Market Research Report

Middle East & Africa Probiotic Supplements Market Research Report: Forecast (2023-2028)

By Form (Tablets, Capsule, Gummies, Powder, Chewable, Others), By End User (Infants, Kids, Adults), By Distribution Channel (Health & Beauty Specialty Stores, Supermarkets & Hyperm...arkets, Convenience Stores, Online Stores), By Disease (Digestive Health, Irritable Bowel Syndrome (IBS), Oral Diseases, Immunity-based Diseases, Others (Cardiovascular Diseases, Respiratory Infections, Obesity, etc.)), By Country (Saudi Arabia, The UAE, Israel, Egypt, South Africa, Others), By Competitors (Evexia Pharma, Zist Takhmir, BioGaia, Chr. Hansen Holding A/S, Orzaks ?laç ve Kimya Sanayi, Anlit Supplements, MINAPHARM Pharmaceuticals, Yakult Honsha, SEKEM, Natrol LLC, Others) Read more

  • Food & Beverages
  • Mar 2023
  • 180
  • PDF, Excel, PPT

Market Definition

Probiotic refers to bacteria or yeast that are conducive to human health by providing various benefits such as the prevention of multiple diseases as well as improving immunity. Probiotic supplements such as tablets, capsules, chewable, gummies, etc., are added to food products and are consumed along with the food to improve the nutritional intake, enhance immunity, and prevent diseases. Furthermore, the increasing consumer awareness about the health benefits of consuming probiotic supplements ranging from digestive health, oral care, immune boosters, etc., escalated the demand for probiotic supplements in the region.

Market Insights & Analysis: The Middle East & Africa Probiotic Supplements Market (2023-28)

The Middle East & Africa Probiotic Supplements Market is projected to grow at a CAGR of 3.77% during the forecast period, 2023-28, owing to the rigorous research & advancements, and growing awareness about several health benefits of probiotic supplements. Additionally, the high frequency of gastrointestinal and chronic disorders has pushed researchers to create probiotic supplements because probiotics produce bacteriostatic substances that limit the growth of the helicobacter pylori infection in humans. Furthermore, the rise in the number of eating unhealthy food & snacks in the country led to an increase in non-communicable diseases. This resulted in the improper functioning of proteins, fats, and vitamins in the human body.

Report Coverage Details
Study Period Historical Data: 2018-21
Base Year: 2022
Forecast Period: 2023-28
CAGR (2023-2028) 3.77%
Country Covered Saudi Arabia, The UAE, Israel, Egypt, South Africa, Others
Key Companies Profiled Evexia Pharma, Zist Takhmir, BioGaia, Chr. Hansen Holding A/S, Orzaks ?laç ve Kimya Sanayi, Anlit Supplements, MINAPHARM Pharmaceuticals, Yakult Honsha, SEKEM, Natrol LLC, Others
Unit Denominations USD Million/Billion

 

Therefore, the customers started to improve their habits & increased their consumption of probiotic supplements to improve health-related diseases. Hence, this would further increase the demand for probiotic supplements in the region. Moreover, the companies in the region have been focusing on the research & development of probiotic supplements based on strengthening immune systems. Along with this, several investments have been made in R&D for the evaluation of probiotic strains to develop new probiotic supplements. For instance:

  • In 2022, Orzaks, Turkey, invested USD2.39 million in the research & development of probiotic supplements.

Thus, such investments would positively impact the Middle East & Africa Probiotic Supplements market in the forthcoming years. Besides, holistic research & enhancements would create the opportunity for the commercial launch of new probiotic supplements in the region, enhancing the growth of the market.


Middle East & Africa Probiotic Supplements Market Research Report: Forecast (2023-2028)

Key Trend in the Market

  • Rising Development of New Probiotic Supplements to Reduce Gastrointestinal Symptom

The increasing cases of diseases such as helicobacter pylori infection, chronic gastric issues, gastric ulcers, and others resulted in propelling the demand for probiotic supplements in the region, prompting pharmaceutical companies to launch new products consisting of probiotics for benefits such as gastrointestinal symptom reduction, etc. Therefore, the launch of new probiotic supplements by the companies would attract customers to purchase them, assisting in reducing digestive health issues. For instance:

  • In 2020, the first probiotic capsule with DuoCap technology was launched by a Simondium-based pharmaceutical company, Evexia Pharma, in South Africa. The product was launched to reduce the symptoms caused by the effects of antibiotics, lactose Intolerance, diarrhea, bacterial vaginosis, etc.

In addition, the rise in research & development activities by the companies & the launch of new probiotic supplements assisted in providing different supplements to patients suffering from gastrointestinal diseases such as hemorrhoids, constipation, etc. This would also help consumers adopt probiotic supplements, hence escalating market growth in the coming years.

Market Segmentation

Based on Form:

  • Tablets
  • Capsules
  • Gummies
  • Powder
  • Chewable
  • Others

Among them, capsules & powder witnessed a significant growth rate during 2018-21. The capsules have a high comparative advantage over tablets & are chewable for senior citizens. It also helps reduces the formation of acids in the gastrointestinal tract. Therefore, advantages such as faster relief from gastrointestinal symptoms & higher bioavailability have contributed to fueling the demand for probiotic supplements in the form of powder & capsules in the region. Hence due to these factors, the demand for capsules & powder is anticipated to grow positively in the coming years.

Based on the Distribution Channel:

  • Pharmacies
  • Health & Beauty Speciality Stores
  • Supermarket & Hypermarket
  • Convenience Stores
  • Online Stores

Here, Pharmacies held a significant share in the Middle East & Africa region during the historical period, owing to the growing health awareness among the consumers of the region. The pharmacies have been able to provide over-the-counter (OTC) delivery of the products. Therefore, the customer approach has increased in the case of emergency requirements for probiotic supplement products.

In addition, the pharmacy stores keep substantial brand products of probiotic supplements in the form of tablets, capsules, powder, chewable, gummies, etc., to offer an extensive platform for the consumers. Furthermore, the presence of large-scale pharmacies in the region has stimulated the market for probiotic supplements in the forthcoming period.

Based on the Disease:

  • Digestive Health
  • Irritable Bowel Syndrome (IBS)
  • Oral Diseases
  • Immunity-based Diseases
  • Others (Cardiovascular Diseases, Respiratory Infections, Obesity, etc.))

Of them all, digestive health & irritable bowel syndrome (IBS) have been the prime factors in the growing demand for probiotic supplements in the Middle East & Africa regions. Probiotic supplements include microorganisms in the form of bacteria, which are like the microbes found in the human gut. The intake of probiotic supplement in the form of tablets, capsules, powder, chewable, or gummies accelerate the growth of good bacteria & eliminates the bad ones from the human gut. Further, the region represents a considerable portion of the lactose intolerance population, which has led to the demand for probiotic supplements in the region, owing to the benefit of reducing lactose intolerance symptoms.

Moreover, the concerns about treating colic among infants have created a thrust for the probiotic supplements market in the region. Therefore, the growing awareness of consuming probiotic supplements for several health benefits would upsurge the demand for probiotic supplements in the Middle East & Africa in the forecast years.

Regional Landscape

Geographically, the Middle East & Africa Probiotic Supplement Market expands across:

  • Saudi Arabia
  • The UAE
  • Israel
  • Egypt
  • South Africa

Of all the countries, South Africa has been portraying a noticeable market growth since 2018, due to the elevation in the ingestion of probiotic supplements among the country's population. The several advantages of consuming probiotic supplements, such as strengthening immunity, improved digestive functions, etc., have led to the rising adoption of probiotic supplements in the country. In addition, probiotic supplements have been widely used in the country to treat gynecological conditions, including bacterial vaginosis, as a result of the rising rate of sexually transmitted infections in South Africa. Further, in the wake of the COVID-19 pandemic, companies have also launched probiotic supplements for improving immunity to captivate customers. For instance:

  • In 2020, Créche Guard launched a new probiotic supplement to boost the immune system of children from the age of 2 years old in the South African market.

Furthermore, the country has been immensely dedicated to the research & development of probiotic supplements for the treatment of various health-related issues such as candidiasis, a fungal infection & oral disease like cavities, gum diseases., etc. According to the government of South Africa, in 2021, 90% of the population of South Africa was suffering from gum diseases. Consequently, the rising prevalence of gum disease would increase the purchase of probiotic supplements in the forthcoming years.

Recent Development by Leading Companies:

  • 2021: BioGaia collaborated with Minapharm Pharmaceuticals, Egypt, where BioGaia provided exclusive rights to Minapharm Pharmaceuticals to sell BioGaia Protectis drops in Egypt for treating diarrhea among kids. In 2020, ADM expanded its microbiome-related probiotic production capacity in Valencia, Spain, by acquiring Protexin & Biopolis.

Market Dynamics:

Key Driver: Rising Awareness About Probiotic Supplements Among Consumers to Drive the Market

Growing awareness among consumers is one of the key factors for the growth of the probiotic supplements market to improve gut health, immune system, etc. Probiotic supplements are increasingly being consumed as a preventive measure for avoiding health-related issues. Moreover, for a long time, the focus of consumers on health benefits & boosting immunity has been vitamin- & minerals-based supplements, which have seen a shift in past years, i.e., 2018-2020.

Additionally, one of the major reasons for the rise in the demand for probiotic supplements was the COVID-19 pandemic in 2020. During the pandemic, the demand for probiotics promulgated drastically, as consumers became increasingly aware of the food habits & supplements that help in boosting immunity.

Growth Opportunity: Growing Development of Probiotic Supplements with Prebiotics to Support Health-related Diseases

The increasing consumer interest in enhancing their digestive health by combining prebiotics such as oligonucleotides with various probiotic strains has fueled the market expansion. Additionally, the combination of probiotics & prebiotics resulted in improving the action of bacteria to slow down the growth of harmful bacteria & their activity. As a result, the demand for combined probiotic & prebiotic supplements has increased in the region.

Moreover, prebiotics encourages the growth of beneficial anaerobic bacteria in probiotic supplements in a way that dietary-based supplements can't. Hence, the growing inclination of consumers towards the combination of probiotic & prebiotic supplements to improve their immunity & digestive health further escalated the market growth in the coming years.

Key Questions Answered in the Market Research Report:

  1. What are the overall statistics or estimates (Overview, Size - By Value, Forecast Numbers, Segmentation, Shares) of the Middle East & Africa Probiotic Supplements Market?
  2. What is the region-wise industry size, growth drivers, and challenges?
  3. What are the key innovations, opportunities, current & future trends, and regulations in the Middle East & Africa Probiotic Supplements Market?
  4. Who are the key competitors, their key strengths & weaknesses, and how do they perform in the Middle East & Africa Probiotic Supplements Market based on the competitive landscape?
  5. What are the key results derived from surveys conducted during the Middle East & Africa Probiotic Supplements Market study?

Frequently Asked Questions

   A. The Middle East & Africa Probiotic Supplements Market is projected to grow at a CAGR of around 3.77% during 2023-28.

   A. The Pharmacies distribution channel is anticipated to emerge as an area of remunerative opportunities for the leading players in the Middle East & Africa Probiotic Supplements Market during 2023-2028.

   A. The increasing number of gastrointestinal diseases across the region is anticipated to create a new opportunity for the Middle East & Africa Probiotic Supplements Market in the coming years.

  1. Market Segmentation
  2. Introduction
    1. Product Definition
    2. Research Process
    3. Assumptions
  3. Executive Summary
  4. Impact of COVID-19 on The Middle East & Africa Probiotic Supplements Market
  5. The Middle East & Africa Probiotic Supplements Market Trends & Insights
  6. The Middle East & Africa Probiotic Supplements Market Dynamics
    1. Drivers
    2. Challenges
  7. The Middle East & Africa Probiotic Supplements Market Regulations & Policies
  8. The Middle East & Africa Probiotic Supplements Market Supply Chain Analysis
  9. The Middle East & Africa Probiotic Supplements Market Hotspots & Opportunities
  10. The Middle East & Africa Probiotic Supplements Market Outlook, 2018-2028
    1. Market Size & Analysis
      1. By Revenues (USD Million)
    2. Market Share & Analysis
      1. By Form
        1. Solid Form
          1. Tablets
            1. By End User
              1. Kids (3.1 to 15 years)
              2. Adults (Above 15 years)
          2. Capsules
            1. By End User
              1. Kids (3.1 to 15 years)
              2. Adults (Above 15 years)
          3. Gummies
            1. By End User
              1. Kids (3.1 to 15 years)
              2. Adults (Above 15 years)
          4. Powder
            1. By End User
              1. Infants (Upto 3 Years)
              2. Kids (3.1 to 15 years)
              3. Adults (Above 15 years)
          5. Chewable
            1. By End User
              1. Kids (3.1 to 15 years)
              2. Adults (Above 15 years)
          6. Others
      2. By End User
        1. Infant
        2. Kids
        3. Adults
          1. 16-35 Years
          2. 36-50 Years
          3. 51-65 Years
          4. Above 66 Years
      3. By Distribution Channel
        1. Pharmacies
        2. Health & Beauty Speciality Stores
        3. Supermarkets & Hypermarkets
        4. Convenience Stores
        5. Online Stores
          1. Via E-commerce Players
          2. Supplier Selling Via Own Website
      4. By Diseases
        1. Digestive Health
          1. Lactose Intolerance
          2. Constipation
          3. Others (Ulcerative Colitis, Colic, etc.)
        2. Irritable Bowel Syndrome (IBS)
        3. Oral Disease
        4. Immunity-based Disease
        5. Others
          1. Cardiovascular Diseases
          2. Respiratory Infections
          3. Obesity
          4. Memory/Mood/Relaxing
      5. By Country
        1. Saudi Arabia
        2. The UAE
        3. Israel
        4. Egypt
        5. South Africa
        6. Others
      6. By Company
        1. Competition Characteristics
        2. Market Share of Leading Companies
    3. Saudi Arabia Probiotic Supplements Market Outlook, 2018-2028
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Share & Analysis
        1. By Form
        2. By End User
        3. By Distribution Channel
        4. By Disease
    4. The UAE Probiotic Supplements Market Outlook, 2018-2028
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Share & Analysis
        1. By Form
        2. By End User
        3. By Distribution Channel
        4. By Disease
    5. Israel Probiotic Supplements Market Outlook, 2018-2028
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Share & Analysis
        1. By Form
        2. By End User
        3. By Distribution Channel
        4. By Disease
    6. Egypt Probiotic Supplements Market Outlook, 2018-2028
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Share & Analysis
        1. By Form
        2. By End User
        3. By Distribution Channel
        4. By Disease
    7. South Africa Probiotic Supplements Market Outlook, 2018-2028
      1. Market Size & Analysis
        1. By Revenues (USD Million)
      2. Market Share & Analysis
        1. By Form
        2. By End User
        3. By Distribution Channel
        4. By Disease
  11. The Middle East & Africa Probiotic Supplements Market Key Strategic Imperatives for Growth & Success
  12. Competition Outlook
    1. Competition Matrix
      1. Brand Specialization
      2. Target Markets
      3. Target End Users
      4. Research & Development
      5. Strategic Alliances
      6. Strategic Initiatives
    2. Company Profiles
      1. Evexia Pharma
      2. Zist Takhmir
      3. BioGaia
      4. Chr. Hansen Holding A/S
      5. Orzaks ?laç ve Kimya Sanayi
      6. Anlit Supplements
      7. MINAPHARM Pharmaceuticals
      8. Yakult Honsha
      9. SEKEM
      10. Natrol LLC
      11. Others
  13. Disclaimer


Middle East & Africa Probiotic Supplements Market Segmentation