Thailand Tire Market to Flourish at a CAGR of Around 5.52% During 2026-32
Thailand Tire Market was valued at USD 3.76 billion in 2025 and is projected to grow from USD 4.02 billion in 2026 to USD 5.55 billion by 2032. registering a CAGR of 5.52% during the forecast period of 2026-2032. The market growth is being supported by rising vehicle ownership, increasing replacement tire demand, and continued investments in automotive manufacturing and electrified mobility infrastructure. Thailand remains one of Southeast Asia’s major automotive production hubs, benefiting from integrated supply chains, strong export capabilities, and supportive industrial development initiatives.
The steady expansion of passenger vehicle production and logistics transportation activities is generating sustained demand for passenger car tires, commercial vehicle tires, and EV-compatible tire technologies across both OEM and aftermarket channels. Additionally, Thailand continues attracting significant automotive investments that support long-term tire demand visibility. In February 2025, Mazda announced an investment of nearly USD 150 million to expand electric vehicle production capacity in Thailand, targeting annual manufacturing of approximately 100,000 electric SUVs. Consequently, increasing EV manufacturing is expected to accelerate demand for premium OEM tires and localized automotive supply chain integration.
The market is also witnessing increasing integration of EV-focused original equipment tires equipped with low rolling resistance technology. For instance, Bridgestone announced that its TURANZA 6 with ENLITEN technology has been selected as original equipment for the MG S5 EV in Thailand, reflecting growing adoption of sustainable tire technologies aligned with evolving EV platform requirements.
Based on vehicle type, the passenger car segment accounts for nearly 50% share of the market, supported by rising private mobility demand and expanding EV adoption. Moreover, radial tires dominate with approximately 84% share due to superior durability, fuel efficiency, and compatibility with modern passenger and commercial vehicles. during the forecast period., during the forecast period, further states the research report, “Thailand Tire Market Analysis, 2026.”
Thailand Tire Market Highlights
- The Thailand Tire Market was valued at USD 3.76 billion in 2025 and is projected to expand from USD 4.02 billion in 2026 to USD 5,55 billion by 2032’
- The industry is projected to registering a CAGR of 5.52% during the forecast period, supported by rising vehicle ownership, increasing replacement tire demand, and continuous investments in automotive manufacturing and electrified mobility infrastructure.
- By vehicle type, the passenger car segment holds a significant share of nearly 50%, supported by rising private mobility demand, growing urbanization, and expanding electric passenger vehicle adoption.
- By tire type, radial tires dominate the market with approximately 84% share owing to superior durability, fuel efficiency, heat resistance, and compatibility with modern passenger and commercial vehicles.
- The market remains moderately consolidated, with key players such as Bridgestone Corporation, Michelin, Continental AG, Goodyear Tire & Rubber Company, and Yokohama Rubber Company Limited collectively accounting for nearly 55% share, supported by strong OEM partnerships, expanding localized manufacturing capacity, and rising demand for advanced radial and EV-compatible tire technologies across Thailand automotive ecosystem.
Thailand Tire Market Segmentation
- By Type of Vehicle
- Passenger Car
- Light Commercial Vehicle
- Medium and Heavy Commercial Vehicles
- Off the Road (OTR)
- Two Wheelers
- By Demand Category
- OEM
- Aftermarket
- By Type of Tire
- Radial
- Bias
- By Sales Channel
- Direct Sales
- Exclusive Outlets & Multi-brand Stores
- Online
- By Season
- All season
- Summer
- Winter
- By Price Category
- Budget
- Economy
- Premium
- By Tire Size
- Tire Size 1
- Tire Size 2
- Tire Size 3
- Tire Size 4
- Tire Size 5
- By Region
- East
- West
- North
- South
Key Players in Thailand Tire Market
- Continental AG
- Bridgestone Corporation
- Yokohama Rubber Company Limited
- Hankook Tire Co., Ltd.
- Goodyear Tire & Rubber Company
- Michelin Group
- Pirelli & C. S.p.A.
- Sumitomo Rubber Industries Limited
- Toyo Tire Corporation
- Deestone Corporation Company Limited
- Others
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