GCC Energy Drinks Market Research Report: Forecast (2024-2030)

GCC Energy Drinks Market Report - By Flavour (Flavoured, Unflavoured), By Sugar Content (Sugar-Free, Non Sugar-Free), By Target Consumer (Teenagers, Adults, Geriatric Population), By Product Type (Hyp... ... By Product Type (Hypertonic, Isotonic, Hypotonic), By Packaging (Metal cans, Bottles [PET /Glass) & Others]), By Distribution Channel (Supermarket & Hypermarkets, Convenience store, Online Retail, Others), By Country (The UAE, Saudi Arabia, Oman, Kuwait, Bahrain, Qatar), By Company (Monster Beverage Corporation, Red Bull GmbH, Power Horse Energy Drinkss GmbH, Pokka Corporation, Energy Beverages LLC, Dubai Star Food LLC, Mayar Bison, Pepsi Energy Co. (Rockstar Brand), Alesayi beverages corporation (Code Red), MBG Group (Effect), Boom Boom Energy Drinks, Others) Read more

  • Food & Beverages
  • Jul 2024
  • 167
  • PDF, Excel, PPT

Market Insights & Analysis: GCC Energy Drinks Market (2024-30)

The GCC Energy Drinks Market is projected to grow at a CAGR of around 2.17% during the forecast period, i.e., 2024-30. The beverages containing stimulant compounds, mostly caffeine, which provide mental & physical stimulation are termed as energy drinks. The increasing adoption of these drinks among teenagers & adults to boost their mental awareness & reduce fatigue is a key factor leading to a surge in the sales of energy drinks. The rising initiatives of the government of the UAE & Saudi Arabia, among others, to ban the consumption of alcohol in public spaces such as malls, stadiums, etc., led to the rising adoption of these drinks among the residents due to the presence of high caffeine content in the drink.

Additionally, GCC countries such as Saudi Arabia, the UAE, and Qatar witnessed a large number of tourist footfalls each year due to the presence of religious places & the launch of international sports activities in the countries. However, in response to the country's ban on consuming alcohol, these drinks have seen a spike in popularity among tourists. Moreover, the promotional marketing tactics adopted by the manufacturers, where these drinks are widely promoted as products that increase energy & enhance mental alertness & physical performance, are anticipated to lead to significant adoption of these drinks among the working populace as well, thus aiding in enhancing the GCC Energy Drinks Market size.

Report Coverage Details
Study Period Historical Data: 2019-22
Base Year: 2023
Forecast Period: 2024-30
CAGR (2024-2030) 2.17%
Country Covered The UAE, Saudi Arabia, Oman, Kuwait, Bahrain, Qatar
Key Companies Profiled Monster Beverage Corporation, Red Bull GmbH, Power Horse Energy Drinkss GmbH, Pokka Corporation, Energy Beverages LLC, Dubai Star Food LLC, Mayar Bison, Pepsi Energy Co. (Rockstar Brand), Alesayi beverages corporation (Code Red), MBG Group (Effect), Boom Boom Energy Drinks, Others
Unit Denominations USD Million/Billion

 

Simultaneously, the growing number of gyms & fitness centers across the region are actively endorsing & encouraging the consumption of these drinks as a key dietary supplement to boost the stamina of gym fanatics. Hence, owing to the rising demand various manufacturers, such as BCS Global, MOTO, Monster Beverage Corporation, LULU, etc., are increasingly establishing partnerships & collaborations with beverage manufacturing firms to launch these drinks with enhanced taste in the GCC market. For instance,

  • In 2023, BCS Globals, a food & beverage company based in the UAE, launched WOX in 4 unique varieties, namely Classic, Absolute Black, BCAA, and Zero Edition.

Furthermore, the levy of a 100% sales tax on energy drinks by the governments of Saudi Arabia and the UAE has led to an upsurge in the selling price of the drinks. This is one of the major factors driving the market's high revenue growth in per-can consumption across the GCC. Thus, these factors are anticipated to continue to support market growth in the forthcoming years.

 

  1. Market Segmentation
  2. Introduction
    1. Product Definition
    2. Research Process
    3. Assumptions
  3. Executive Summary
  4. GCC Energy Drink Market Porters Five Forces Analysis
  5. GCC Energy Drink Market Supply Chain Analysis
  6. GCC Energy Drink Market Trends & Insights
  7. GCC Energy Drink Market Dynamics
    1. Drivers
    2. Challenges
  8. GCC Energy Drink Market Growth Opportunities & Hotspots
  9. GCC Energy Drink Market Policy & Regulations
  10. GCC Energy Drink Market Outlook, 2019-2030F
    1. Market Size & Outlook
      1. Revenues (USD Million)
      2. Quantity Sold (Million Liters)
    2. Market Share & Outlook
      1. By Flavour
        1. Flavoured
        2. Unflavoured
      2. By Sugar Content
        1. Sugar-Free
        2. Non Sugar-Free
      3. By Target Consumer
        1. Teenagers
        2. Adults
        3. Geriatric Population
      4. By Product Type
        1. Hypertonic
        2. Isotonic
        3. Hypotonic
      5. By Packaging
        1. Metal cans
        2. Bottles (PET /Glass) & Others
      6. By Distribution Channel
        1. Supermarket & Hypermarkets
        2. Convenience store
        3. Online Retail
        4. Others
      7. By Country
        1. The UAE
        2. Saudi Arabia
        3. Oman
        4. Kuwait
        5. Bahrain
        6. Qatar
      8. By Company
        1. Market Share
        2. Competition Characteristics
  11. The UAE Energy Drink Market Outlook, 2019-2030F
    1. Market Size & Outlook
      1. Revenues (USD Million)
      2. Quantity Sold (Million Liters)
    2. Market Share & Outlook
      1. By Flavour
      2. By Packaging
      3. By Distribution Channel
  12. Saudi Arabia Energy Drink Market Outlook, 2019-2030F
    1. Market Size & Outlook
      1. Revenues (USD Million)
      2. Quantity Sold (Million Liters)
    2. Market Share & Outlook
      1. By Flavour
      2. By Packaging
      3. By Distribution Channel
  13. Oman Energy Drink Market Outlook, 2019-2030F
    1. Market Size & Outlook
      1. Revenues (USD Million)
      2. Quantity Sold (Million Liters)
    2. Market Share & Outlook
      1. By Flavour
      2. By Packaging
      3. By Distribution Channel
  14. Kuwait Energy Drink Market Outlook, 2019-2030F
    1. Market Size & Outlook
      1. Revenues (USD Million)
      2. Quantity Sold (Million Liters)
    2. Market Share & Outlook
      1. By Flavour
      2. By Packaging
      3. By Distribution Channel
  15. Bahrain Energy Drink Market Outlook, 2019-2030F
    1. Market Size & Outlook
      1. Revenues (USD Million)
      2. Quantity Sold (Million Liters)
    2. Market Share & Outlook
      1. By Flavour
      2. By Packaging
      3. By Distribution Channel
  16. Qatar Energy Drink Market Outlook, 2019-2030F
    1. Market Size & Outlook
      1. Revenues (USD Million)
      2. Quantity Sold (Million Liters)
    2. Market Share & Outlook
      1. By Flavour
      2. By Packaging
      3. By Distribution Channel
  17. GCC Energy Drink Market Key Strategic Imperatives for Growth & Success
  18. Competitive Benchmarking
    1. Competition Matrix
      1. Product Portfolio
      2. Target Markets
      3. Target End Users
      4. Research & Development
      5. Strategic Alliances
    2. Company Profiles (Business Description, Product Offering, Strategic Alliances or Partnerships, etc.)
      1. Monster Beverage Corporation
      2. Red Bull GmbH
      3. Power Horse Energy Drinks GmbH
      4. Pokka Corporation
      5. Energy Beverages LLC
      6. Dubai Star Food LLC
      7. Mayar Bison
      8. Pepsi Energy Co. (Rockstar Brand)
      9. Alesayi beverages corporation (Code Red)
      10. MBG Group (Effect)
      11. Boom Boom Energy Drink
      12. Others
  19. Disclaimer


MarkNtel Advisors follows a robust and iterative research methodology designed to ensure maximum accuracy and minimize deviation in market estimates and forecasts. Our approach combines both bottom-up and top-down techniques to effectively segment and quantify various aspects of the market. A consistent feature across all our research reports is data triangulation, which examines the market from three distinct perspectives to validate findings. Key components of our research process include:

1. Scope & Research Design At the outset, MarkNtel Advisors define the research objectives and formulate pertinent questions. This phase involves determining the type of research—qualitative or quantitative—and designing a methodology that outlines data collection methods, target demographics, and analytical tools. They also establish timelines and budgets to ensure the research aligns with client goals.

2. Sample Selection and Data Collection In this stage, the firm identifies the target audience and determines the appropriate sample size to ensure representativeness. They employ various sampling methods, such as random or stratified sampling, based on the research objectives. Data collection is carried out using tools like surveys, interviews, and observations, ensuring the gathered data is reliable and relevant.

3. Data Analysis and Validation Once data is collected, MarkNtel Advisors undertake a rigorous analysis process. This includes cleaning the data to remove inconsistencies, employing statistical software for quantitative analysis, and thematic analysis for qualitative data. Validation steps are taken to ensure the accuracy and reliability of the findings, minimizing biases and errors.

Data Trangulation

4. Data Forecast and FinalizationThe final phase involves forecasting future market trends based on the analyzed data. MarkNtel Advisors utilize predictive modeling and time series analysis to anticipate market behaviors. The insights are then compiled into comprehensive reports, featuring visual aids like charts and graphs, and include strategic recommendations to inform client decision-making

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