Global Vivid Hair Dye Market Research Report: Forecast (2024-2030)

Global Vivid Hair Dye Market Report - By Type (Temporary, Permanent, Semi-Permanent), By Source (Natural, Synthetic), By Form (Cream, Powder, Others (Gel, Spray, etc.)), By End Users (Households, Comm... ... rs (Households, Commercial), By Sales Channel (Online, Offline, (Supermarkets/Hypermarkets, Cosmetics Centres, Others)), and Others Read more

  • FMCG
  • Jun 2024
  • 197
  • PDF, Excel, PPT

Market Definition

Hair Dyes involve the use of compounds applied to hair to change or enhance its natural color. These products serve multiple purposes, such as concealing grey strands, creating highlights on specific areas of the hair, restoring original shades, and boosting overall aesthetics. Hair dyeing offers different formulations and intensities for diverse results over varying lengths of time.

Market Insights & Analysis: Global Vivid Hair Dye Market (2024-30):

The Global Vivid Hair Dye Market size was valued at USD 2.18 billion in 2023 and is projected to reach USD 3.38 billion by 2030. Along with this, the market is estimated to grow at a CAGR of around 5.5% during the forecast period, i.e., 2024-30. Over the historical years, the market has witnessed substantial expansion due to increasing fashion consciousness, the emergence of e-commerce platforms, a growing fascination with personal grooming & beauty products, etc. The demand for innovative and expressive ways to style one's hair has led consumers towards bold and bright colors. This trend spans across various demographics with millennials and Gen Z leading the charge while older generations opt for more natural-looking dyes when covering grays.

In addition, the market is experiencing a shift towards natural and organic products due to the increased awareness of consumers regarding their health and concerns about the harmful effects that chemical-laden dyes have on their hair as well as scalp. This trend has been accelerated by improvements in technology, particularly with ammonia-free and PPD-free formulas for hair dye. Moreover, the surge in demand for novelty hair colors leading to the premiumization of products has propelled the global market growth, driven by novelty hair color variants like red, purple, yellow, blue, or a combination of all. This has gained widespread acceptance of premiumize hair colorants due to their high aesthetic appeal as an ideal fashion statement among the global population, which would further fuel market expansion during the forecast period.

Report Coverage Details
Study Period Historical Data: 2019-22
Base Year: 2023
Forecast Period: 2024-30
CAGR (2024-2030) 5.5%
Regions Covered North America: The US, Canada, Mexico
South America: Brazil, Argentina, Rest of South America
Europe: Germany, The UK, France, Italy, Spain, Rest of Europe
Asia-Pacific: China, Japan, India, South Korea, Australia, Rest of Asia-Pacific
Middle East & Africa: The UAE, Saudi Arabia, South Africa, Rest of Middle East & Africa
Key Companies Profiled Coty Inc., Revlon, Cosmoprof Beauty (Beauty Systems Group LLC), Godrej, Good Dye Young, Inc., Henkel Corp., HOYU Corp Ltd. (Bigen), Kao Corporation, L'Oréal Paris, L'ANZA, Madison Reed, Inc., Matrix, Shiseido Professionals Inc., Wella Operations US LLC, Garnier Nutrisse, and Others
Market Value In (2023) USD 2.18 Billion
Market Value By (2030) USD 3.38 Billion

 

Furthermore, celebrity endorsements have played a pivotal role in propelling the Hair Dye Market, leveraging the influence & visibility of famous personalities to shape consumer behavior and trends. Brands capitalize on this by partnering with celebrities for endorsements, featuring them in advertising campaigns, and even developing signature shades inspired by the celebrities' hair colors. These collaborations not only lend credibility and desirability to the hair dye products but also help in reaching a wider audience.

Also, the digital age has amplified the impact of celebrity endorsements and led to an immediate surge in product demand and sales. In conclusion, celebrity endorsements have become a powerful marketing tool in the Hair Dye Market, gaining significant attention from researchers, marketers, and advertisers.

Global Vivid Hair Dye Market Driver:

Rising Inclination of Young Demographics Towards Self-expression – The vivid Hair Dye Market is a vibrant & dynamic sector, significantly driven by the growing interest of young populations looking for a way to personal expression as they are more fashion-trendy. This generation, known for its boldness and individuality, views hair color as a powerful tool for self-expression, transcending mere aesthetics to become a statement of identity and attitude. The demand for hair dye is becoming trending among young consumers, experimenting with an eccentric range of colors like pastels, neons, and even metallic shades. In response to this, companies like L’Oreal offered Color&Co, a revolutionary approach to personalized at-home color. Color&Co was created for people of all ages, especially young generations who use hair color as a form of self-expression. For instance:

  • In 2024, L’Oréal Paris introduced its new campaign, ‘My Hair Color, My Expression,’ inspiring women to express themselves and their personalities with hair color.

  1. Market Segmentation
  2. Introduction
    1. Market Definition
    2. Research Process
    3. Assumption
  3. Executive Summary
  4. Global Vivid Hair Dye Market Trends & Insights
  5. Global Vivid Hair Dye Market Dynamics
    1. Growth Drivers
    2. Challenges
  6. Global Vivid Hair Dye Market Hotspot & Opportunities
  7. Global Vivid Hair Dye Market Supply Chain Analysis
  8. Global Vivid Hair Dye Market Regulation & Policy
  9. Global Vivid Hair Dye Market Outlook, 2019-2030
    1. Market Size & Analysis
      1. By Revenues (USD Million)
    2. Market Share & Analysis
      1. By Type
        1. Temporary- Market Size & Forecast 2019-2030, USD Million
        2. Permanent- Market Size & Forecast 2019-2030, USD Million
        3. Semi-Permanent- Market Size & Forecast 2019-2030, USD Million
      2. By Source
        1. Natural- Market Size & Forecast 2019-2030, USD Million
        2. Synthetic- Market Size & Forecast 2019-2030, USD Million
      3. By Form
        1. Cream- Market Size & Forecast 2019-2030, USD Million
        2. Powder- Market Size & Forecast 2019-2030, USD Million
        3. Others (Gel, Spray, etc.)- Market Size & Forecast 2019-2030, USD Million
      4. By End Users
        1. Households- Market Size & Forecast 2019-2030, USD Million
        2. Commercial- Market Size & Forecast 2019-2030, USD Million
      5. By Sales Channel
        1. Online- Market Size & Forecast 2019-2030, USD Million
        2. Offline- Market Size & Forecast 2019-2030, USD Million
          1. Supermarkets/Hypermarkets- Market Size & Forecast 2019-2030, USD Million
          2. Cosmetics Centres - Market Size & Forecast 2019-2030, USD Million
          3. Others- Market Size & Forecast 2019-2030, USD Million
      6. By Region
        1. North America
        2. South America
        3. Europe
        4. The Middle East & Africa
        5. Asia-Pacific
      7. By Company
        1. Competition Characteristics
        2. Revenue Shares
  10. North America Vivid Hair Dye Market Outlook, 2019-2030
    1. Market Size & Analysis
      1. By Revenues (USD Million)
    2. Market Share & Analysis
      1. By Type- Market Size & Forecast 2019-2030, USD Million
      2. By Source- Market Size & Forecast 2019-2030, USD Million
      3. By Form- Market Size & Forecast 2019-2030, USD Million
      4. By End Users- Market Size & Forecast 2019-2030, USD Million
      5. By Sales Channel- Market Size & Forecast 2019-2030, USD Million
      6. By Country
        1. The US
        2. Canada
        3. Mexico
    3. The US Vivid Hair Dye Market Outlook, 2019-2030
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Type- Market Size & Forecast 2019-2030, (USD Million)
        2. By Source- Market Size & Forecast 2019-2030, (USD Million)
        3. By End Users- Market Size & Forecast 2019-2030, (USD Million)
    4. Canada Vivid Hair Dye Market Outlook, 2019-2030
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Type- Market Size & Forecast 2019-2030, (USD Million)
        2. By Source- Market Size & Forecast 2019-2030, (USD Million)
        3. By End Users- Market Size & Forecast 2019-2030, (USD Million)
    5. Mexico Vivid Hair Dye Market Outlook, 2019-2030
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Type- Market Size & Forecast 2019-2030, (USD Million)
        2. By Source- Market Size & Forecast 2019-2030, (USD Million)
        3. By End Users- Market Size & Forecast 2019-2030, (USD Million)
  11. South America Vivid Hair Dye Market Outlook, 2019- 2030
    1. Market Size & Analysis
      1. By Revenues (USD Million)
    2. Market Share & Analysis
      1. By Type- Market Size & Forecast 2019-2030, USD Million
      2. By Source- Market Size & Forecast 2019-2030, USD Million
      3. By Form- Market Size & Forecast 2019-2030, USD Million
      4. By End Users- Market Size & Forecast 2019-2030, USD Million
      5. By Sales Channel- Market Size & Forecast 2019-2030, USD Million
      6. By Country
        1. Brazil
        2. Argentina
        3. Rest of South America
    3. Brazil Vivid Hair Dye Market Outlook, 2019-2030
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Type- Market Size & Forecast 2019-2030, (USD Million)
        2. By Source- Market Size & Forecast 2019-2030, (USD Million)
        3. By End Users- Market Size & Forecast 2019-2030, (USD Million)
    4. Argentina Vivid Hair Dye Market Outlook, 2019-2030
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Type- Market Size & Forecast 2019-2030, (USD Million)
        2. By Source- Market Size & Forecast 2019-2030, (USD Million)
        3. By End Users- Market Size & Forecast 2019-2030, (USD Million)
  12. Europe Vivid Hair Dye Market Outlook, 2019- 2030
    1. Market Size & Analysis
      1. By Revenues (USD Million)
    2. Market Share & Analysis
      1. By Type- Market Size & Forecast 2019-2030, USD Million
      2. By Source- Market Size & Forecast 2019-2030, USD Million
      3. By Form- Market Size & Forecast 2019-2030, USD Million
      4. By End Users- Market Size & Forecast 2019-2030, USD Million
      5. By Sales Channel- Market Size & Forecast 2019-2030, USD Million
      6. By Country
        1. The UK
        2. Germany
        3. France
        4. Italy
        5. Spain
        6. Rest of Europe
    3. The UK Vivid Hair Dye Market Outlook, 2019-2030
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Type- Market Size & Forecast 2019-2030, (USD Million)
        2. By Source- Market Size & Forecast 2019-2030, (USD Million)
        3. By End Users- Market Size & Forecast 2019-2030, (USD Million)
    4. Germany Vivid Hair Dye Market Outlook, 2019-2030
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Type- Market Size & Forecast 2019-2030, (USD Million)
        2. By Source- Market Size & Forecast 2019-2030, (USD Million)
        3. By End Users- Market Size & Forecast 2019-2030, (USD Million)
    5. France Vivid Hair Dye Market Outlook, 2019-2030
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Type- Market Size & Forecast 2019-2030, (USD Million)
        2. By Source- Market Size & Forecast 2019-2030, (USD Million)
        3. By End Users- Market Size & Forecast 2019-2030, (USD Million)
    6. Italy Vivid Hair Dye Market Outlook, 2019-2030
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Type- Market Size & Forecast 2019-2030, (USD Million)
        2. By Source- Market Size & Forecast 2019-2030, (USD Million)
        3. By End Users- Market Size & Forecast 2019-2030, (USD Million)
    7. Spain Vivid Hair Dye Market Outlook, 2019-2030
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Type- Market Size & Forecast 2019-2030, (USD Million)
        2. By Source- Market Size & Forecast 2019-2030, (USD Million)
        3. By End Users- Market Size & Forecast 2019-2030, (USD Million)
  13. The Middle East & Africa Vivid Hair Dye Market Outlook, 2019- 2030
    1. Market Size & Analysis
      1. By Revenues (USD Million)
    2. Market Share & Analysis
      1. By Type- Market Size & Forecast 2019-2030, USD Million
      2. By Source- Market Size & Forecast 2019-2030, USD Million
      3. By Form- Market Size & Forecast 2019-2030, USD Million
      4. By End Users- Market Size & Forecast 2019-2030, USD Million
      5. By Sales Channel- Market Size & Forecast 2019-2030, USD Million
      6. By Country
        1. Saudi Arabia
        2. The UAE
        3. South Africa
        4. Rest of The Middle East & Africa
    3. Saudi Arabia Vivid Hair Dye Market Outlook, 2019-2030
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Type- Market Size & Forecast 2019-2030, (USD Million)
        2. By Source- Market Size & Forecast 2019-2030, (USD Million)
        3. By End Users- Market Size & Forecast 2019-2030, (USD Million)
    4. The UAE Vivid Hair Dye Market Outlook, 2019-2030
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Type- Market Size & Forecast 2019-2030, (USD Million)
        2. By Source- Market Size & Forecast 2019-2030, (USD Million)
        3. By End Users- Market Size & Forecast 2019-2030, (USD Million)
    5. South Africa Vivid Hair Dye Market Outlook, 2019-2030
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Type- Market Size & Forecast 2019-2030, (USD Million)
        2. By Source- Market Size & Forecast 2019-2030, (USD Million)
        3. By End Users- Market Size & Forecast 2019-2030, (USD Million)
  14. Asia-Pacific Vivid Hair Dye Market Outlook, 2019- 2030
    1. Market Size & Analysis
      1. By Revenues (USD Million)
    2. Market Share & Analysis
      1. By Type- Market Size & Forecast 2019-2030, USD Million
      2. By Source- Market Size & Forecast 2019-2030, USD Million
      3. By Form- Market Size & Forecast 2019-2030, USD Million
      4. By End Users- Market Size & Forecast 2019-2030, USD Million
      5. By Sales Channel- Market Size & Forecast 2019-2030, USD Million
      6. By Country
        1. China
        2. Japan
        3. South Korea
        4. India
        5. Australia
        6. Rest of Asia-Pacific
    3. China Vivid Hair Dye Market Outlook, 2019-2030
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Type- Market Size & Forecast 2019-2030, (USD Million)
        2. By Source- Market Size & Forecast 2019-2030, (USD Million)
        3. By End Users- Market Size & Forecast 2019-2030, (USD Million)
    4. Japan Vivid Hair Dye Market Outlook, 2019-2030
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Type- Market Size & Forecast 2019-2030, (USD Million)
        2. By Source- Market Size & Forecast 2019-2030, (USD Million)
        3. By End Users- Market Size & Forecast 2019-2030, (USD Million)
    5. South Korea Vivid Hair Dye Market Outlook, 2019-2030
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Type- Market Size & Forecast 2019-2030, (USD Million)
        2. By Source- Market Size & Forecast 2019-2030, (USD Million)
        3. By End Users- Market Size & Forecast 2019-2030, (USD Million)
    6. India Vivid Hair Dye Market Outlook, 2019-2030
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Type- Market Size & Forecast 2019-2030, (USD Million)
        2. By Source- Market Size & Forecast 2019-2030, (USD Million)
        3. By End Users- Market Size & Forecast 2019-2030, (USD Million)
    7. Australia Vivid Hair Dye Market Outlook, 2019-2030
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Size & Analysis
        1. By Type- Market Size & Forecast 2019-2030, (USD Million)
        2. By Source- Market Size & Forecast 2019-2030, (USD Million)
        3. By End Users- Market Size & Forecast 2019-2030, (USD Million)
  15. Global Vivid Hair Dye Market Key Strategic Imperatives for Success & Growth
  16. Competitive Outlook
    1. Company Profiles
      1. Coty Inc.
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      2. Cosmoprof Beauty (Beauty Systems Group LLC)
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      3. Godrej
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      4. Good Dye Young, Inc.
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      5. Henkel Corp.
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      6. HOYU Corp Ltd. (Bigen)
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      7. Kao Corporation
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      8. L'Oréal Paris
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      9. L'ANZA
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      10. Madison Reed, Inc.
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      11. Matrix
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      12.  Revlon
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      13. Shiseido Professionals Inc.
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      14. Wella Operations US LLC
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      15. Garnier Nutrisse
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      16. Others
  17. Disclaimer


MarkNtel Advisors follows a robust and iterative research methodology designed to ensure maximum accuracy and minimize deviation in market estimates and forecasts. Our approach combines both bottom-up and top-down techniques to effectively segment and quantify various aspects of the market. A consistent feature across all our research reports is data triangulation, which examines the market from three distinct perspectives to validate findings. Key components of our research process include:

1. Scope & Research Design At the outset, MarkNtel Advisors define the research objectives and formulate pertinent questions. This phase involves determining the type of research—qualitative or quantitative—and designing a methodology that outlines data collection methods, target demographics, and analytical tools. They also establish timelines and budgets to ensure the research aligns with client goals.

2. Sample Selection and Data Collection In this stage, the firm identifies the target audience and determines the appropriate sample size to ensure representativeness. They employ various sampling methods, such as random or stratified sampling, based on the research objectives. Data collection is carried out using tools like surveys, interviews, and observations, ensuring the gathered data is reliable and relevant.

3. Data Analysis and Validation Once data is collected, MarkNtel Advisors undertake a rigorous analysis process. This includes cleaning the data to remove inconsistencies, employing statistical software for quantitative analysis, and thematic analysis for qualitative data. Validation steps are taken to ensure the accuracy and reliability of the findings, minimizing biases and errors.

Data Trangulation

4. Data Forecast and FinalizationThe final phase involves forecasting future market trends based on the analyzed data. MarkNtel Advisors utilize predictive modeling and time series analysis to anticipate market behaviors. The insights are then compiled into comprehensive reports, featuring visual aids like charts and graphs, and include strategic recommendations to inform client decision-making

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