Egypt Beauty and Personal Care Market Size- By Type (Personal care [Hair Care, Skin Care, Sun Care, Bath and Shower, Oral Care, Deodorants, Perfumes, and Antiperspirants, Men’s Gro......rooming Products, Baby Care Products], Cosmetic products [Facial Make-up Products, Eye Make-up Products, Lip and Nail Make-up Products, Hair styling and Colouring products]), By Distribution Channel (Speciality Stores, Cosmetic Store, Drug Store, Large & Small Retail Stores, Hypermarkets & Supermarkets, Departmental Stores, Others, E- Commerce Platforms), and Others Read more
- FMCG
- Mar 2025
- 102
- PDF, Excel, PPT
Market Definition
Personal care and cosmetics include any product which is applied to the external part of the body such as skin, nails, hair, lips, oral cavity, etc. to keep them clean, prevent bad odor, and protect from germs. They include bath soaps, dental care products, shampoos, toothpaste, perfumes, lotions, hair dyes, lipsticks, cosmetics, creams, deodorants, sunscreens, fragrances, etc. On the other hand, cosmetics are chemical compounds used for the enhancement of the appearance of a person. The cosmetics include make-up products designed for everything from skin and cheeks to eyes and lips. The changes in the lifestyle of people have led to the growth of cosmetic and personal care products in Egypt.
Market Insights & Analysis: Egypt Beauty and Personal Care Market (2025-30)
Egypt’s Beauty and Personal Care Market size is valued at nearly USD 1327.86 Million in 2024 & is predicted to reach about USD 3175.53 Million by 2030. Along with this, the market is also estimated to grow at a CAGR of around 15% during the forecast period, i.e., 2025-30. In Egypt, the young generation has always been an active consumer of personal care and beauty products due to the aspiration to look good and presentable. The millennials have always been active consumers of personal care and beauty products due to the aspiration to look good and presentable and this has increased the adoption of beauty and personal care products in the nation over the past years.
Further, young individuals always have a longing to establish a sense of individuality to distinguish themselves from others due to which they use various types of skincare, haircare, and cosmetic products. Therefore, the large number of young individuals in the country is predicted to support the growth of Egypt Beauty and Personal Care Market in the forecast years.
| Report Coverage | Details |
|---|---|
| Historical Years | 2020-23 |
|
Base Years
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2024
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Forecast Years
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2025-30
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| Market Value in 2024 | USD 1327.86 Million |
| Market Value by 2030 | USD 3175.53 Million |
| CAGR (2025-30) | 15% |
| Top Key Players | Marico Ltd, Procter & Gamble Company, Uniliver PLC, Henkel PDC Egypt SAE, L’Oréal Group, Avon Inc, Kao Corporation, Ori Flame Cosmetic S.A., Revlon Inc., The Estee Lauder Companies Inc., Others |
| Key Report Highlights |
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The individual’s focus on personal grooming has led to an increase in the number of individuals visiting hair studios, salons, salons, beauty parlors, etc., to get professional skincare treatments, haircare treatments, and to relieve stress. The surging inclination of individuals toward professional personal grooming has led to the proliferation of beauty parlors and salons such as Al Sagheer Salons, Kriss Beauty Salon, Wadie Salon, and Rabie Mrad Beauty Lounge, etc., in the country. The salons, hair studios, salons, beauty parlors, etc., have high requirements for different personal care and cosmetic products owing to which they have ardently procured personal care and beauty products during the historical period.
Additionally, the country has the presence of major beauty and personal care product manufacturers like Marico Ltd, Procter & Gamble Company, Unilever PLC, Henkel PDC Egypt SAE, L’Oréal Group, etc. The presence of these manufacturing units of these companies in the country has supported the companies to operate on a greater scale and develop a cost advantage. This has led to a lowering of prices and an increase in the availability of the products to consumers. Thus, the presence of major companies in the region has played a significant role in the proliferation of beauty and personal care products in the country.
- Market Segmentation
- Introduction
- Product Definition
- Research Process
- Assumptions
- Executive Summary
- Egypt Beauty and Personal Care Market Trends & Insights
- Egypt Beauty and Personal Care Market Dynamics
- Growth Drivers
- Challenges
- Egypt Beauty and Personal Care Market Hotspot & Opportunities
- Egypt Beauty and Personal Care Market Policies & Regulations
- Egypt Beauty and Personal Care Market Supply Chain Analysis
- Egypt Beauty and Personal Care Market Outlook, 2019-30F
- Market Size & Analysis
- Market Revenues (USD Million)
- Market Share & Analysis
- By Type
- Personal care
- Hair Care
- Shampoo
- Conditioners
- Hair Oils
- Hair Styling Products
- Skin Care
- Facial Skin Care Products
- Body Skin Care Products
- Lip Care products
- Sun Care
- Bath and Shower
- Shower gels
- Soaps
- Others
- Oral Care
- Rinses and Mouthwash
- Toothpaste
- Toothbrushes
- Deodorants, Perfumes, and Antiperspirants
- Men’s Grooming Products
- Baby Care Products
- Hair Care
- Cosmetic products
- Facial Make-up Products
- Eye Make-up Products
- Lip and Nail Make-up Products
- Hair styling and Colouring products
- Personal care
- By Distribution Channel
- Speciality Stores
- Cosmetic Store
- Drug Store
- Large & Small Retail Stores
- Hypermarkets & Supermarkets
- Departmental Stores
- Others
- E- Commerce Platforms
- Speciality Stores
- By Region
- East
- West
- South
- Central
- By Competitors
- Competition Characteristics
- Market Share & Analysis
- By Type
- Market Size & Analysis
- Egypt Beauty and Personal Care Market Key Strategic Imperatives for Success & Growth
- Competition Outlook
- Competition Matrix
- Target Markets
- Research & Development
- Collaborations & Strategic Alliances
- Key Business Expansion Initiatives
- Business Restructuring- Mergers, Acquisitions, JVs
- Strategic Initiatives
- Company Profiles (Business Description, Product Segments, Business Segments, Financials, Strategic Alliances/ Partnerships, Future Plans)
- Marico Ltd
- Procter & Gamble Company
- Uniliver PLC
- Henkel PDC Egypt SAE
- L’Oréal Group
- Avon Inc
- Kao Corporation
- Ori Flame Cosmetic S.A.
- Revlon Inc.
- The Estee Lauder Companies Inc.
- Others
- Competition Matrix
- Disclaimer
MarkNtel Advisors follows a robust and iterative research methodology designed to ensure maximum accuracy and minimize deviation in market estimates and forecasts. Our approach combines both bottom-up and top-down techniques to effectively segment and quantify various aspects of the market. A consistent feature across all our research reports is data triangulation, which examines the market from three distinct perspectives to validate findings. Key components of our research process include:
1. Scope & Research Design At the outset, MarkNtel Advisors define the research objectives and formulate pertinent questions. This phase involves determining the type of research—qualitative or quantitative—and designing a methodology that outlines data collection methods, target demographics, and analytical tools. They also establish timelines and budgets to ensure the research aligns with client goals.
2. Sample Selection and Data Collection In this stage, the firm identifies the target audience and determines the appropriate sample size to ensure representativeness. They employ various sampling methods, such as random or stratified sampling, based on the research objectives. Data collection is carried out using tools like surveys, interviews, and observations, ensuring the gathered data is reliable and relevant.
3. Data Analysis and Validation Once data is collected, MarkNtel Advisors undertake a rigorous analysis process. This includes cleaning the data to remove inconsistencies, employing statistical software for quantitative analysis, and thematic analysis for qualitative data. Validation steps are taken to ensure the accuracy and reliability of the findings, minimizing biases and errors.
4. Data Forecast and FinalizationThe final phase involves forecasting future market trends based on the analyzed data. MarkNtel Advisors utilize predictive modeling and time series analysis to anticipate market behaviors. The insights are then compiled into comprehensive reports, featuring visual aids like charts and graphs, and include strategic recommendations to inform client decision-making
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