According to the MarkNtel Advisors’ research report, “Global Sports Nutrition Market Analysis, 2021”, the market is expected to grow at a CAGR of 9% during 2021-26. The market growth is essentially due to the increasing importance of leading an active life and the surge in consumer engagement in fitness activities, such as high-intensity training, running, and jogging.
Mounting awareness regarding the importance of consuming sufficient nutrients has fueled the demand for sports nutrition products. Further, a shift in the demographic base from core athletes consuming sports nutrition regularly to lifestyle users has also aided the sports nutrition market growth.
Key questions answered in the study
Fitness Institutions Accounted for the Largest Share
Based on the distribution channel, the fitness institution segment held the largest share in the Global Sports Nutrition Market in 2019 owing to the large pool of clientele in fitness institutions and their huge presence. Fitness institutions help consumers find the specific product as per their requirements.
Therefore, it is a majorly preferred channel by all the consumer segments. Further, the rising engagement of these institutes to introduce newer ways of attracting consumers and expand their business by launching new fitness institutes at different locations is also benefiting the market growth.
"Global Sports Nutrition Market Analysis, 2021" provides comprehensive qualitative and quantitative insights on the market potential, key factors impacting the market growth, hotspots, and opportunities available for Sports Nutrition providers across the globe.
Moreover, the report also encompasses the key strategic imperatives for competitors' success and strategic factorial indexing measuring competitors' capabilities on 16 parameters. It will help companies formulate 'Go to Market' strategies and identify the blue ocean for their offerings.
Asia-Pacific Exhibits Fastest Growth
The Asia-Pacific market is likely to register the fastest growth in the Global Sports Nutrition market during 2021-26 owing to the escalating popularity of sports nutrition products in the region. It, therefore, will offer growth opportunities for local market players to enter the market and expand the product portfolio.
The hectic lifestyle of consumers living in India and China is a lucrative opportunity for sports nutrition food to become a convenient alternative as it requires minimal preparation. Further, the surge in the trend of the snacks system in emerging countries such as India and China drives the demand for sports food, especially energy and protein bars. Therefore, the region is likely to contribute to the Global Sports Nutrition Market growth in the forecast period, says MarkNtel Advisors in their research report, "Global Sports Nutrition Market Analysis, 2021."
According to MarkNtel Advisors, the major leading players in the global Sports Nutrition market are MusclePharm Corporation, Pepsi Co, Inc., The Coca-Cola Company, Abbott Laboratories Inc, GlaxoSmithKline PLC, Otsuka Holdings Co, Ltd., Clif Bar & Company, Reckitt Benckiser Group plc, Glanbia Plc., Hormel Foods Corporation, Optimum Nutrition, Post Holdings, Inc., YAKULT, Multipower, GNC Holdings Inc.