According to MarkNtel Advisors’ research report titled “Global Air Purifier Market Analysis, 2020”, the air purifier market is projected to grow at a CAGR of around 11% during 2020-25. The growth of air purifier market in the Asia Pacific due to increasing electricity generation from coal which is surging the level of air pollutants in the countries. Therefore, this is projected to increase the demand for air purifiers in the Asia Pacific region.
The global air purifier industry is growing at a robust rate on account of rising level of air pollutants in the atmosphere and significant inclination of the customers toward the adoption of smart air purifiers which are more energy-efficient and can be controlled by smartphones, tablets, and remotes. In addition, smart purifiers with HEPA filters are largely adopted in the healthcare industry as these filters scrutinize the air quality and recirculate air within the desired area after purification. Also, these filters are extremely competent in eliminating airborne particles, germs, and viruses from indoor air.
Increasing government initiatives regarding improving air quality is one of the major factors driving the demand for air purifiers. In 2019, the government in South Korea revised the school health act and mandated the installation of air purifiers and air quality systems in the schools.
Global Air Purifier Market Analysis, 2020” provides comprehensive qualitative and quantitative insights on the market potential, regional opportunities, key factors impacting sales and purchase decision, hotspots and growth opportunities available for air purifier firms across the globe. Moreover, the report also encompasses the key strategic imperatives for success for competitors along with strategic factorial indexing measuring competitor's capabilities on 16 parameters. This will help companies in the competition assessment, formulation of Go to Market Strategies and identifying the blue ocean for their offerings.
As per MarkNtel Advisors’ study, offline sales captured the highest market share in the Global air purifier market in 2019. However, with the increased inclination of customers towards online buying on account of lower prices and discounts offered coupled with convenience in shopping is anticipated to positively impact the growth of Global air purifier market. Moreover, the surging internet penetration rate in various countries is projected to boost the sale of air purifiers from online platform.
Key questions answered in the study: