Press Release Description

Growing Awareness about the Expansive Health & Medicinal Benefits Stimulating the Global Dragon Fruit Market

The Global Dragon Fruit Market is projected to grow at a CAGR of 4.1% in the forecast period of 2022-27, cites MarkNtel Advisors in their recent research report. The market growth attributes to the growing awareness among people about the health benefits & medicinal effects of dragon fruits, upsurging their demand & sales. The same aspect is also instigating the leading players to increase their production & distribution capacities to cater to the burgeoning demands worldwide.

Moreover, as the economic conditions of the people are improving, their affordability for exotic fruits like dragon fruit is also increasing. The same aspect is further influenced by the rising tourism propelling the demand for dragon fruit in diverse food & beverages. The versatile consumption of this fruit can be direct consumption, in jams, sauces, ice creams, salads, & or others like juice concentrates and more.

Furthermore, swiftly expanding trade chains and increasing export of fruits throughout the world is another prominent aspect catering to the mounting demand for dragon fruits and stimulating the overall growth of the Global Dragon Fruit Market through 2027, further states the research report, “Global Dragon Fruit Market Analysis, 2022.”

Rising Tourist Influx to Stir the Demand for Red Dragon Fruit in the Coming Years

Based on the Type, Red Dragon Fruit is anticipated to witness an upsurge in demand & shall play a prominent role in the overall expansion of the Global Dragon Fruit Market during the forecast period. The growth is backed by the attractive look of these fruits, entwined with rising tourism across countries, propelling the demand for such exotic fruits.

It, in turn, is demonstrating greater inclination of hotels, cafes, resorts, and other such facilities toward using these fruits, augmenting the demand for red dragon fruit to expand their menu and cater to the rising tourist demands. Moreover, spreading awareness among people about the higher content of antioxidants in red dragon fruit than in white dragon fruits & its positive effect on eyes, blood, and skin health, is also fueling their demand and driving the overall market.

Vast Dragon Fruit Production in Vietnam to Drive the Market in Asia-Pacific

Geographically, Asia-Pacific is anticipated to acquire the largest share in the Global Dragon Fruit Market during the forecast period. It owes principally to the favoring climatic conditions due to the tropical location of different countries like Vietnam, China, and Indonesia, among others, in the region, allowing a convenient production of dragon fruits.

Among all, Vietnam is likely to prevail in its dominance in the market during the forecast years, followed by China. Vietnam contributed to more than half of the overall market share across the region owing to its vast production & export business for dragon fruit. On the other hand, China is a prominent consumer of dragon fruits in the region where the fruit is imported substantially from Vietnam.

Competitive Landscape

The leading players in the Global Dragon Fruit Market are Biourah Herbal (M) Sdn Bhd, Bai Brands (Dr. Pepper Snapple Group, Inc.), Great Sun Pitaya Farm Sdn. Bhd., Hybrid Herbs, Light Cellar, Wilderness Poets, Madam Sun Sdn.Bhd., Nam Viet Foods &Beverag Co., Ltd., Pitaya Plus, Raw Nice, SOL Organica, Unicorn Superfoods, and Welch Foods Inc.

Key Questions Answered in the Research Report

  1. What are the current & future trends in the Global Dragon Fruit Market?
  2. How has the industry been evolving in terms of geography & product adoption?
  3. How has the competition been shaping across various countries, followed by their comparative factorial indexing?
  4. What are the key growth drivers & challenges for the Global Dragon Fruit Market?
  5. What are the customer orientation, purchase behavior, & expectations from the leading players in the Global Dragon Fruit Market?

Market Segmentation:

  1. By Type (Red Dragon Fruit (Hylocereus costaricensis), White Dragon Fruit (Hylocereus Undatus), Yellow Dragon Fruit (Hylocereus megalanthus))
  2. By Consumption (Direct Consumption, Jams, Sauce, Ice cream, Others (Juice Concentrates, etc.))
  3. By Application (Food & Beverages (Bakery & Confectionery, Sauces, Beverages), Dietary Supplements)
  4. By Distribution Channel (Offline (Supermarkets/Hypermarkets, Convenience Stores, Specialty Bakery/Stores), Online)
  5. By Region (North America, South America, Europe, Middle East & Africa, Asia-Pacific)
  6. By Countries (The US, Canada, Mexico, Brazil, Argentina, Columbia, Germany, The UK, France, Italy, Spain, The Netherlands, GCC, Egypt, Israel, South Africa, India, China, Japan, Australia, South Korea, New Zealand, Indonesia, Malaysia, Vietnam)