, Inc., The Procter & Gamble Company |
| Unit Denominations | USD Million/Billion |
Moreover, bacterial infections are the leading cause of the development of E. Coli, an anti-bacterial resistant bacterial infection, causing Urinary Tract infections (UTIs) in women across the globe. This has certainly derived the demand for cranberry-based probiotics to minimize the infection risk. Besides, the rising awareness through advertisements for probiotic supplements by industry manufacturers across the globe supported the revenue growth of probiotic supplements.
Furthermore, the increasing demand for probiotic supplements that offer a variety of flavors & therapeutic properties to support a healthy lifestyle among adults, infants, and the elderly has also contributed to the increase in the launch of probiotic supplements.
Key Trends in the Market
Probiotic supplement for infant diet is the latest trend that has gained traction in North America & Europe. The major reason for the growth is GI-based diseases prevention, due to which consumers are increasingly adopting probiotic supplements. With the introduction of various kinds of probiotic supplements for babies such as DanActive yogurt. In addition, for infants, probiotics supplements help in stimulating diseases such as diarrhea, infant colic, and allergy. They play a crucial role in developing an infant's immune system.
Additionally, probiotic supplements are intended to aid the bacterial colonization in the infant's gut & they help to restore the number of bacteria in their body. Therefore, the demand for probiotic supplements has increased in the countries such as the US, China, Italy, etc. Furthermore, various companies such as the Bayer group, Biocodex, and BioGaia started developing numerous kinds of infants’ probiotics supplements that help to support infants’ digestive & immune systems.
Impact of COVID-19 on Global Probiotic Supplements Market
In 2020, the outburst of the COVID-19 pandemic across the globe had increased the consumption of probiotic supplements worldwide, owing to the growing concerns for boosting immunity among the consumers of several countries such as the US, India, the UK, etc. The unprecedented trend of purchasing probiotic supplements online was observed during the pandemic period, which positively impacted the market growth.
In the post-COVID-19 scenario, the concerns for proper gut health have also increased the intake of probiotic supplements among global consumers. Additionally, the COVID-19 pandemic negatively impacted the mental health of the consumers, which further led to the diversification of the Probiotic Supplements market in the psychobiotic sector. Therefore, it is anticipated that the Global Probiotic Supplements market will grow substantially during the forecast period.
