Press Release

GCC EdTech Market to Grow with Escalating Demand for Remote Learning Solutions

The GCC EdTech Market size is projected to grow at a CAGR of 8.12% during the forecast period of 2024-30, cites MarkNtel Advisors in the recent research report. The Governments of the GCC region are strongly emphasizing on education and technology as vital components of economic diversification and national development strategies. Noteworthy investments in education infrastructure, digital transformation, and the incorporation of Information and Communication Technology (ICT) have drove the demand for EdTech solutions across the GCC region. Government-led initiatives, such as smart learning programs, digital classrooms, and e-learning platforms are driving the adoption of technology-enabled education across schools, universities, and vocational institutions is projected to propel the market share in the forecast period.

Furthermore, there is a growing focus on social and emotional learning to develop soft skills, complemented by initiatives like gamified learning to engage and motivate students, resulting in elevating the GCC EdTech Market in the coming years. Analytics and data play a key role in tracking and improving learning outcomes. The EdTech industry across the region is experiencing rapid expansion due to factors like growing young population, increased internet & smartphone penetration, and a rising demand for high-quality education. These developments altogether contribute to enhancing education standards and student performance across the region and are further predicted to increase the market size during 2024-2030.

Furthermore, through online courses, micro-credentials, and personalized learning pathways driven by AI algorithms, individuals acquire new skills, enhance their employability, and adapt to evolving labor market demands, fostering continuous learning and career progression. Therefore, as the GCC region continues to prioritize technological progressions in education, it is positioned to elevate educational outcomes and reinforce its status as a center for academic excellence via Edtech sector, further states the research report, “GCC EdTech Market Analysis, 2024.”

GCC EdTech Market Segmentation Analysis

Higher Education Would Hold Major Market Share in the GCC EdTech Market

Based on the education type, the market is further bifurcated into, Study Curriculum-based (K-12 & Higher Education), STEM-based, Corporates (Business Management-based), and Others (Language Learning, Arts & Craft, Social-Emotional Learning, and Others). Of all the Higher Education segment under Study Curriculum-based education type emerged as the predominant force in the GCC EdTech Market, as several higher educational institutions, comprising leading universities & colleges, are increasingly amalgamating technologies like Artificial Intelligence (AI), Machine Learning (ML), etc., in their study module to make the learning process more interactive. Moreover, the governments of countries like Saudi Arabia, the UAE, etc., are progressively assigning more elevated budgets to the education sector to enhance the adoption of digital technologies within higher educational institutions. Along with this, the governments of these countries are encouraging technology leaders to collaborate with academic institutions to make these platforms accessible to a wide range of students.

Saudi Arabia is Anticipated to Account for Prominent Share of the Market

The Saudi Arabia EdTech Market has experienced gradual growth, attributed to the expanding number of schools, colleges, and other educational institutions. Numerous programs are being initiated by the government of Saudi Arabia to drive digital transformation in education, thus increasing the market size. Further, the government is also increasing its spending on the education sector to facilitate the adoption of tech platforms. In addition, Saudi Arabia aims to reduce the outflow of local students seeking higher education abroad, such as in the US, the UK, etc., by establishing digital universities. Consequently, the demand for EdTech services would witness a notable surge during the forecast period.

Competitive Landscape

With strategic initiatives, such as mergers, collaborations, and acquisitions, the leading market players, including Abwaab, Noon Academy, Al-Mentor, Orcas, Ostaz, Al-Gooru, Baims, Al-Academia, Aanaab, Zedny, etc., are looking forward to strengthening their market position.

Key Questions Answered in the Research Report

1. What are the industry’s overall statistics or estimates (Overview, Size- By Value, Forecast Numbers, Segmentation, Shares)?
2. What are the trends influencing the current scenario of the market?
3. What key factors would propel and impede the industry across the region?
4. How has the industry been evolving in terms of geography & product adoption?
5. How has the competition been shaping across various countries?
6. How has the buying behavior, customer inclination, and expectations from product manufacturers been evolving during 2019-2030?
7. Who are the key competitors, and what strategic partnerships or ventures are they coming up with to stay afloat during the projected time frame?