Vietnam and Philippines Candles Market Research Report: Forecast (2025-30)

Vietnam and Philippines Candles Market Size - By Candle Type (Pillar Candle, Taper Candle, Votives, Tea lights, Floaters), By Raw Material (Paraffin Wax, Soy Wax, Gel Wax, Beeswax, Palm Wax, Others),... ... Palm Wax, Others), By Price Range (Low, Medium, High), By Distribution Channel (Online, Offline [Specialty or Gift Shops, Home Decor Stores]) and Others Read more

  • FMCG
  • Mar 2025
  • 162
  • PDF, Excel, PPT

Market Definition

Candles are swiftly regaining their popularity across the household, commercial sectors, & other places, principally due to their therapeutic, relaxing, aromatic, and aesthetic effects. As a result, the candle industry in Vietnam & Philippines is gaining immense momentum and witnessing the active participation of numerous candle manufacturers in developing & distributing different varieties of candles and promoting their sales across these countries.

Market Insights & Analysis: Vietnam and Philippines Candles Market (2025-30):

The Vietnam and Philippines Candles Market size is valued at USD 0.15 billion in 2025 and is projected to reach USD 0.21 billion by 2030. Along with this, the market is estimated to grow at a CAGR of around 5.77% during the forecast period, i.e., 2025-30. The growth of the market is driven primarily by the increasing inclination of people toward enhancing the aesthetics of their homes & other facilities, entwined with their improving economic conditions, changing living standards, and growing preference for measuring the quality of life, i.e., surging the demand for candles and driving the market.

Report Coverage Details
Historical Years 2020–23
Forecast Years 2025–30
Market Value in 2024 USD 0.15 Billion
Market Value by 2030 USD 0.21 Billion
CAGR (2025–30) 5.77%
Top Key Players Alice Blue Candle, Bath and Body Works Direct, Inc., Creative Lights Viet Nam Corporation, Caro Candles Company Limited, Doc's Candles, Fleming International Vietnam Ltd., Happy Island Candle Co., Nguyen Quang Minh Candle, Peony Home, Universal Candle Vietnam Corporation, Vietnam International Victory Co. Ltd., Vayao Wax Manufacturing Inc., Yankee Candle, and others,
Key Report Highlights
  • Market Dimensions & Projections
  • Pricing Evaluation
  • Recent Strategic Moves by Companies
  • Primary Stakeholders
  • Import/Export Trend Analysis
  • Competitive Landscape Assessment
  • Emerging Opportunities
  • Market Trends and Indicators

 

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The environmental narrative has also strengthened market value propositions. Responding to consumer scrutiny, brands have begun integrating biodegradable packaging and carbon-neutral shipping practices, aligning with ASEAN’s broader push for green supply chains. Furthermore, the Vietnam and Philippines Candles Market is being shaped by climate resilience, cultural localization, health-conscious material use, and digital accessibility—factors that most traditional markets have yet to fully integrate into one cohesive ecosystem. Brands that root their growth strategies in these multidimensional value drivers are expected to dominate in both domestic and export-oriented segments by 2030.

  1. Market Segmentation
  2. Introduction
    1. Product Definition
    2. Research Process
    3. Assumptions
  3. Executive Summary
  4. Vietnam and Philippines Candle Market, Customer Buying Behavior
    1. Factors Influencing Customer’s Decision
    2. Priority Matrix of Customer’s Need
    3. Customer and Service Provider Proximity Analysis
  5. Vietnam and Philippines Candle Market Trends and Developments
  6. Vietnam and Philippines Candle Market Dynamics
    1. Growth Drivers
    2. Challenges
  7. Vietnam and Philippines Candle Market Porter’s Five Forces Analysis
  8. Vietnam and Philippines Candle Market Hotspot & Opportunity
  9. Vietnam and Philippines Candle Market Outlook, 2020- 2030F
    1. Market Size and Analysis
      1. By Revenue (USD Million)
    2. Market Share and Analysis
      1. By Candle Type
        1. Pillar Candle- Market Size & Forecast 2020-2030, USD Million
        2. Taper Candle- Market Size & Forecast 2020-2030, USD Million
        3. Votives- Market Size & Forecast 2020-2030, USD Million
        4. Tea lights- Market Size & Forecast 2020-2030, USD Million
        5. Floaters- Market Size & Forecast 2020-2030, USD Million
      2. By Raw Material
        1. Paraffin Wax- Market Size & Forecast 2020-2030, USD Million
        2. Soy Wax- Market Size & Forecast 2020-2030, USD Million
        3. Gel Wax- Market Size & Forecast 2020-2030, USD Million
        4. Beeswax- Market Size & Forecast 2020-2030, USD Million
        5. Palm Wax- Market Size & Forecast 2020-2030, USD Million
        6. Others- Market Size & Forecast 2020-2030, USD Million
      3. By Price Range
        1. Low- Market Size & Forecast 2020-2030, USD Million
        2. Medium- Market Size & Forecast 2020-2030, USD Million
        3. High- Market Size & Forecast 2020-2030, USD Million
      4. By Distribution Channel
        1. Online- Market Size & Forecast 2020-2030, USD Million
        2. Offline- Market Size & Forecast 2020-2030, USD Million
          1. Specialty or Gift Shops- Market Size & Forecast 2020-2030, USD Million
          2. Home Decor Stores- Market Size & Forecast 2020-2030, USD Million
          3. Others- Market Size & Forecast 2020-2030, USD Million
      5. By Company
        1. Revenue Shares
        2. Competition Characteristics
  10. Vietnam and Philippines Candle Market Key Strategic Imperatives for Success and Growth
  11. Competitive Outlook
    1. Company Profiles
      1. Alice Blue Candle
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      2. Bath and Body Works Direct, Inc.
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      3. Creative Lights Viet Nam Corporation
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      4. Caro Candles Company Limited
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      5. Doc's Candles
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      6. Fleming International Vietnam Ltd.
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      7. Happy Island Candle Co.
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      8. Nguyen Quang Minh Candle
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      9. Peony Home
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      10. Universal Candle Vietnam Corporation
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      11. Vietnam International Victory Co. Ltd.
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      12. Vayao Wax Manufacturing Inc.
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      13. Yankee Candle
        1. Business Description
        2. Product Portfolio
        3. Strategic Alliances or Partnerships
        4. Recent Developments
        5. Financial Details
        6. Others
      14. Others
  12. Disclaimer


MarkNtel Advisors follows a robust and iterative research methodology designed to ensure maximum accuracy and minimize deviation in market estimates and forecasts. Our approach combines both bottom-up and top-down techniques to effectively segment and quantify various aspects of the market. A consistent feature across all our research reports is data triangulation, which examines the market from three distinct perspectives to validate findings. Key components of our research process include:

1. Scope & Research Design At the outset, MarkNtel Advisors define the research objectives and formulate pertinent questions. This phase involves determining the type of research—qualitative or quantitative—and designing a methodology that outlines data collection methods, target demographics, and analytical tools. They also establish timelines and budgets to ensure the research aligns with client goals.

2. Sample Selection and Data Collection In this stage, the firm identifies the target audience and determines the appropriate sample size to ensure representativeness. They employ various sampling methods, such as random or stratified sampling, based on the research objectives. Data collection is carried out using tools like surveys, interviews, and observations, ensuring the gathered data is reliable and relevant.

3. Data Analysis and Validation Once data is collected, MarkNtel Advisors undertake a rigorous analysis process. This includes cleaning the data to remove inconsistencies, employing statistical software for quantitative analysis, and thematic analysis for qualitative data. Validation steps are taken to ensure the accuracy and reliability of the findings, minimizing biases and errors.

Data Trangulation

4. Data Forecast and FinalizationThe final phase involves forecasting future market trends based on the analyzed data. MarkNtel Advisors utilize predictive modeling and time series analysis to anticipate market behaviors. The insights are then compiled into comprehensive reports, featuring visual aids like charts and graphs, and include strategic recommendations to inform client decision-making

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