Italy Electric Scooter Market to Grow at an Estimated 48.27% CAGR Till 2030

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Italy Electric Scooter Market Overview, Trends, Size and Forecast: 2025-2030

The Italy Electric Scooter Market size was valued at around USD56.29 million in 2024 and is projected to reach USD 598 million by 2030. Along with this, the market is estimated to grow at a CAGR of around 48.27% during the forecast period, i.e., 2025-30, cites MarkNtel Advisors in the recent research report. The rise in the market is due to an increase in the need for low-carbon emission automotive, higher adoption rate of rentals & urban mobility solutions, developing charging infrastructure, financial support from government, advancements in batteries, increasing FDI inflow, smart connectivity via AI, ML, IIoT, etc., rising partnerships, reduced taxation, and others.

The congested road infrastructure and the growing urban population in the cities like Rome, Milan, Naples, Turin, etc., and the increasing adoption of online food delivery services and e-commerce platforms among the young population have pushed the logistics and supply chain service providers towards the adoption of reliable, fast, and low operational cost mobility solution, electric Scooter in the country. Additionally, the increasing working population in urban cities creates a demand for low-cost, efficient mobility solutions such as sharing and rental services at an affordable cost. Thus, the growing food industry and e-commerce platforms boost the demand for electric scooters in Italy.  

Moreover, the increasing support from the government authorities in the electric bike industry is due to the rising environmental concerns and the motive to reduce carbon emissions by 2030 and attain carbon neutrality by 2050. The government has undertaken several programs and initiatives, such as the national 2025 Ecobonus Program, and multiple regional initiatives, offering monetary benefits on the purchase and exchange of electric scooters for old polluting ones. Further, under these programs, the government offers financial aid to individuals for ownership, thus supporting the adoption of electric scooters in the middle-income population, further states the research report, “Italy Electric Scooter Market Analysis, 2025.”

Italy Electric Scooter Market Segmentation Insights:

Lithium-Ion Battery Electric Scooter Holds the Largest Market Share

Based on battery type, the market is further segmented into Lithium-Ion Battery, Sealed Lead Acid Battery, Nickel-Metal Hydride Battery, and others. Electric Scooter with lithium-ion batteries holds the majority of the market share, around 57%. It is due to their high capacitance, fast charging, lower carbon emissions, high longevity, etc.

The rapid research and development of batteries for fast charging, low-carbon emission, and higher capacitance retention, to meet the needs of consumers with longer distance travel and limited public charging infrastructure. As a solution, lithium-ion batteries are installed in the electric scooters as they offer improved battery life and fast charging, which is efficient for daily use, appealing to a large number of automakers in the country. These features of the lithium-ion batteries have pushed the key market players like Ducati, Askoll EVA, etc., to adopt these batteries into their latest released models, thus fueling the demand for technologically advanced lithium-ion battery-powered electric scooters in Italy.    

Individual End-Users Generating Maximum Market Demand

Individual users dominate the electric bike industry in Italy with a market share of around 59%. It is due to the rising white collar population, shift towards eco-friendly goods, low operational cost, government support, etc. The congested road infrastructure and the growing urban population in cities like Milan, Rome, Turin, etc., have pushed the Italian population towards the adoption of electric scooters in the country. Further, the support of the EU and the national authorities through incentives, subsidies, tax reduction, and other benefits to attain carbon neutrality through the 2025 Ecobonus Program has led the middle-income population of Italy to own a sustainable and cleaner vehicle, like an electric scooter. Thus, the low-cost, environmentally safe, versatile, and faster navigation of a small vehicle through traffic has increased the adoption of electric bikes in the country, thus facilitating the largest market share of them in Italy.  

Top Companies in the Italy Electric Scooter Market

With strategic initiatives, such as mergers, collaborations, and acquisitions, the leading Italy Electric Scooter Market companies, including Askoll EVA S.p.A., Ducati Urban e-Mobility, Nilox (Esprinet Group), Segway-Ninebot Italy, Micro Mobility Systems Italy, Xiaomi Italy, Horwin Italy, Evercross, E-TWOW Italy, and others, are looking forward to increasing their market size & share.

Key Questions Answered in the Research Report

1. What is the scope, size, value, and forecast of the Italy Electric Scooter Market?
2. What is the volume and share of each segment in the Italy Electric Scooter Market?
3. What are the key trends shaping the Italy Electric Scooter Market from 2025 to 2030?
4. What growth factors and risks impact the Italy Electric Scooter Market?
5. What are the main challenges faced by players in the Italy Electric Scooter Market?
6. What are the top opportunities in the Italy Electric Scooter Market?
7. What does competitive analysis reveal about the Italy Electric Scooter Market landscape?
8. Who are the key players and companies leading the Italy Electric Scooter Market?
9. What innovations are transforming the future dynamics of the Italy Electric Scooter Market?
10. How are partnerships and collaborations driving the Italy Electric Scooter Market growth?
11. How does the Italy Electric Scooter market differ based on geography and segments?