India Ride Gear Market to Reach USD 314.16 Million by 2032, Growing at a CAGR of 5.87% During 2026–2032

The India Ride Gear Market was valued at USD 202 million in 2025 and is projected to expand from USD 223.06 million in 2026 to USD 314.16 million by 2032, registering a CAGR of 5.87% during 2026–2032. The market has benefited from stronger regulatory oversight and expanding road safety initiatives. In 2025, the Government of India’s Press Information Bureau stated that all two-wheeler riders are legally required to wear helmets conforming to IS 4151:2015 standards, reinforcing nationwide adoption of certified protective equipment.

Furthermore, the Ministry of Road Transport and Highways approved mandatory anti-lock braking systems for all two-wheelers and proposed compulsory provision of two helmets with new motorcycles. At the same time, India’s EV sales crossed 2.3 million units in 2025, increasing demand for commuter helmets, lightweight riding apparel, and urban rider safety accessories across the country.

Manufacturers are increasingly incorporating connectivity features, lightweight materials, and enhanced protection systems into product development strategies to address evolving rider preferences. In 2025, Steelbird launched the SBH-32 Aeronautics smart helmet equipped with Bluetooth 5.2 technology, while Ather expanded its Halo smart helmet portfolio featuring navigation assistance and voice-command integration capabilities. Additionally, Royal Enfield launched the Adventure X-T riding gear collection for long-distance and all-weather riding, while Reise Moto and Rynox introduced internationally certified helmets and protective riding apparel, reflecting the gradual shift of Indian consumers toward premium safety-certified equipment.

In terms of segmentation, helmets continue witnessing strong demand supported by mandatory helmet regulations and rising focus on head injury prevention among commuters and motorcycle enthusiasts. Government road safety data indicates that more than 54,000 two-wheeler riders killed in road accidents during 2023 were not wearing helmets, reinforcing the importance of certified helmet adoption across India. Regionally, South India continues leading the market, supported by strong motorcycle ownership, expanding premium biking culture, and rising adoption of riding safety accessories across Tamil Nadu, Karnataka, Andhra Pradesh, Telangana, and Kerala.

Consequently, the competitive landscape remains moderately fragmented, with leading companies including Steelbird Hi-Tech India, Studds Accessories, Royal Enfield, Axor Helmets, and Rynox Gears collectively accounting for approximately 48% of the total market share, further states the research report, “India Ride Gear Market Analysis, 2026.”

India Ride Gear Market Highlights

The India Ride Gear Market was valued at USD 202 million in 2025 and is projected to expand from USD 223.06 million in 2026 to USD 314.16 million by 2032, reflecting a CAGR of 5.87% during 2026–2032.
South India accounted for nearly 31.7% market share in 2026, driven by strong motorcycle ownership across Tamil Nadu, Karnataka, Andhra Pradesh, Telangana, and Kerala, with Tamil Nadu accounting for nearly 35% of national automotive production output and Karnataka’s IT sector supporting higher consumer spending on premium riding gear.
By Product Type, Helmets captured approximately 42% market share in 2026, supported by mandatory IS 4151:2015 certification requirements, rising consumer awareness, and government data indicating more than 54,000 two-wheeler riders killed in road accidents during 2023 were not wearing helmets, driving accelerated adoption of certified protective helmets.
By Vehicle Type, Motorcycle Riding Gear accounted for nearly 68% market share in 2026, supported by India’s large motorcycle population, expanding premium motorcycle ownership, and growing participation in touring and adventure riding activities, with India recording more than 20 million two-wheeler registrations in 2025.
The industry is moderately fragmented, with leading companies including Steelbird Hi-Tech India, Studds Accessories, Royal Enfield, Axor Helmets, and Rynox Gears collectively accounting for approximately 48% of the total market share, supported by strong brand recognition, certified product portfolios, and growing penetration across premium motorcycle and commuter riding segments.

India Ride Gear Market Segmentation

By Product Type
- Helmets
- Jackets
- Gloves
- Boots & Footwear
- Riding Suits/Apparel
- Body Armor & Protection Gear
- Knee & Elbow Guards
- Rain Gear
- Others
By Material Type
- Leather
- Synthetic/Textile
- Mesh Fabric
- Carbon Fiber
- Kevlar & Reinforced Materials
- Others
By Vehicle Type
- Motorcycle Riding Gear
- Bicycle Riding Gear
- Off-Road/ATV Riding Gear
- Equestrian Riding Gear
- Others
By End User
- Men
- Women
- Kids
By Distribution Channel
- Online Stores/E-commerce
- Specialty Stores
- Brand Outlets
- Supermarkets/Hypermarkets
- Others
By Application
- Sports & Racing
- Adventure Touring
- Daily Commuting
- Off-Road Riding
- Recreational Riding
By Region
- North India
- South India
- East India
- West India