Press Release Description

Due to the Expanding Food Industry, Philippines Herbs & Spices Market to Reach USD398 Million by 2030


The Philippines Herbs & Spices Market size was valued at around USD312 million in 2024 and is expected to reach USD398 million by 2030. Along with this, the market is estimated to grow at a CAGR of around 7.14% during the forecast period, i.e., 2025-30, cites MarkNtel Advisors in the recent research report. The Philippines Herbs & Spices Market is significantly growing due to several factors, including the increasing Philippines’ food industry, rapid inclination towards home-based cooking, the support through the Philippines government, and the adoption of modern farming techniques such as precision farming etc. One of the most prominent growth factors is the surge in tourist arrivals in the country, which has increased the Philippines' cuisine, having native spices and herbs, thus contributing to the market’s growth.

Additionally, the rising promotion through various social media platforms like YouTube food blogging has increased the awareness about different food ingredients, including spices and herbs. Furthermore, the government is proactively supporting the production and processing of spices and herbs in the country by heavily allocating funds under various policies and initiatives for the expansion of the manufacturing and processing units for herbs and spices in the country. These efforts through the country’s government are contributing to the potential market growth.

Moreover, the incorporation of smart tools and technologies in agriculture, such as precision farming, is uplifting the market growth in the country, as these technologies include high automation and accuracy to increase the total crop production. However, the unfavorable weather conditions along with high risks of crop diseases such as leaf spots, basal rots, etc., are creating a hindrance to the market growth, further states the research report, Philippines Herbs & Spices Market Analysis, 2025.”

Philippines Herbs & Spices Market

Segmentation Analysis

Spices Hold the Largest Market Share 

Based on the product type, the market is further bifurcated into herbs, spices, Salt & Salt Substitutes, and Blends & Mixes. Out of these, the spices segment is dominating the market, accounting for nearly 65% share of the total market value. The supremacy of spices in the Philippines is due to the high demand for them in the Philippines' cuisine. Additionally, there is a strong presence of manufacturing infrastructure for spices in the country, along with high local production in the country. Spices such as ginger, turmeric, chilli, and many more are mainly produced in areas like Bicol, Mindanao, Luzon, etc.

Moreover, the manufacturing and processing units for spices are located in regions like Davao, Laguna, etc. are contributing to the dominance of the spices in the segment. Thousands of tons of spices are grown annually in the country, showing their dominance in the Philippines' herbs & spices industry.  

Supermarkets & Hypermarkets are the Most Preferred Distribution Channel

Among these, the supermarkets & hypermarkets hold the largest market share of more than 40%. The dominance is due to the widespread physical presence of supermarkets and hypermarkets in the country, selling different spices and herbs, and contributing to the dominance of supermarkets and hypermarkets in the industry, as these are present in thousands of shops, with a significant number of shops selling spices and herbs in the Philippines. Such types of markets have a widespread target audience, customer preference, loyalty, trust, etc.  

Additionally, this type of distribution channel is highly accessible to the rural and remote areas in the country. Hundreds of thousands of supermarkets and hypermarkets are found in these areas and provide convenience to the local people. This has increased the accessibility and affordability of purchasing herbs and spices from local stores, thus leading to the maximum revenue growth of this segment.

Competitive Landscape

With strategic initiatives, such as mergers, collaborations, and acquisitions, the leading market companies, including McCormick Philippines Inc., GCHI, Fitrite Incorporated, Leonie Agri Corp., Lanao Women's Association (LAWA), SpiceHarvest Farms, HerbCrafters Inc., NutriSpices Producers, SpiceWorx Consultancy Inc., BSFIL Technologies Inc., and Others, are looking forward to strengthening their market positions.

Key Questions Answered in the Research Report

  1. What are the industry’s overall statistics or estimates (Overview, Size- By Value, Forecast Numbers, Segmentation, Shares)?
  2. What are the trends influencing the current scenario of the market?
  3. What key factors would propel and impede the industry across the country?
  4. How has the industry been evolving in terms of geography & product adoption?
  5. How has the competition been shaping up across the country?
  6. How have buying behavior, customer inclination, and expectations from product manufacturers been evolving during 2020-30?
  7. Who are the key competitors, and what strategic partnerships or ventures are they coming up with to stay afloat during the projected time frame?

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