UAE Maternal Supplements Market Report - By Type (Multivitamins, Vitamins, (Vitamin D, Vitamin B, Others), Folic Acid, Omega-3, Calcium, Iron, Others)), By Form (Tablets & Capsules, Powder, Liquid), B... ... , Powder, Liquid), By Stage (Preconception, Prenatal, Postpartum), By Distribution Channel (Offline, (Pharmacy, Supermarket/Hypermarket), Online)), and Others Read more
- Food & Beverages
- Aug 2024
- 135
- PDF, Excel, PPT
Market Definition
Maternal Supplements like like folic acid, Vitamin D, multivitamins, Vitamin B, etc., are essential to support the health of women & the growth and development of the fetus during different stages including preconception, prenatal, and postpartum.
Market Insights & Analysis: The UAE Maternal Supplements Market (2024-30):
The UAE Maternal Supplements Market size was valued at USD 40.51 million in 2023 and is projected to reach USD 62.59 million by 2030. The market is also estimated to grow at a CAGR of around 6.18% during the forecast period, i.e., 2024-30.
In the UAE, rates of congenital heart disease (CHD) & spina bifida among newborns have been notable. When consumed adequately, maternal supplements, such as Folic Acid, Vitamin B, Omega-3 Fatty Acid, etc., tend to potentially reduce the development of such birth defects in children. In light of this, medical professionals in the UAE have been aggressively pushing expectant mothers, especially those in consanguineous marriages, to prioritize consuming these supplements. As a result of this, the UAE Maternal Supplements Market has been experiencing positive growth trends. For instance, the UAE Congenital Heart Association released a statement in 2023 highlighting that, in the UAE, approximately 970 children are born each year with CHD.
Furthermore, social media & government health programs in the UAE have greatly increased pregnant women’s health literacy. As a result, the women are now more informed about the consequences of nutritional deficiencies of vitamin D, folate, and iron deficiencies in child's health. Therefore, to prevent birth defects and fetal mortality and to maintain the overall health of newborns they actively seek advice from health experts for updating their nutritional intake. This subsequently has led them to integrate maternal supplements into diet plans to mitigate such risks.
| Report Coverage | Details |
|---|---|
| Study Period | Historical Data: 2019-22 |
| Base Year: 2023 | |
| Forecast Period: 2024-30 | |
| CAGR (2024-30) | 6.18% |
| Region Covered | Abu Dhabi & Al Ain, Dubai, Sharjah & Northern Emirates |
| Key Companies Profiled | Vitabiotics, Bayer AG, Nestle Middle East FZE, 21st Century HealthCare, Inc., Metagenics, GNC Middle East, New Chapter Inc., MegaFood, Thorne Research Inc., Abbott Laboratories S.A., etc. |
| Market Value (In 2023) | USD 40.51 Million |
| Market Value (By 2030) | USD 62.59 Million |
Hence, the market size of maternal supplements in the UAE is experiencing a significant growth trajectory. Also, a heightened number of cases of infertility as a consequence of obesity, smoking, late marriages, etc. have been reported in the UAE and have led women wanting children to consult their doctors about incorporating supplements like Folic acid & Vitamin D into their daily routines.
Additionally, companies like Nestlé with their Materna line and Abbott Laboratories with their SimMom Plus products are providing supplements formed to meet specific nutritional requirements during various stages of pregnancy & postpartum. These products are designed to appeal to pregnant women in the UAE who look for supplements catering to their unique health requirements during these crucial phases. This targeted approach would attract a broader consumer base seeking specialized products, thereby supporting market growth throughout the forecast period.
The UAE Maternal Supplements Market Driver:
Government Initiatives to Enhance Maternal Health – The Abu Dhabi & Dubai governments started various programs & initiatives in collaboration with healthcare providers to reduce the high rates of maternal & fetal mortality. For instance, the Abu Dhabi Public Health Centre (ADPHC) in collaboration with maternity and children's hospitals in Abu Dhabi, introduced a campaign in 2023, named 'Maternal and Child Health' program to raise awareness about aspects related to the health of pregnant women & children in the emirate. These campaigns and programs are increasing awareness about the benefits of maternal health supplements among pregnant women and their families. As a result, the sales of maternal health supplements are growing.
- Market Segmentation
- Introduction
- Product Definition
- Research Process
- Assumptions
- Executive Summary
- The UAE Maternal Supplements Policies & Regulations
- The UAE Maternal Supplements Market Trends & Development
- The UAE Maternal Supplements Market Dynamics
- Drivers
- Challenges
- The UAE Maternal Supplements Market Hotspot & Opportunities
- The UAE Maternal Supplements Market Outlook, 2019-2030F
- Market Size & Analysis
- By Revenues (USD Million)
- Market Share & Analysis
- By Type
- Multivitamins- Market Size & Forecast 2019-2030, USD Million
- Vitamins- Market Size & Forecast 2019-2030, USD Million
- Vitamin D
- Vitamin B
- Others
- Folic Acid- Market Size & Forecast 2019-2030, USD Million
- Omega-3- Market Size & Forecast 2019-2030, USD Million
- Calcium- Market Size & Forecast 2019-2030, USD Million
- Iron- Market Size & Forecast 2019-2030, USD Million
- Others- Market Size & Forecast 2019-2030, USD Million
- By Form
- Tablets & Capsules- Market Size & Forecast 2019-2030, USD Million
- Powder- Market Size & Forecast 2019-2030, USD Million
- Liquid- Market Size & Forecast 2019-2030, USD Million
- By Stage
- Preconception- Market Size & Forecast 2019-2030, USD Million
- Prenatal- Market Size & Forecast 2019-2030, USD Million
- Postpartum- Market Size & Forecast 2019-2030, USD Million
- By Distribution Channel
- Offline- Market Size & Forecast 2019-2030, USD Million
- Pharmacy
- Supermarket/Hypermarket
- Online- Market Size & Forecast 2019-2030, USD Million
- Offline- Market Size & Forecast 2019-2030, USD Million
- By Region
- Dubai
- Abu Dhabi & Al Ain
- Sharjah & Northern Emirates
- By Company
- Market Share & Analysis
- Competition Characteristics
- By Type
- Market Size & Analysis
- The UAE Preconception Maternal Supplements Market Outlook, 2019-2030F
- Market Size & Analysis
- By Revenues (USD Million)
- Market Share & Analysis
- By Type- Market Size & Forecast 2019-2030, USD Million
- By Form- Market Size & Forecast 2019-2030, USD Million
- Market Size & Analysis
- The UAE Prenatal Maternal Supplements Market Outlook, 2019-2030F
- Market Size & Analysis
- By Revenues (USD Million)
- Market Share & Analysis
- By Type- Market Size & Forecast 2019-2030, USD Million
- By Form- Market Size & Forecast 2019-2030, USD Million
- Market Size & Analysis
- The UAE Postpartum Maternal Supplements Market Outlook, 2019-2030F
- Market Size & Analysis
- By Revenues (USD Million)
- Market Share & Analysis
- By Type- Market Size & Forecast 2019-2030, USD Million
- By Form- Market Size & Forecast 2019-2030, USD Million
- Market Size & Analysis
- The UAE Maternal Supplements Market Key Strategic Imperatives for Growth & Success
- Competitive Outlook
- Company Profiles
- Vitabiotics
- Business Description
- Product Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- Others
- Bayer AG
- Business Description
- Product Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- Others
- Nestle Middle East FZE
- Business Description
- Product Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- Others
- 21st Century HealthCare Inc.
- Business Description
- Product Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- Others
- Metagenics
- Business Description
- Product Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- Others
- GNC Middle East
- Business Description
- Product Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- Others
- New Chapter
- Business Description
- Product Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- Others
- MegaFood
- Business Description
- Product Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- Others
- Thorne Research Inc.
- Business Description
- Product Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- Others
- Abbott Laboratories S.A.
- Business Description
- Product Portfolio
- Strategic Alliances or Partnerships
- Recent Developments
- Financial Details
- Others
- Others
- Vitabiotics
- Company Profiles
- Disclaimer
MarkNtel Advisors follows a robust and iterative research methodology designed to ensure maximum accuracy and minimize deviation in market estimates and forecasts. Our approach combines both bottom-up and top-down techniques to effectively segment and quantify various aspects of the market. A consistent feature across all our research reports is data triangulation, which examines the market from three distinct perspectives to validate findings. Key components of our research process include:
1. Scope & Research Design At the outset, MarkNtel Advisors define the research objectives and formulate pertinent questions. This phase involves determining the type of research—qualitative or quantitative—and designing a methodology that outlines data collection methods, target demographics, and analytical tools. They also establish timelines and budgets to ensure the research aligns with client goals.
2. Sample Selection and Data Collection In this stage, the firm identifies the target audience and determines the appropriate sample size to ensure representativeness. They employ various sampling methods, such as random or stratified sampling, based on the research objectives. Data collection is carried out using tools like surveys, interviews, and observations, ensuring the gathered data is reliable and relevant.
3. Data Analysis and Validation Once data is collected, MarkNtel Advisors undertake a rigorous analysis process. This includes cleaning the data to remove inconsistencies, employing statistical software for quantitative analysis, and thematic analysis for qualitative data. Validation steps are taken to ensure the accuracy and reliability of the findings, minimizing biases and errors.
4. Data Forecast and FinalizationThe final phase involves forecasting future market trends based on the analyzed data. MarkNtel Advisors utilize predictive modeling and time series analysis to anticipate market behaviors. The insights are then compiled into comprehensive reports, featuring visual aids like charts and graphs, and include strategic recommendations to inform client decision-making