About the Study
The India Beauty and Personal care market is anticipated to experience robust growth in the forecast period owing to the factors such as the rising prevalence of health and good looks, burgeoning brand consciousness populace and growing awareness regarding personal care along with advancements in beauty products. Besides these, increasing demand for products with natural goodness, bolstering the working women population, and surging private investment in cosmetics infrastructure are anticipated to augment the growth of the market in the forecast period.
Key questions answered in the study:
According to MarkNtel Advisors’ research report “India Beauty and Personal Care Market Analysis, 2021”, the market is anticipated to grow at a CAGR of around 10% during 2021-26. Based on Type, Bath & shower and Hair Care acquired the highest market share in 2020. The growth of the segment is attributed to a significant rise in the adoption of western-style body and hair care regimes. But the Fragrances and Depilatories Category showed the highest growth i.e., of 15% throughout the forecast period.
India Beauty and Personal Care Market Analysis, 2021” provides comprehensive qualitative and quantitative insights on the industry potential, key factors impacting sales and purchase decisions, hotspots, and opportunities available for Beauty and Personal Care providers of India. Moreover, the report also encompasses the key strategic imperatives for success for competitors along with strategic factorial indexing measuring competitor's capabilities on 16 parameters. This will help companies in the formulation of Go to Market Strategies and identifying the blue ocean for its offerings.
Store-Based Distribution Channel Holds Largest Share in Forecast Period
In the mode of purchase segment, the Store-based segment holds the highest-revenue-generating category in the India beauty and personal care products market during the forecast period. This mode of purchase offers ease of buying beauty products to consumers, with easy online and cash payment options. Along with this, easy returns and replacements, a wide product range, special discounts on newly launched products are some of the driving factors toward the growth of the Beauty and Care Product Market in the forthcoming period as stated in MarkNtel Advisors’ research report “India Beauty and Personal Care Market Analysis, 2021”.
According to MarkNtel Advisors’, the key players with a considerable market share in the India Beauty and Personal care market are HUL, Colgate-Palmolive India Ltd. Marico Ltd., Patanjali Ayurved Ltd., Himalaya Drug Co., Emami Ltd, Dabur India Ltd. Gillette India Ltd., Procter & Gamble Home Products Ltd., ITC Ltd., Others etc.