Press Release

Various Government Initiatives for Ensuring Food Safety to Boost the Qatar Packaged Food Market through 2027

The Qatar Packaged Food Market is expecting around 5.8% CAGR during 2022-27, cites MarkNtel Advisors in their recent research report. Qatar experiences extreme-high temperatures, a desert climate, acute lack of rain & water, i.e., leading to low fertility of the land & making it unfit for crop cultivation. Since Qatar lacks fresh food availability, it is highly dependent on the packaged food that it imports from foreign countries. 

Qatar's highly developed transportation & supply chain infrastructure enables easy distribution of food & makes it accessible to customers. During Covid-19, the demand for packaged food grew significantly, owing to increased stockpiling by customers to ensure food availability during the extended lockdown. Hence, the easy availability of packaged food & various government initiatives to ensure food safety would drive the packaged food market in Qatar through 2027, further states the research report, "Qatar Packaged Food Market Analysis, 2022."

Dairy Products Held a Significant Share in the Qatar Packaged Food Market

Dairy products, one of the staple food in Qatar, held a more than 34% market share in 2021. Among all dairy products, milk has the highest demand since it is consumed by both children & adults. Due to restrictions imposed by Gulf Cooperation Council (GCC) in 2017, the country took various initiatives to produce dairy products indigenously to become self-reliant. For instance:

• In 2017, Qatar airlifted approximately 4,000 cows into the country to boost the domestic milk production capacity.
• Baldana Industries, a Qatar-based dairy firm, increased its milk production to approximately 122 thousand tons per year by 2020 and, in turn, helped Qatar become self-sufficient.

During COVID-19, the demand for dairy products has significantly surged since consumers were preparing more meals at home, and the increased health concerns shifted consumers toward consuming milk-based food products. Hence, the growing population, private sector investments, mounting demand for yogurt & sour milk products, and high calcium & protein demand in diet would propel the demand for Dairy-based packaged food products in the coming years.

Offline Sales of Packaged Food Considerably Contributed to the Market Growth

Qatar is a small country with a vast urban population and a wide & strong distribution channel. Offline channels are mostly preferred by customers for grocery products like packaged food items since they are considered a one-stop purchase point. During Covid-19, distribution channels got disrupted due to strict lockdown guidelines, which, in turn, increased the demand for online distribution channels. However, offline retail stores have been regaining their customers post the upliftment of restrictions. Hence, the easy accessibility of packaged food in offline stores, coupled with customer convenience in buying products from such outlets, are contributing to the overall market growth, reveals MarkNtel Advisors in their research report, "Qatar Packaged Food Market Analysis, 2022."

Leading Companies in the Market

According to MarkNtel Advisors, the leading players in the Qatar Packaged Food Market are Baladna Food Industries, PepsiCo Inc., Mesaieed Baker, Dandy Co Ltd., Arab Qatari Co for Dairy Production, Mars Inc., Kellogg’s Co., Nestle SA.,Korean Bakeries WLL, Royal FrieslandCampina N.V., Ferrero Group, American Group)

Key Questions Answered in the Study

1. What are the current & future trends in the Qatar Packaged Food Market?
2. How has the industry been evolving in terms of geography & service adoption?
3. How has the competition been shaping across Qatar, followed by their comparative factorial indexing?
4. What are the key growth drivers & challenges for the Qatar Packaged Food Market?
5. What are the customer orientation, purchase behavior, and expectations from the packaged food providers across Qatar?

Market Segmentation:

1. By Type (Confectionery, Sweet Biscuits, Snack Bars and Fruit Snacks, Ice Cream and Frozen Desserts, Savoury Snacks, Baby Food, Dairy, Edible Oils, Ready Meals, Sauces, Dressings and Condiments, Sweet Spread, Soup, Baked Goods, Breakfast Cereals, Processed Meat & Sea Food, Processed Fruits & Vegetables, Rice, Pasta & Cereals)
2. By Sales channel (Offline, Online)
3. By Packaging Type (Plastic Packaging, Metal Cans, Tetra Packs, Others)
4. By Company (Baladna Food Industries, PepsiCo Inc., Mesaieed Baker, Dandy Co Ltd., Arab Qatari Co for Dairy Production, Mars Inc., Kellogg’s Co., Nestle SA., Korean Bakeries WLL, Royal FrieslandCampina N.V., Ferrero Group, American Group)