Middle East and Africa Quinoa Market to Grow at 19.10% CAGR During 2025-30 Due to Increasing Demand for Gluten-Free & Specialty Diets

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Middle East and Africa Quinoa Market Overview, Trends, Size and Forecast: 2025-2030

The Middle East and Africa Quinoa Market size is valued at around USD 37.19 million in 2025 and is projected to reach USD 89.12 million by 2030. Along with this, the market is estimated to grow at a CAGR of around 19.10% during the forecast period, i.e., 2025-30, cites MarkNtel Advisors in the recent research report. Factors contributing to the market growth include growing demand for gluten-free and plant-based foods, expansion in vegan & vegetarian lifestyles, climate resilient crop promotion, government & institutional trials for local production, and integration into the foodservice & hospitality sector etc.

The growing emphasis of quinoa as a climate-resilient crop has been contributing as a significant driver for the industry growth & expansion. This is attributed to the natural tolerance of quinoa to drought, heat, and saline soils, which allows it to be easily cultivated in arid climatic regions. Alongside the adaptability of quinoa to challenging climates, it attracts various investments for its cultivation projects and pilot programs across several countries of the region, thus augmenting the market size & volume.

Moreover, the rising adoption of quinoa in cosmetics and personal care, emerged as a key trend in the Middle East & Africa quinoa industry. This is primarily driven by the nutrient-rich profile of quinoa, which makes it an ideal choice for skin repair, anti-aging, and hair nourishment in the cosmetics and personal care industry. But, the insufficiency of quinoa’s local production poses as one of the major challenges, hampering the overall growth of the market, further states the research report, “Middle East and Africa Quinoa Market Analysis, 2025.”

Middle East and Africa Quinoa Market Segmentation Insights:

White Quinoa Witnesses Massive Market Demand

Based on product type, the market is further segmented into white quinoa, red quinoa, black quinoa, and sports simulation processed quinoa (flakes, flour, pasta, snacks). Among all, the White quinoa holds the largest market share, more than 60%. This is primarily driven by the mild flavor of white quinoa along with its versatility in diverse culinary applications, making it a more favorable option among a wider range of consumers. Compared to red and black quinoa, which consist of stronger & earthier tastes and limited availability, white quinoa has a widespread accessibility through various import channels, which makes it more affordable and accessible.

Moreover, the rapid cooking duration and the ability to easily integrate into multiple traditional recipes further boosted its demand, particularly among working professionals, looking for convenient meals during their busy schedules. Thus, these factors are making white quinoa the most prominent, fueling the growth of the Middle East and Africa quinoa industry.

Middle East and Africa Quinoa Market Regional Analysis:

UAE Leads the Regional Quinoa Industry

The UAE holds the largest market share, accounting for more than 25% market share of the Middle East and Africa quinoa industry. This dominance is largely influenced by the presence of strong retail infrastructure, including supermarkets, hypermarkets, and online grocery platforms, which ensures easy accessibility of quinoa products. Additionally, the increasing rate of a health-conscious consumer base in the UAE further accelerates the demand for gluten-free and plant-based foods, including quinoa.

Furthermore, the UAE is also known as a regional hub for importing and distributing quinoa in the Middle East and the African region. This is reinforced by the strategic geographic location and the presence of active importers and distributors, which are involved in the import and distribution of several food products, including quinoa, thereby making the UAE the most prominent country, augmenting the size & volume of the regional quinoa industry.

Top Companies in the Middle East and Africa Quinoa Market

With strategic initiatives, such as mergers, collaborations, and acquisitions, the leading Middle East and Africa Quinoa Market companies, including AGT Food & Ingredients, Quinoa Foods Company, Andean Naturals Inc., The Quinoa Corporation (Ancient Harvest), Grain Millers Inc., Bob’s Red Mill Natural Foods, QA International (Middle East distributor), Saudia Quinoa Farms (local Saudi initiative), Al Ghurair Foods (UAE – quinoa pasta & snacks), Health Plus Trading LLC, Natureland, and others, are looking forward to increase their market size & share.

Key Questions Answered in the Research Report

1. What is the scope, size, value, and forecast of the Middle East and Africa Quinoa Market?
2. What is the volume and share of each segment in the Middle East and Africa Quinoa Market?
3. What are the key trends shaping the Middle East and Africa Quinoa Market from 2025 to 2030?
4. What growth factors and risks impact the Middle East and Africa Quinoa Market?
5. What are the main challenges faced by players in the Middle East and Africa Quinoa Market?
6. What are the top opportunities in the Middle East and Africa Quinoa Market?
7. What does competitive analysis reveal about the Middle East and Africa Quinoa Market landscape?
8. Who are the key players and companies leading the Middle East and Africa Quinoa Market?
9. What innovations are transforming the future dynamics of the Middle East and Africa Quinoa Market?
10. How are partnerships and collaborations driving the Middle East and Africa Quinoa Market growth?
11. How does the Middle East and Africa Quinoa Market differ based on geography and segments?