The Mexico Sports Nutrition Market is expected to grow at a CAGR of around 1.53% during the forecast period, 2022-27, reveals MarkNtel Advisors in their recent research report. The growth of the market is largely driven by the outbreak of COVID-19 as the majority of the population of Mexico has been suffering from obesity & overweight during this period. Hence, this intended the people of Mexico to join gyms, sports centers, and fitness training institutes to overcome the overweight issues in the last few years.
The rising concern for a healthy & fit body among the Mexican people has amplified the demand for balanced diet enriched products such as protein bars, energy bars, etc. According to the National Institute of Statistics and Geography, Mexico, 73.9% of the population was involved in sports or physical exercise activities due to health concerns in 2021.
In addition, this percentage was higher than in 2019 and 2020 by 10.9% and 3.3%, respectively. Therefore, the growing adoption of physical activities & sports would increase the demand for the products such as sports drinks, sports, supplements, etc., in the forecast years.
Moreover, the expansion of gyms in the country, owing to the surging customers, has positively impacted the Mexico Sports Nutrition market during the historical period. Besides, the rising health issues like obesity have increased the customers in gyms, health clubs, etc., in Mexico.
Thus, the rise of individuals in the health & fitness clubs due to escalating fitness awareness is further expected to augment the growth of sports nutrition in the Mexican market, further states the research report, "Mexico Sports Nutrition Market Analysis, 2027."
Sports Drink to Acquire a Significant Share in the Mexico Sports Nutrition Market
Based on the product type, the market is segmented into Sports Drink, Sports Supplements, and Sports Foods. Among them, the Sports Drink product type witnessed considerable growth during 2017-2021, owing to the growing enthusiasm for fitness among the citizens of Mexico. The rising trend of the healthy & fit body as well as the expansion of fitness clubs, gyms, and fitness training institutes, have accelerated the demand for sports drinks.
Moreover, the escalation in the trend of establishing boutique gyms due to their low monthly training charges & specific training services such as physical conditioning, dances, etc., is expected to drive the demand for sports drinks in Mexico during the forecast period.
Furthermore, the rising awareness among the population of Mexico regarding a healthy & fit lifestyle as well as the rapid expansion of gyms & fitness clubs in the country would amplify the demand for sports drink such as isotonic, hypotonic, and hypertonic in the forthcoming years.
Athletes & Bodybuilders End-users to Hold the Majority of Market Share
Based on end-user, the market is divided into Athletes, Bodybuilders, Recreational Users, and Lifestyle Users. Of them, the Athletes & Bodybuilders end-users grasped a significant portion of the Mexican Sports Nutrition market during the historical period, owing to the regular consumption of various types of drinks, supplements, and sports food items. As athletes & bodybuilders have a much higher nutritional requirement as compared to regular people, thus this growth trajectory is expected to sustain during the forecast period as well.
Further, Mexico has developed more talented athletes over the years, and their development has been its primary priority, which has further encouraged the demand for sports nutrition products such as sports drinks, sports supplements, etc.
Besides, the investments by the government for the improvement of sportsperson’s performance & the development of sports infrastructure would augment the market of sports nutrition in Mexico in the forecast years, reveals MarkNtel Advisors in their research report, "Mexico Sports Nutrition Market Analysis, 2027."
Leading Companies in the Market
The leading players in the Mexico Sports Nutrition Market are Abbott Laboratorios de México SA de CV, MusclePharm Corp, Iovate Health Sciences International Inc., Glanbia SA de CV, Herbalife Nutrition, Pronat SA de CV, Twinlab Corp, Hombreave SA de CV, Weider Global Nutrition, Universal Nutrition Inc., and Others.
Key Questions Answered in the Study