Middle East Smart Homes

Middle East Smart Homes Market Research Report: Forecast (2021-2026)

By Technology (Cellular Network Technologies, Protocols and Standards, Wireless Communication Technologies), By Software & Service (Behavioral, Proactive), By Product Type (Entertainment Controls [Aud Read more

  • ICT & Electronics
  • Feb 2022
  • 176
  • IT55003

Market Definition

Smart Home solutions provide automation in a facility where all connected devices can be controlled from a central hub remotely on a smartphone application. These solutions incorporate technologically advanced systems to control the temperature, lighting, security, entertainment, multi-media, thermostats, doors, & windows, among other aspects of the house using mobile applications.

With an increasing inclination of people toward an efficient & convenient lifestyle, the adoption of Smart Home systems is surging substantially across the Middle East. Several manufacturers are seeking new technologies to advance their products for a better customer experience with home automation.

Market Insights

The Middle East Smart Homes Market is projected to grow at a CAGR of around 24% during the forecast period, i.e., 2021-26. The growth of the market is driven primarily by the rapidly increasing concerns over home security entwined with rising customer awareness about various benefits of smart home devices, such as remote monitoring, improved safety, energy management & efficiency, video analytics & motion detection, customization, etc. 

Additionally, most countries in the region are introducing several construction projects like Smart buildings to promote energy efficiency, which is another crucial aspect projected to soar the demand for smart home technology & drive the market over the forecast years. Besides, the burgeoning requirements for smart home technologies are also viewed in line with improving living standards and a growing inclination toward adopting luxurious appliances at homes. 

Moreover, the rapidly increasing elderly population, working females, infants, and pets shall further fuel the demand for smart home appliances across the Middle East during 2021-26, mainly for home security, assisted monitoring, & other services.

 

Report Coverage Details
Study Period Historical Data: 2016-19
Base Year: 2020
Forecast Period: 2021-26
CAGR 24%
Countries Covered UAE, Saudi Arabia, Qatar, Kuwait, Oman, Bahrain, Israel, Egypt, Turkey
Key Companies Profiled ABB Ltd., Johnson Controls, United Technologies Corporation, Emerson Electronics Co., Honeywell International, Inc., Legrand S.A., Lutron Electronics, Inc., Schneider Electric S.A., Siemen AG, Robert Bosch GmbH, Samsung Electronics Co., Ltd., Haier Group, Crestron Electronics, Inc., LG Electronics, Inc., etc.
Unit Denominations USD Million/Billion

 

Key Trends in the Middle East Smart Homes Market

  • Increasing support from governments of different countries across the Middle East toward the construction of Smart Cities with advanced & secure infrastructure is fuelling the adoption of smart home systems for automated & secured solutions. 
  • With rapid technological & infrastructural developments like the penetration of the Internet of things & smart building projects, respectively, the Middle East is observing an increasing inclination of consumers toward digital lifestyle & intelligent solutions like smart homes.
  • Owing to several favorable government policies & initiatives, the construction of smart cities is substantially increasing, and the same trend is likely to be followed in the coming years, which, in turn, would benefit the growth of the Middle East Smart Homes Market through 2026. 

Impact of Covid-19 on the Middle East Smart Homes Market

The Covid-19 pandemic in 2020 had a decelerating effect on most industries across the Middle East. However, the Smart Homes Market did not witness any major impact of the crisis. The governments of different countries in the Middle East imposed stringent movement restrictions & lockdowns to curb the spread of this dreadful disease.

As a result, the market witnessed challenges like disruptions in the supply chain & lower production due to a shortage of laborers in the initial months. Additionally, since consumers cut short their expenses on non-essential items due to economic instability, the production & sales of smart home devices declined amidst the crisis.

However, stay-at-home limitations & lockdowns, on the other hand, gradually fueled the demand for smart home systems to bring more convenience & efficiency to homes. These devices enabled users to monitor their energy consumption & reduce utility bills.

Besides, the demand for smart devices like TV, video streaming sticks, & smart set-top boxes, among others, increased significantly. Moreover, people were able to avoid physical contact at doors, doorbells, lights, switches, etc., through voice controls in smart home devices.

Furthermore, the long-term effect of the Covid-19 and new sanitization & social distancing habits are anticipated to remain prevalent even with the gradually reducing cases. Hence, the market shall observe significant growth & create lucrative opportunities for the leading players in the coming years.

Middle East Smart Homes Market Research Report: Forecast (2021-2026)

Market Segmentation

Based on Technology:

  • Cellular Network Technologies
  • Protocols and Standards
  • Wireless Communication Technologies

Of them all, Cellular Network Technologies dominated the market with the largest share in recent years. It owes to the immense popularity of the Internet of Things (IoT) due to its voice-command capabilities, increasing penetration of cellular networks, and the advent of IoT in these networks to create sensor-based communication lines between phones & smart home devices.

Moreover, the burgeoning number of internet users & the escalating utilization of voice-control technology are also instigating the adoption of smart home devices & expanding their applications, thereby driving the market through 2026.

Based on Product Type

  • Entertainment Controls
  • Security & Access Control
  • HVAC Control
  • Smart Home Appliances
  • Smart Kitchen
  • Smart Lighting Control
  • Smart Furniture

Here, Heating, Ventilation, & Air Conditioning (HVAC) has been a significant contributor to the market growth and is likely to prevail the same trend during the forecast period. It attributes primarily to rapid climate changes that augment the adoption of cooling systems entwined with favorable government policies promoting the adoption of energy efficiency solutions. It, in turn, is soaring the demand for smart home systems to control & manage HVAC appliances at homes.

Besides, the mounting need for temperature regulation in buildings to control humidity, increase ventilation, & enhance the overall energy efficiency, the adoption of HVAC systems is rapidly surging and, in turn, positively influencing the overall market growth.

Country Landscape

Geographically, the Middle East Smart Homes Market expands across:

  • UAE
  • Saudi Arabia
  • Oman
  • Bahrain
  • Kuwait
  • Qatar
  • Israel
  • Egypt
  • Turkey

Of all countries, the UAE is projected to dominate the market with the largest share over the forecast years, owing most prominently to the rapidly improving living standards of people & growing utilization of smart home solutions for greater convenience in line with luxury living.

Additionally, the mounting government focus on energy efficiency & residential infrastructural developments is also displaying an increasing number of smart city construction activities and is expected to augment the overall market growth across the UAE in the coming years.

On the other hand, Saudi Arabia is likely to attain the second-largest market share during 2021-26. It owes to the immense support from the Saudi government toward encouraging energy-efficient technologies, coupled with an increasing number of smart city construction projects, i.e., displaying an increasing utilization of smart home systems across Saudi Arabia. 

Besides, the active participation of several prominent players in the market by introducing innovative products shall further propel the overall market growth in the years to come. For instance:

  • In 2016, the US-based Cielo WiGle signed an agreement with a Saudi Arabia-based IT service company, AT&S (Advanced Technology & Services), to distribute smart home products in the country.

Recent Developments by Leading Market Players

  • In August 2021, leading player Schneider Electric launched a line of wiring devices called Square DTM X and XD Series at the 2021 CEDIA Expo to the general public for the first time. The series of lights, switches, outlets, and dimmers for home automation with discrete power control for better energy efficiency enables homeowners to save on energy consumption.
  • In May 2020, Honeywell introduced a smart home solution for the building owners to manage & monitor the energy efficiency & health of the facility from time to time.

Market Dynamics:

Key Drivers

  • Mounting Concerns over Home Security

With the advent of new technologies & advancements in smart home solutions, several countries across the Middle East are displaying an increasing adoption of smart home solutions & systems to address various concerns over home security & monitoring, which, in turn, is positively influencing the Smart Homes Market across the Middle East.

  • Technological Advancements in Smart Home Devices

Due to rapid technological advancements like gesture control, motion sensing, energy efficiency, adjustable thermostats, user-controlled lights & door locks, among others, in smart home technology, the Middle East Smart Home Market is anticipated to grow substantially & generate remunerative growth opportunities for the leading players in the coming years.

Possible Restraint: High Costs & Compatibility Issues Associated With Smart Home Technology

The high costs of smart home products restrict their adoption & acceptance by customers. These also incur other upfront charges like installation & maintenance costs. Moreover, the installation of multiple devices & platforms, especially from different technologies, are resulting in compatibility issues & miscommunication among devices. Hence, it is another crucial aspect that might restrain consumers from adopting smart home technology and, in turn, hamper the market growth in the coming years.

Growth Opportunity: Incorporation of Property Builders & Smart Home Technology Developers to Display Profitability

With the rapidly increasing population, several ongoing & upcoming constructions projects in line with Smart City Developments are expected to promote the adoption of smart home devices, enabling the estate developers to indulge in the smart home industry. Therefore, the Middle East is likely to observe a mounting demand for customization in smart home solutions, which, as a result, would generate lucrative growth opportunities for the leading market players during 2021-26.

Competitive Landscape

According to MarkNtel Advisors’, the key players with a considerable market share in the Middle East Smart Homes market are ABB Ltd., Johnson Controls, United Technologies Corporation, Emerson Electronics Co., Honeywell International, Inc., Legrand S.A., Lutron Electronics, Inc., Schneider Electric S.A., Siemen AG, Robert Bosch GmbH, Samsung Electronics Co., Ltd., Haier Group, Crestron Electronics, Inc., LG Electronics, Inc.  etc.

Key Questions Answered in the Market Research Report:

  1. What are the overall statistics or estimates (Overview, Size- By Value, Forecast Numbers, Segmentation, Shares) of the Middle East Smart Homes Market?
  2. What are the country-wise industry size, growth drivers, and challenges?
  3. What are the key innovations, opportunities, current & future trends, and regulations in the Middle East Smart Homes Market?
  4. Who are the key competitors, their key strengths & weaknesses, and how do they perform in the Middle East Smart Homes Market based on the competitive benchmarking matrix?
  5. What are the key results derived from surveys conducted during the Middle East Smart Homes Market study?

Market Outlook, Segmentation, and Statistics:

  • Impact of COVID-19 on Middle East Smart Homes Market 
  • Market Size & Analysis
    • By Revenues (USD Million)
  • Market Share & Analysis
    • By Technology
      • Cellular Network Technologies
      • Protocols and Standards
      • Wireless Communication Technologies
    • By Software & Service
      • Behavioral
      • Proactive
    • By Product Type
      • Entertainment Controls
        • Audio, Volume and Multimedia Room Controls
        • Home Theater System Control
        • Touchscreen and Keypads
      • Security & Access Control
        • Video Surveillance
          • Hardware
          • Software
          • Services
        • Access Control
          • Non-Biometric Access Control
          • Biometric Access Control
      • HVAC Control
        • Smart Thermostats
        • Sensors
        • Actuators
        • Dampers
        • Control Valves
        • Heating and Cooling Coils
        • Pumps & Fans
        • Smart Vents
      • Smart Home Appliances
        • Smart Washer
        • Smart Dryers
        • Smart Water Heaters
        • Smart Vacuum Cleaners
      • Smart Kitchen
        • Smart Dishwashers
        • Smart Refrigerators
        • Smart Cookers
        • Smart Ovens
        • Smart Coffee Makers
        • Smart Kettles
      • Smart Lighting Control
        • Dimmers
        • Switches
        • Relays
        • Daylight Sensors
        • Timers
        • Others
      • Smart Furniture
        • Smart Tables
        • Smart Stools and Benches
        • Smart Sofas
        • Smart Chairs
        • Smart Desks
        • Others (Smart Plugs, Smoke Detectors, Smart Meters)
    • By Country
      • UAE Smart Homes Market Outlook, 2016-2026F (USD Million)
      • Saudi Arabia Smart Homes Market Outlook, 2016-2026F (USD Million)
      • Qatar Smart Homes Market Outlook, 2016-2026F (USD Million)
      • Kuwait Smart Homes Market Outlook, 2016-2026F (USD Million)
      • Oman Smart Homes Market Outlook, 2016-2026F (USD Million)
      • Bahrain Smart Homes Market Outlook, 2016-2026F (USD Million)
      • Turkey Smart Homes Market Outlook, 2016-2026F (USD Million)
      • Egypt Smart Homes Market Outlook, 2016-2026F (USD Million)
      • Israel Smart Homes Market Outlook, 2016-2026F (USD Million)
    • By Company
      • Revenue Shares
      • Strategic Factorial Indexing
      • Competitor Placement in MarkNtel Quadrant
    • Middle East Smart Homes Market Regulations, Policies, Product Standards
  • Competition Outlook
    • Competitor Wise Growth Strategies
    • Company Profiles

Frequently Asked Questions

A. The Middle East Smart Homes Market is projected to grow at a CAGR of around 24% during 2021-26.

A. HVAC control is anticipated to emerge as an area of remunerative opportunities for the leading players in the Middle East Smart Homes Market during 2021-26.

A. The mounting utilization of technologically advanced smart home solutions for real-time monitoring of homes & other facilities is projected to significantly expand the size of the Smart Homes Market in the Middle East in the coming years.

A. In the coming years, several leading players in the Middle East Smart Homes Market are likely to introduce innovations & advancements in their Smart Home solutions, which would generate significant growth opportunities for the market.

  1. Introduction
    1. Product Definition
    2. Research Process
    3. Market Segmentation
    4. Assumptions
  2. Preface
  3. Executive Summary
  4. Impact of COVID-19 on Middle East Smart Homes Market
  5. Middle East Smart Homes Market Outlook, 2016-2026
    1. Market Size & Analysis
      1. Revenues
    2. Market Share & Analysis
      1. By Technology
        1. Cellular Network Technologies
        2. Protocols and Standards
        3. Wireless Communication Technologies
      2. By Software & Service
        1. Behavioral
        2. Proactive
      3. By Product Type
        1. Entertainment Controls
          1. Audio, Volume and Multimedia Room Controls
          2. Home Theater System Control
          3. Touchscreen and Keypads
        2. Security & Access Control
          1. Video Surveillance
            1. Hardware
            2. Software
            3. Services
          2. Access Control
            1. Non-Biometric Access Control
            2. Biometric Access Control
        3. HVAC Control
          1. Smart Thermostats
          2. Sensors
          3. Actuators
          4. Dampers
          5. Control Valves
          6. Heating and Cooling Coils
          7. Pumps & Fans
          8. Smart Vents
        4. Smart Home Appliances
          1. Smart Washer
          2. Smart Dryers
          3. Smart Water Heaters
          4. Smart Vacuum Cleaners
        5. Smart Kitchen
          1. Smart Dishwashers
          2. Smart Refrigerators
          3. Smart Cookers
          4. Smart Ovens
          5. Smart Coffee Makers
          6. Smart Kettles
        6. Smart Lighting Control
          1. Dimmers
          2. Switches
          3. Relays
          4. Daylight Sensors
          5. Timers
          6. Others
        7. Smart Furniture
          1. Smart Tables
          2. Smart Stools and Benches
          3. Smart Sofas
          4. Smart Chairs
          5. Smart Desks
        8. Others (Smart Plugs, Smoke Detectors, Smart Meters)
      4. By Country
        1. UAE
        2. Saudi Arabia
        3. Oman
        4. Bahrain
        5. Kuwait
        6. Qatar
        7. Israel
        8. Egypt
        9. Turkey
        10. Others
      5. By Company
        1. Competition Characteristics
        2. Market Share & Analysis
        3. Competitive Matrix
  6. UAE Smart Homes Market Outlook, 2016-2026
    1. Market Size & Analysis
      1. Revenues
    2. Market Share & Analysis
      1. By Technology
      2. By Software & Service
      3. By Product Type
  7. Saudi Arabia Smart Homes Market Outlook, 2016-2026
    1. Market Size & Analysis
      1. Revenues
    2. Market Share & Analysis
      1. By Technology
      2. By Software & Service
      3. By Product Type
  8. Oman Smart Homes Market Outlook, 2016-2026
    1. Market Size & Analysis
      1. Revenues
    2. Market Share & Analysis
      1. By Technology
      2. By Software & Service
      3. By Product Type
  9. Bahrain Smart Homes Market Outlook, 2016-2026
    1. Market Size & Analysis
      1. Revenues
    2. Market Share & Analysis
      1. By Technology
      2. By Software & Service
      3. By Product Type
  10. Kuwait Smart Homes Market Outlook, 2016-2026
    1. Market Size & Analysis
      1. Revenues
    2. Market Share & Analysis
      1. By Technology
      2. By Software & Service
      3. By Product Type
  11. Qatar Smart Homes Market Outlook, 2016-2026
    1. Market Size & Analysis
      1. Revenues
    2. Market Share & Analysis
      1. By Technology
      2. By Software & Service
      3. By Product Type
  12. Israel Smart Homes Market Outlook, 2016-2026
    1. Market Size & Analysis
      1. Revenues
    2. Market Share & Analysis
      1. By Technology
      2. By Software & Service
      3. By Product Type
  13. Turkey Smart Homes Market Outlook, 2016-2026
    1. Market Size & Analysis
      1. Revenues
    2. Market Share & Analysis
      1. By Technology
      2. By Software & Service
      3. By Product Type
  14. Middle East Smart Homes Market Policies, Regulations, Product Standards
  15. Middle East Smart Homes Market Trends & Insights
  16. Middle East Smart Homes Market Dynamics
    1. Growth Drivers
    2. Challenges
    3. Impact Analysis
  17. Middle East Smart Homes Market Hotspot & Opportunities
  18. Middle East Smart Homes Market Key Strategic Imperatives for Success & Growth
  19. Competition Outlook
    1. Competition Matrix
      1. Product/ Solution Portfolio
      2. Target Markets
      3. Target End Users
      4. Research & Development
      5. Strategic Alliances
      6. Strategic Initiatives
    2. Company Profiles of Top Companies (Business Description, Product Segments, Business Segments, Financials, Strategic Alliances/ Partnerships, Future Plans)
      1. ABB Ltd.
      2. Johnson Controls
      3. United Technologies Corporation
      4. Emerson Electronics Co.
      5. Honeywell International, Inc.
      6. Legrand S.A.
      7. Lutron Electronics, Inc.
      8. Schneider Electric S.A.
      9. Siemen AG
      10. Robert Bosch GmbH
      11. Samsung Electronics Co., Ltd.
      12. Haier Group
      13. Crestron Electronics, Inc.
      14. LG Electronics, Inc.
  20. Disclaimer
Middle East Smart Homes Market Segmentation